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Director, Technology Industry Go-to-Market
Director, Technology Industry Go-to-Market-March 2024
Bangalore
Mar 13, 2026
About Director, Technology Industry Go-to-Market

  Company Description

  At ServiceNow, our technology makes the world work for everyone, and our people make it possible. We move fast because the world can't wait, and we innovate in ways no one else can for our customers and communities. By joining ServiceNow, you are part of an ambitious team of change makers who have a restless curiosity and a drive for ingenuity. We know that your best work happens when you live your best life and share your unique talents, so we do everything we can to make that possible. We dream big together, supporting each other to make our individual and collective dreams come true. The future is ours, and it starts with you.

  With more than 7,700+ customers, we serve approximately 85% of the Fortune 500®, and we're proud to be one of FORTUNE 100 Best Companies to Work For® and World's Most Admired Companies™.

  Learn more on Life at Now blog and hear from our employees about their experiences working at ServiceNow.

  Unsure if you meet all the qualifications of a job description but are deeply excited about the role? We still encourage you to apply! At ServiceNow, we are committed to creating an inclusive environment where all voices are heard, valued, and respected. We welcome all candidates, including individuals from non-traditional, varied backgrounds, that might not come from a typical path connected to this role. We believe skills and experience are transferrable, and the desire to dream big makes for great candidates.

  Job Description

  Job description: Director, Technology Industry Go-to-Market, Asia Pacific

  Location: India

  ServiceNow is changing the way people work. With a service-orientation toward the activities, tasks and processes that make up day-to-day work life, we help connect the modern enterprise to operate faster and be more scalable than ever before.

  This executive role is an exciting opportunity to join one of the fastest growing cloud software companies and Forbes Magazine's #1 Most Innovative Company in a highly visible role with massive potential impact.

  To propel our next phase of growth, ServiceNow is investing in Industry Business Units. We are building a team of entrepreneurial and collaborative individuals who are passionate about the opportunity to transform the software industry leveraging ServiceNows powerful digital workflow platform.

  Join a team that will fundamentally re-shape the Technology Industry, partnering with leading software, hardware, cloud and services companies. We are highly adaptable and constantly evolving. We are passionate about our product, and we live for our customers. We have high expectations, and a career at ServiceNow means challenging yourself to always be better.

  The Position

  We are looking for a Technology Industry Go-To-Market lead in APAC to join our Technology, Media and Telecom Business Unit. The ideal candidate is a Technology Industry expert with knowledge of pain points, business processes, system landscapes, and solutions crossing key industry segments such as managed services, hi-tech customer support, and cloud operations. S/he has a point of view on how operational transformation can differentiate the employee and customer experience in the Technology industry. S/he has experience building, launching and selling enterprise software and/or technology operations solutions into the tech industry. And s/he is passionate storyteller with the ability to communicate an innovative vision and roadmap for the Technology industry.

  This role reports to the global Tech Industry GTM leader and is responsible for the APAC region. The Director, Technology Industry GTM is a key partner to ServiceNow's APAC sales leadership and closely aligns with our account teams in strategic Technology clients to seed and develop strategic opportunities based on Technology industry solutions. S/he will build trusted relationships with customer and partner executives, enable sales leaders and account teams, and be a significant contributor to the revenue growth in our Asia Pacific technology accounts.

  The Person

  The ideal candidate has demonstrated ability in the following key areas:

  1) Industry Experience: 10+ years working in or selling into Technology organizations in an SI account management, software sales/presales/business development, business/strategy consulting, or similar capacity. Experience cultivating executive relationships in Technology companies, particularly in the software and services segments. Familiarity with Technology industry operational processes and the landscape and patterns of core systems, especially in the managed services, customer support and/or cloud operations domains.

  2) Solution Sales Success: Passion for and track record of collaborating with sales teams (Account Executives, Solution Consultants, Product Sales) as a trusted advisor to seed and develop strategic opportunities based on industry solutions. Experience enabling Sales on the Technology industry message, solutions and resources available, developing high touch and at-scale sales programs, and partnering with sales teams to seed and advance strategic solution-based opportunities.

  3) Customer Engagement: Ability to present to large customer audiences and build credibility with CxOs. Proven track record of and passion for building relationships with sales teams as a trusted advisor on account strategy and strategic opportunities.

  4) Strategic Planning: Ability to create and drive the Technology Industry Go-To-Market strategic business plan with clear pathways to revenue targets across target account strategies, industry solutions, partnerships, and marketing. History of being accountable to revenue and pipeline goals.

  5) Cross-Functional Execution: Proven ability to generate results in a highly matrixed organization, collaborating with Sales, Pre-Sales, Marketing, Sales Enablement, and Alliances organizations around a common Technology industry strategy.

  Qualifications

  Qualifications

  Requirements

  10+ years of experience working in or selling into the Technology industry, with deep knowledge of operational business processes, especially in the software customer support and/or cloud operations domains

  Familiarity with the ServiceNow platform, 5+ years of experience in the ServiceNow ecosystem

  Ideal candidates would have leadership experience in the support or operations domain in a software provider (business or IT), have sold and delivered service transformation projects as a System Integrator or MSP, OR have a sales or presales leadership background at a software provider

  Ability to achieve revenue growth and solution revenue growth targets for their overall region and accounts, in partnership with the direct account sales teams

  Self-starter with demonstrated leadership experience

  Understanding of key business application industry use cases in Technology

  Strong communication and writing skills. Top notch public speaking skills and executive presence

  Experience creating captivating industry positioning and thought leadership

  Ability to develop trusted advisor relationships with customers and sales organizations

  Superior organizational skills with ability to effectively prioritize

  Ability to thrive in a super-fast paced, constantly evolving company

  Minimum Bachelors Degree. MBA or related Masters Degree is a plus

  Ability to travel up to 30% of the time

  Additional Information

  ServiceNow is an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, sexual orientation, national origin or nationality, ancestry, age, disability, gender identity or expression, marital status, veteran status or any other category protected by law.

  At ServiceNow, we lead with flexibility and trust in our distributed world of work. Click here to learn about our work personas: flexible, remote and required-in-office.

  If you require a reasonable accommodation to complete any part of the application process, or are limited in the ability or unable to access or use this online application process and need an alternative method for applying, you may contact us at [email protected] for assistance.

  For positions requiring access to technical data subject to export control regulations, including Export Administration Regulations (EAR), ServiceNow may have to obtain export licensing approval from the U.S. Government for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by the U.S. Government.

  Please Note: Fraudulent job postings/job scams are increasingly common. Click here to learn what to watch out for and how to protect yourself. All genuine ServiceNow job postings can be found through the ServiceNow Careers site .

  From Fortune. © 2022 Fortune Media IP Limited All rights reserved. Used under license.

  Fortune and Fortune Media IP Limited are not affiliated with, and do not endorse products or services of, ServiceNow.

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