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Territory Manager
Territory Manager-March 2024
Milwaukee
Mar 28, 2026
About Territory Manager

  Job Description:

  Introduction

  At GAF, we cover more than buildings. We cover each other. No matter what role, tenure, or track, under this roof you are empowered to be there for your teammates, your customers, and especially your community. Under this roof, we don’t back down from hard work– we support one another in pursuit of something bigger. We define the future while leading the present. And under this roof, we own our opportunities. Becoming the market leader only happens when everyone feels they have the opportunity, and the support, to thrive. We are GAF. And under this roof, we protect what matters most.

  Team or Function Overview

  Our team loves what they do and our clients love the industry knowledge, exceptional service, and genuine care provided by our Territory Managers. As a Territory Manager, you too can grow with the proven winning GAF culture that delivers industry-leading results!

  Summary

  Craving a new challenge?

  GAF is seeking a high-energy sales professional with a track record of building successful relationships and closing new business. The Territory Manager –Steep Slope is responsible for the sale of the complete line of GAF residential roofing products. As Territory Manager, you will act as a liaison between GAF and our clients, making sure to keep both sides happy. We're here to help our customers build genuine relationships with their customers — the kinds of relationships that create powerful, active communities around our best-in-class brand.

  Essential Duties

  Specific responsibilities include, but are not limited to:

  Attack: Pinpoint market opportunities with contractors, distribution, lumber dealers, retail, and co-ops; with the mindset to build lasting and meaningful relationships. Expect to juggle competing priorities and client requests/deadlines on a regular basis.

  Build: Own, progress, and close the sales funnel, turning potential opportunities to closed wins, through value-selling the benefits of GAF products. Overcome objections and convert hurdles into growth opportunities.

  Persist: Display strong negotiating tactics by leveraging value propositions and pricing strategies.

  Strategize: Compile reporting to highlight hits, misses, learning, competitive landscape, and strategic next steps; proactively identify opportunities to exceed expectations and position our clients as leaders in their space.

  Consult: Influence the building materials industry; constantly networking to become a trusted advisor to existing and potential customers. Navigate when to defer to a client's request vs. when to guide a client to make better choices. Thrive on expert problem solving, determining solutions that execute favorable results. Engage and educate customers with insight and product knowledge via distributor/contractor meetings. Explain complex subject matters (e.g. pricing) to any audience and tactfully communicate both good & bad news.

  Stand Out: Make your presence known at customer shows, conventions, and other industry-related activities.

  Impact: Be pleasant to work with and keep a positive outlook. Know how to have fun, but know how to balance it with work. Embrace and respect different personalities and work with various groups to accomplish territory sales goals. Utilize social media to gain further insight into the market i.e. industry trends, market practices, and communication with customers

  Win: Display diplomacy and a mastered ability to build immediate rapport with anyone. Close the deal.

  Physical Demands

  Ability to routinely work in a stationary position for long periods of time

  Ability to routinely move about to accomplish tasks or to move from one work area to another

  Abilitytopositionselftobend,pull,andreachoverheadand/orbelowshoulderlevel to perform filling functions,lifting, carrying, and moving of products/materials occasionally

  Ability to sit, stand, walk and use hands to grasp, handle or feel objects, tools, and product samples routinely

  Ability to ascend and descend ladders, stairs, scaffolding, and ramps occasionally

  Ability to work with heights occasionally

  Frequent sitting, walking, and standing; occasional climbing, stooping, kneeling, crouching, crawling, and balancing

  Ability to lift, carry, or otherwise move up to 50 lbs of products, materials, boxes, equipment, etc. occasionally

  Ability to work in outdoor conditions including high/low temperatures, inclement weather, wind, dust, humidity, etc., frequently

  Ability to frequently and quickly converse with and convey information to others on the phone and in-person

  Manual dexterity to routinely operate standard office equipment and keyboards

  Visual acuity including close vision, peripheral vision, depth perception, and the ability to adjust focus routinely to view documents and computer screens, operate motor vehicles, perform visual inspections, etc.

  Must continuously have the ability to differentiate colors precisely

  Ability to wear and work in PPE occasionally

  Ability to operate a motor vehicle and travel without assistance routinely

  Ability to operate motor vehicle and safely traverse/navigate job sites in a constant state of alertness routinely

  Under This Roof, We Require

  High school diploma or GED

  The ability to have and maintain a driver’s license

  Under This Roof, We Also Value

  Bachelor’s Degree

  Sales experience in the building material industry

  Multi-channel experience selling roofing materials to distributors, contractors, lumber dealers, two step, architects, property homeowners, retail, and Co-Ops

  Proficiency in MS Office suite and Google Suite

  CRM experience strongly preferred

  Bilingual a plus

  How We Protect What Matters Most

  We offer a wide range of health insurance options that include medical, dental, and vision for you and your family.

  Our Family-Building benefits support the many different journeys to fertility and parenthood.

  Our robust 401K plan includes an employer match contribution with your pre-tax and/or Roth contributions.

  Other exciting programs and perks are available to help employees achieve work-life balance, including (but not limited to) a wellness program, free financial coaching, a referral program, and product rebates when purchased for an employee’s primary residence.

  Professional growth and development are very important to us! We offer internal training programs and courses, as well as a generous tuition reimbursement program.

  We put diversity and inclusion into action with our Employee Resource Groups, which unite employees based on common perspectives, identities, demographic factors, or out of a desire to be an ally.

  GAF complies with federal, state, and local disability laws and makes reasonable accommodations for applicants and employees with disabilities. If a reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact HR Services at 833-HR-XPERT.

  #LI-CL1

  Consideration will be given based on geography, candidate experience, and qualifications.

  Annual Salary Range: 67,500-86,250

  Annual Bonus Range: 64,000-88,000

  We believe our employees are our greatest resource. We offer competitive salary, benefits, 401k, and vacation packages for all full time permanent positions. We are proud to be an equal opportunity workplace and GAF, Standard Logistics, SGI, and Siplast are proud to be affirmative action employers. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, or Veteran status. If you have a disability or special need that requires accommodation, please let us know. If applying for positions in the U.S., must be eligible to work in the U.S. without need for employer sponsored visa (work permit).

  Privacy Policy (https://www.gaf.com/en-us/about-us/privacy-and-legal/privacy-policy) CA Privacy Applicant Notice (https://www.gaf.com/en-us/about-us/privacy-and-legal/applicant-privacy-notice)

  With 130+ years in the industry, GAF is the leading roofing manufacturer in North America. As a member of the Standard Industries family of companies, we are also part of the largest roofing and waterproofing business in the world.

  Our communities help give our work meaning and the products we manufacture help protect what matters most. The shingles help to shelter the families living in the homes in our towns. The TPO helps protect what is under that hospital’s roof. In addition to quality products, we make sure they are installed by quality craftsmen and women. The full GAF portfolio of solutions is supported by an extensive national network of factory-certified contractors.

  GAF continues to be the leader in quality and offers comprehensive warranty protection on its products and systems. Our success is driven by a commitment to empowering our people to deliver advanced quality and purposeful innovation and the desire to protect what matters most. ​

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