Overview
Chick-fil-A’s history is rich with elevated experiences, going above and beyond the fast-food norm to manifest the little things. Shifts in the advertising industry, in concert with our customers’ trust and affinity for the Chick-fil-A brand, all open up an opportunity for Chick-fil-A to extend our role in customers lives and deliver value beyond the expected.
Our aim is to provide engaging four-quadrant family entertainment that creates opportunities for co-viewing, co-listening and co-play for the families and fans of Chick-fil-A. We are looking to produce original entertainment – entertainment not necessarily about Chick-fil-A products or the Chick-fil-A brand -- but rather, content that accomplishes the following:
Connection: provide families a good reason to gather
Care: fuel moments of kindness & optimism
Community: facilitate conversation, activity & life beyond the screen
The Entertainment Producer over gaming (or Gaming Producer) is a new full-time position at Chick-fil-A, charged with overseeing the day-to-day creative exploration, development, and production of original games from Chick-Fil-A.
These might include video games— be they console, mobile games, “free to play” games, or other digital activities—as well as analog games, including board games, card games, and other family and group activities.
Our Flexible Future model offers a healthy mix of working in person and virtually, strengthening key elements of the Chick-fil-A culture by fostering collaboration and community.
Responsibilities
The responsibilities of the Gaming Producer include:
Original Game Development: partner with various game creators, studios, and production entities to develop a variety of gaming entertainment, .
On-Brand: ensuring games and activities from Chick-fil-A match the vision, heartbeat and positioning of the Chick-fil-A brand; the Chick-fil-A brand has a very specific and nuanced approach, and games will need to be carefully and thoughtfully brought to life in such a way that audiences both internal and external can quickly say, ‘that feels like Chick-fil-A’
On-Brief: ensuring games and activities accomplish the objectives set out in each documented brief
On-Audience: ensuring the games and activities create value for our audience, engage our audience, and entertain our kids & family audience
On-Quality: ensuring the all aspects of game design (writing, animation, narratives, editing, music, audio, pacing, visuals, etc.) are of a quality and caliber audiences would expect of entertainment providers and of Chick-fil-A
On-Time: ensuring games and activities are launched based on an annual slate and drop schedule
On-Budget: ensuring games and activities are produced based on agreed-to budgets
The success of Gaming Producer will be determined by performance in the following areas of responsibility:
Game DevelopmentThe Gaming Producer will oversee day-to-day development of new games and activities from proposal to greenlight. This might include fielding pitches from game creators and studios, tracking viable concepts and proposals, providing feedback and creative direction during the various phases of development, reviewing scripts and designs, and whatever else is necessary creatively to ensure that each new game is critiqued and developed effectively and sufficient to create the best possible product.
Game ExecutionThe Gaming Producer will partner with game studios, designers, and creators to produce quality games and activities for Chick-fil-A customers that capture the attention and imaginations of a four-quadrant audience, stewarding and extending the trust earned by the Chick-fil-A brand over decades of interactions. The Gaming Producer will be charged with utilizing keen judgment to ensure creative decisions and executions large and small that result in a game of sufficient complexity, excellent design, and extraordinary imagination, always in a manner that is on vision for the Chick-fil-A brand.
Creative CommunityThe Gaming Producer will provide informal management of a network of creative collaborators and partners. Management of this community of creative execution partners will require a unique skillset – both imaginative cultivation of creative as well as critical judgment to curate & make decisions in the face of uncertainty and debate. The Gaming Producer will be charged with managing a creative community that might include:
Writers
Studios
Agencies
Game Designers
Artists
Engineers
And others
Ultimately the Gaming Producer will be responsible for helping the Entertainment Creative Director to shepherd this broad array of talent toward a common goal: a quality product and a repeatable process that motivates the best talent to return to work with Chick-fil-A on future entertainment endeavors.
Minimum Qualifications
A minimum of 5 years of experience, with at least one shipped game, in any of the following areas: game design, game creative direction or art direction, systems design (AAA experience preferred), game development for mobile games, “free to play” games, or board games, preferably in the kids and family space.The Gaming Producer will execute their role through the following key competencies:
Self-starter, able to initiate and cultivate new ideas
Visionary, able to imagine worlds that do not yet exist
Steward, able to invest wisely with an eye always toward business impact
Shepherd, able to harmonize the fragile balance between inspiration and execution
Student, of entertainment, trends and audiences
Teammate, working well in both independent and in team settings
Capacity, high workload capability and strong results orientation
Creative, able to identify creative excellence in all points of production as well as provide direction when received work does not meet a high standard of creative excellence
Preferred Qualifications
5+ years of experience in game development or design (AAA game preferred), with at least one shipped game, be it digital or analog (board games); ideally with a specialization in games for family-based entertainment
A versatile mind, with a track record of successfully leading multiple types of creative work
Manages deadlines and quickly adapts and re-prioritizes from execution to launch
Ability to work independently with minimal direction
High attention to quality & detail
Maintains highest level of confidentiality
Minimum Years of Experience
5
Travel Requirements
10%
Required Level of Education
N/A
Preferred Level of Education
Bachelors Degree
Requisition ID2023-15821
Job FunctionMarketing
Position TypeExperienced Professionals
Posting Location : LocationUS-GA-Atlanta