Univision Local Media Digital Sales Division is looking for a Digital Media Strategist to join our team!
This is an exciting opportunity for a qualified candidate to be an integral part of the country’s leading U.S. Hispanic Media company and join a fast-growing segment of the business. We are seeking a highly motivated and organized team player to fill the position based across several markets in the United States.
The Local Digital Strategist will report to the Local Digital Strategy Lead to develop and create innovative opportunities for clients with a primary focus of supporting the local, multi-market and holding company selling teams across the country.
This position works closely with the local sales, operations, product and creative partners to oversee the planning and execution of digital campaigns. This position requires a strong knowledge of the fundamentals of online advertising, media sales, digital products, and mobile platform opportunities.
ABOUT YOU:
You are excited about working with top tier agencies and clients, report on the process of closed deals, and maintain a pulse on the issues and needs of the AEs and clients in their assigned region.
YOUR DAY-DAY:
Lead RFP strategy sessions, and produce thoughtful, creative and goal-oriented proposals to premium brands and advertisers.
Partner with the Sales Team on new business opportunities, recommending ideas, products and campaign strategies to meet clients’ objectives and success metrics.
Strategize, execute, and manage all aspects of digital media campaigns post sale
Report on progress of active sold campaigns and identify any up-sell/cross-sell opportunities
Optimize campaign performance to fulfill client goals
Liaison with production, traffic, and operations teams to ensure successful implementation of digital assets
Cultivate a strong trusting relationship with clients, sales partners, activation partners to ensure optimal business partnership
Recognize needs of the overall account and effectively work with team leads for solutions
YOU HAVE:
Bachelor’s degree or equivalent experience
Minimum 2 years of relevant digital media sales experience within an Ad Sales organization
Ability to understand products and effectively identify how it can provide value to a prospective customer
Strong written and oral communication skills
Ability to cultivate a “story” to describe in our proposals how TelevisaUnivision’s products will meet or exceed client’s advertising goals
Strong problem solving, analytical capabilities and collaboration skills
Ability to present to internal (UCI) and external (client facing / ad agency) audiences
Must be able to multi-task, work well under pressure and be very detail-oriented
Tolerance for some ambiguity, self-directed in fast moving environments. Adaptable to shifting projects and competing priorities
Ability to analyze reports and data, provide concise explanations, and problem solve
Excellent interpersonal and organizational skills
High proficiency in Word, Excel, and PowerPoint
Full understanding of media math
Familiarity with 1st and 3rd party ad servers (I.E. GAM/DCM), ad verification platforms (I.E. IAS, MOAT) and reporting process
Sales planning or sales support experience
Operative.One knowledge a plus
Sales planning or sales support experience
OUR BENEFITS:
TelevisaUnivision believes that a happy, well-balanced employee is what makes our culture thrive. We offer a wide selection of perks and benefits including PTO; tuition reimbursement; wellness and employee support programs; 401K; and life and other insurance plans. This is all in addition to our comprehensive and competitive health benefits package featuring medical, dental and vision coverage options.
Univision is an equal opportunity/affirmative action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law.
About TelevisaUnivision
As the leading Spanish-language media and content company in the world, TelevisaUnivision features the largest library of owned content and industry-leading production capabilities that power its streaming, digital and linear television offerings, as well as its radio platforms. The Company’s media portfolio includes the top-rated broadcast networks Univision and UniMás in the U.S. and Las Estrellas and Canal 5 in Mexico. TelevisaUnivision is home to 36 Spanish-language cable networks, including Galavisión and TUDN, the No. 1 Spanish-language sports network in the U.S. and Mexico. With the most compelling portfolio of Spanish-language sports rights in the world, TelevisaUnivision has solidified its position as the Home of Soccer. TelevisaUnivision also owns and manages 59 television stations across the U.S. and four broadcast channels in Mexico affiliated with 222 television stations, Videocine studio, and Uforia, the Home of Latin Music, which encompasses 57 owned or operated U.S. radio stations, a live event series and a robust digital audio footprint. TelevisaUnivision is home to the global streaming services ViX and Blim TV, which altogether host over 50,000 hours of high-quality, original Spanish-language programming from distinguished producers and top talent. The company’s prominent digital assets include Univision.com, Univision NOW, and several top-rated digital apps. For more information, visit televisaunivision.com.
Sobre TelevisaUnivision
Como la compañía líder de contenidos y medios en español en el mundo, TelevisaUnivision cuenta con la biblioteca de contenido propio más grande y capacidad de producción líder en la industria, mismas que impulsan sus ofertas de transmisión digital y lineal, así como sus plataformas de radio. La cartera de medios de la Compañía incluye las cadenas de transmisión líderes Univision y UniMás en Estados Unidos, y Las Estrellas y Canal 5 en México. TelevisaUnivision es el hogar de 36 canales de televisión de paga en español, incluidos Galavisión y TUDN, el canal de deportes en español número 1 en Estados Unidos y en México. Con la cartera de derechos deportivos en español más atractiva del mundo, TelevisaUnivision ha consolidado su posición como la Casa del Fútbol. TelevisaUnivision también posee y administra 59 estaciones de televisión en Estados Unidos y cuatro canales de transmisión en México con 222 estaciones de televisión asociadas, los estudios de Videocine y Uforia, the Home of Latin Music, que abarca 57 estaciones de radio propias u operadas en Estados Unidos, una serie de eventos en vivo y una sólida huella de audio digital. TelevisaUnivision es el hogar de los servicios de transmisión digital premium ViX y Blim TV, que en conjunto presentan más de 50,000 horas de programación original en español de alta calidad de productores distinguidos y talento destacado. Los activos digitales más relevantes de la empresa incluyen Univision.com, Univision NOW y varias aplicaciones digitales de primera categoría. Para obtener más información, visite televisaunivision.com