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Senior Manager International Marketing Strategy And Analytics
Senior Manager International Marketing Strategy And Analytics-March 2024
Burbank
Mar 31, 2026
About Senior Manager International Marketing Strategy And Analytics

  Description:

  The Manager of Marketing Strategy and Analytics will play a critical role in shaping the long-term strategic vision for how the Marketing Group measures and reports performance metrics. He/(she) will drive new processes to create consistency across all brands. The individual will collaborate closely with executives throughout the organization and act as a key contact for marketing leadership. A successful candidate will possess a strong combination of hard and soft skills.

  Collaborate with Marketing Planning & Analysis to standardize the KPI expectations setting process across

  Lead discussions on KPI setting and formulate concrete recommendations with clear rationale.

  Refine and enhance the reporting process in coordination with Marketing Planning & Analysis. Provide insightful interpretations of data to make it consumable for executives.

  Conduct in-depth analyses of title-level performance and address brand-specific reporting needs.

  Establish databases and resources to facilitate more thorough analyses.

  Contribute to the creation of performance narratives post-title launch.

  Examine historical performance trends to inform future expectations.

  Develop and iterate regular reporting for DET Marketing, including weekly awareness and content reports.

  Engage with leaders from engagement, media, brand, and research teams to gather data-based insights and actionable marketing recommendations.

  Provide regular updates to leadership and supporting teams regarding marketing performance.

  Additional Skills & Qualifications:

  ·7+ years of progressive work experience in a dynamic and fast-paced organization; minimum 4 years in media and entertainment, strategy, strategic planning, or consulting

  Hands-on, team player with the ability to both work independently as well as in a highly collaborative environment

  ·Ability to thrive under pressure, work with ambiguity and complexity, manage competing priorities - often with minimal direction

  Ability to interface and build relationships with diverse stakeholders at all levels of the organization

  Willingness to be flexible and adaptable as the business need changes

  Strong knowledge of the media landscape, especially in LatAm and EMEA

  Bachelor's in Finance, Economics, Business, Analytics

  About TEKsystems:

  We're partners in transformation. We help clients activate ideas and solutions to take advantage of a new world of opportunity. We are a team of 80,000 strong, working with over 6,000 clients, including 80% of the Fortune 500, across North America, Europe and Asia. As an industry leader in Full-Stack Technology Services, Talent Services, and real-world application, we work with progressive leaders to drive change. That's the power of true partnership. TEKsystems is an Allegis Group company.

  The company is an equal opportunity employer and will consider all applications without regards to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic protected by law.

  We are an equal opportunity employers and will consider all applications without regard to race, genetic information, sex, age, color, religion, national origin, veteran status, disability or any other characteristic protected by law. To view the EEO is the law poster click here. Applicants with disabilities that require an accommodation or assistance a position, please call 888-472-3411 or email [email protected]. This is a dedicated line designed exclusively to assist job seekers whose disability prevents them from being able to apply online. Messages left for other purposes will not receive a response.

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