Job Description :

　　Which company will you join?

　　From Arthur Guinness to Johnnie Walker, our business was founded on people of outstanding character, and in 250 years, nothing has changed. We’re the world’s leading premium alcohol company! Our brands are industry icons including Johnnie Walker, Crown Royal, Bulleit and Buchanan's whiskies, Smirnoff, Cîroc and Ketel One vodkas, Captain Morgan, Baileys, Don Julio, Tanqueray and Guinness. Our success is thanks to the strength of our people, in every role. It’s why we trust them with our legacy and why we reward them with the career-defining opportunities that they deserve. Our ambition is to build the best performing, most trusted and respected Consumer Products Company in the world. To achieve these, we need the very best people!

　　At Diageo, our purpose is to celebrate life everywhere, every day. To do that, you will join an organization that is passionate about customers and consumers, and proud of what they do. Diageo teams constantly set high goals and then try hard to exceed them. We are also an incredibly diverse organization, and we value each and every one’s talent and personality.

　　Purpose of Role:

　　The Brand Finance Advertising & Promotions Manager supports the US Spirits Marketing team with resource allocation, budgeting, and strategic planning to support obtainment of our US Spirits objectives. This is an exciting role that has high visibility across Marketing and Finance leadership, providing insights to Marketing Leadership, as well as cross-functional Finance senior leadership.

　　The key objective of this role is to own and lead the marketing budget from resource allocation to day-to-day management for the US Spirits division, well over $5B in NSV and >$1B in A&P, working with the marketing and finance teams to produce insightful analysis and recommendations. This role reports to the Director of Brand Finance for US Spirits, supporting thoughtful investment of A&P across our Brand Portfolio and drives process excellence / compliance in A&P spend / execution – requiring collaboration with the Central Marketing team, Brand teams, Innovation, Commercial and other functional groups within Diageo who play active roles in investment decisions.

　　Central to this role is the ability to build and sustain strong working relationships throughout the organization – including the ability to influence and build alignment across functions and grades. The need for this quality is heightened through the requirement to work alongside senior leadership across Marketing and Finance.

　　Context/Scope:

　　A&P financial business partner to our brands and central marketing teamsSupporting thoughtful investment of A&P across our portfolio of brandsBuilding the financial competence of the Marketing Team, especially as it relates to A&PProviding financial oversight across all A&P brand budgetsPartnering with cross-functional teams to drive efficiency initiatives and ensure effective allocation of resources and efficient use of investmentsRequires the individual to excel functionally and to build effective working relationships across brand and commercial teams at all levels of the organizationPartnering with A&P Support Team in Budapest to drive process excellence in A&P, ensure adherence to the principles of budgetary control in all marketing teams, and ensure all activities align with Diageo strategy and standards.Champion the compliance agenda and maintain a strong internal control & compliance environment

　　Finance Manager will support:

　　Portfolio & Annual Planning:Support ongoing portfolio analysis & Investment allocation in line with financial targets; complete analysis to guide portfolio strategy execution (competitive benchmarking, return on investment analysis, etc.)Lead Annual Planning A&P Process with Brand teams and Broader Central Marketing Team, including process design and rollout across brand teams (end to end process from initial A&P allocation to ultimate upload into CPS)Assess investment opportunities to ensure they align with overall strategy and financial targets. Develop return on investment analyses to evaluate programs, opportunities, and cost savings initiativesHandle ongoing A&P reporting and articulation of Investment StrategyParticipate in portfolio-level critical initiativesA&P Budget ManagementHandle A&P Budget Risk and Opportunities in partnership with Budapest and Central Marketing teams; lead recommendations on how to centrally run A&P Risks / OppsField incoming A&P requests and coordinate A&P Pitch process in partnership with Central MarketingSupport Hard Close Process with Budapest A&P Team and Central Marketing - lead all aspects of process, support ABM needs, ensure sound executionA&P Improvement In ExecutionSupport overall A&P Operational improvement effortsQ&A / Financial SavvyDevelop and deploy training materials for Marketing team on Diageo Financial processes and competence, Proper Expense Management, issue resolution, systems useField incoming questions from brand teams and resolve / redirect as needed

　　Key Outputs:

　　Monthly O&R for Brand A&P investmentsAnnual Integrated Business Plan Investment AllocationInsightful A&P performance management analysis and identification of improvement opportunitiesSupport through risk identification and lead mitigation opportunities to handle the overall portfolioProductivity analysesTraining/educational champion for cross functional partners on A&P needs

　　Qualifications and Experience Required:

　　5+ years of relevant business experienceBachelor’s Degree or equivalent experience required. MBA and / or recognized accounting qualification preferredBrand Finance Experience strongly preferred, CPG Experience preferredOutstanding analytical, financial modeling, and presentation skillsStrong interpersonal skills with a validated ability to collaborate with various partners, build relationships, and influence across large matrix organizationStrong leadership skills and ability to engage and manage senior customers across the organizationCapacity to communicate sophisticated ideas in simple understandable termsHigh energy and drive

　　Diversity statement:

　　Celebrating our inclusive and diverse culture is core to Diageo’s purpose of “celebrating life every day everywhere”. This purpose is, in itself, inclusive in nature, as it values everybody irrespective of background, disability, religion, gender identity, sexuality or ethnicity.

　　We know that for Diageo to succeed and realize its ambition, we depend on having diverse talent with a range of backgrounds, skills and capabilities in each of the 180 countries in which we operate and to reflect our broad consumer base. We view diversity as one of the key enablers that helps our business to grow and our values, purpose and standards set the conditions for us to respect the outstanding contribution each person brings.

　　Worker Type :

　　Regular

　　Primary Location:

　　3WTC

　　Additional Locations :

　　Job Posting Start Date :

　　2023-12-21

　　Salary Range:

　　Minimum Salary:

　　$110040

　　Maximum Salary:

　　$183400

　　At Diageo certain roles are eligible for additional rewards, including annual incentive payment and stock awards. US-based employees are eligible for healthcare benefits, retirement benefits , short-term and long-term disability coverage, basic life insurance, wellness benefits and industry leading parental leave, among others. (Benefits/perks listed may vary depending on the nature of your employment with Diageo and the country where you work.) The salary range displayed is the salary range for the role’s primary location.