Description

　　Contribute to seeding the accurate brand message across the global organization, dealerships, media outlets, agencies, etc.

　　- Ensure that all creative marketing materials adhere to strict brand guidelines.

　　- Conduct market research and analyze data to gain marketing insights and uncover key consumer insights and competitive opportunities.

　　- Brainstorm and develop creative marketing campaigns for various GM products including vehicles, accessories, parts, services, etc.

　　- Liaise with external vendors to execute promotional events and campaigns.

　　- Maintain and update corporate creative content.

　　- Build and manage relationships both internally and externally i.e.; CRM, agencies, GM partners, etc.

　　- Undertake related tasks as assigned.

　　Additional Description

　　- Conducting market research and analysis to identify customer needs, preferences, and trends

　　- Developing and implementing marketing strategies and campaigns to increase brand awareness, customer loyalty, and sales

　　- Creating and managing promotional materials and activities, such as flyers, coupons, displays, events, and social media posts

　　- Coordinating with store managers, merchandisers, and sales staff to ensure effective execution of marketing plans

　　- Monitoring and evaluating the performance and effectiveness of marketing activities and campaigns

　　- Reporting on marketing results and providing feedback and recommendations for improvement

　　About GM

　　Our vision is a world with Zero Crashes, Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better, safer and more equitable for all.

　　Why Join Us

　　We aspire to be the most inclusive company in the world. We believe we all must make a choice every day - individually and collectively - to drive meaningful change through our words, our deeds and our culture. Every day, we want every employee, no matter their background, ethnicity, preferences, or location, to feel they belong to one General Motors team.

　　Total Rewards | Benefits Overview

　　From day one, we're looking out for your well-being-at work and at home-so you can focus on realizing your ambitions. Learn how GM supports a rewarding career that rewards you personally by visiting Total Rewards resources.

　　Diversity Information

　　General Motors is committed to being a workplace that is not only free of unlawful discrimination, but one that genuinely fosters inclusion and belonging. We strongly believe that workforce diversity creates an environment in which our employees can thrive and develop better products for our customers. We encourage interested candidates to review the key responsibilities and qualifications for each role and apply for any positions that match their skills and capabilities. Applicants in the recruitment process may be required, where applicable, to successfully complete a role-related assessment(s) and/or a pre-employment screening prior to beginning employment. To learn more, visit How we Hire

　　Equal Employment Opportunity Statement (U.S.)

　　General Motors is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

　　Accommodations (U.S. and Canada)

　　General Motors offers opportunities to all job seekers including individuals with disabilities. If you need a reasonable accommodation to assist with your job search or application for employment, email us [email protected] or call us at 800-865-7580. In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.