Description

　　You Lead the Way. We’ve Got Your Back.

　　With the right backing, people and businesses have the power to progress in incredible ways. When you join Team Amex, you become part of a global and diverse community of colleagues with an unwavering commitment to back our customers, communities and each other. Here, you’ll learn and grow as we help you create a career journey that’s unique and meaningful to you with benefits, programs, and flexibility that support you personally and professionally.

　　At American Express, you’ll be recognized for your contributions, leadership, and impact—every colleague has the opportunity to share in the company’s success. Together, we’ll win as a team, striving to uphold our company values and powerful backing promise to provide the world’s best customer experience every day. And we’ll do it with the utmost integrity, and in an environment where everyone is seen, heard and feels like they belong.

　　Join Team Amex and let's lead the way together.

　　American Express Global Commercial Services (GCS) offers powerful backing and financial support to business clients of all sizes. The GCS Small Business Marketing team strives to provide our customers with the world’s best customer experience every day to ensure that we are essential partners to our clients and win the full share of their business.

　　The Card Product Growth Marketing team within GCS develops integrated marketing strategies across channels delivering customer value through meaningful interactions at every touch to drive high levels of product satisfaction and long-term engagement among our customers.

　　How will you make an impact in this role?

　　This Senior Manager will lead and drive the cross-channel marketing strategy for high priorities and big bets across Customer marketing channels. The initiatives touch on a multitude of treatments ranging from Cross-Sell, to Upgrade, and Employee Card. These programs are fundamental to the business and are proven levers for deepening customer relationships and accelerating revenue. This person will provide strategic, data-driven insights to grow the business and better meet the needs of our small business customers. This person will partner cross functionally across various teams including Channel Marketers, Product Marketers, Product Management, Risk, Analytics, and Finance.

　　Key Responsibilities :

　　Develop and deliver integrated marketing strategies to deepen and profitably grow revenue through the treatments Cross-sell, Upgrades, and Employee Cards in Customer Marketing Channels.

　　Collaborate closely with Analytics to articulate opportunities to support and grow the initiatives

　　Partner with Risk and ECMX teams on how to operationalize frictionless execution

　　Understand full Cardmember marketing ecosystem and assess tradeoffs between various investment and treatment options given finite marketing impressions

　　Consult and partner with all Cross-sell, Upgrade, and EC treatment owners across channels to ensure consistent strategy roll-out. Act as central point of contact for implementation (project management)

　　Track and analyze results centrally and establish checkpoint forums with Analytics

　　Lead a contractor who will support in project management and Offer PZN marketing campaign execution across treatments and channels

　　Minimum Qualifications

　　Minimum 5-7 years of relevant work experience

　　Data driven, problem solver with a growth mindset and track record of developing customer first marketing strategies that unlock growth

　　Leader with a point of view with proven success in demonstrating customer insights and innovative thinking to deliver best in class customer experiences

　　Exceptionally collaborative with experience influencing large cross-functional teams and partners across the enterprise

　　Highly strategic mindset combined with creative/innovative thinking and ability to problem-solve.

　　Highly effective communicator with strong interpersonal, oral, and written communication skills

　　Ability to synthesize data into clear and concise insights, tailored for various audiences

　　Ability to manage several inter-related pieces of complex processes

　　Strong PowerPoint skills

　　Exceptional sense of accountability and ownership

　　Effective working in ‘white space’ and comfortable with ambiguity

　　Positive energy and enthusiasm with a “can-do” attitude and sense of humor

　　Qualifications

　　Salary Range: $80,000.00 to $155,000.00 annually bonus benefits

　　The above represents the expected salary range for this job requisition. Ultimately, in determining your pay, we'll consider your location, experience, and other job-related factors.

　　We back our colleagues and their loved ones with benefits and programs that support their holistic well-being. That means we prioritize their physical, financial, and mental health through each stage of life. Benefits include:

　　Competitive base salaries

　　Bonus incentives

　　6% Company Match on retirement savings plan

　　Free financial coaching and financial well-being support

　　Comprehensive medical, dental, vision, life insurance, and disability benefits

　　Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need

　　20 weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy

　　Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)

　　Free and confidential counseling support through our Healthy Minds program

　　Career development and training opportunities

　　For a full list of Team Amex benefits, visit our Colleague Benefits Site .

　　Employment eligibility to work with American Express in the U.S. is required as the company will not pursue visa sponsorship for these positions.

　　American Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law.

　　We back our colleagues with the support they need to thrive, professionally and personally. That's why we have Amex Flex, our enterprise working model that provides greater flexibility to colleagues while ensuring we preserve the important aspects of our unique in-person culture. Depending on role and business needs, colleagues will either work onsite, in a hybrid model (combination of in-office and virtual days) or fully virtually.

　　US Job Seekers/Employees - Click here to view the “Know Your Rights” poster and the Pay Transparency Policy Statement.

　　If the links do not work, please copy and paste the following URLs in a new browser window: https://www.dol.gov/agencies/ofccp/posters to access the three posters.

　　Job: Marketing

　　Primary Location: US-New York-New York City

　　Schedule Full-time

　　Req ID: 24000441