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Product Manager - Demand Generation
Product Manager - Demand Generation-February 2024
Cupertino
Feb 10, 2026
About Product Manager - Demand Generation

  Product Manager - Demand Generation

  Santa Clara Valley (Cupertino),California,United States

  Sales and Business Development

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  Summary

  Posted:Jan 16, 2024

  Weekly Hours: 40

  Role Number: 200533574

  Apple is a place where extraordinary people gather to do their best work. Together we craft products and experiences people once couldn’t have imagined — and now can’t imagine living without. If you’re excited by the idea of making a real impact, and joining a team where we pride ourselves in being one of the most diverse and inclusive companies in the world, a career with Apple might be your dream job! Apple is looking for a world-class Product Manager to join the worldwide business development and strategy team. This is an opportunity to initiate and drive the growth of one of the global initiatives in and launch ground-breaking new features in support of Apple’s multi-billion dollar demand generation strategy. In this role, you will help chart the strategic direction of one of our products and support execution against that long-term strategy. You will partner directly with Human Interface, Engineering, Quality and Support teams, in addition to multiple cross-functional teams across Apple, to define and deliver on a multi-year product roadmap.

  Key Qualifications

  Minimum 7 years of experience in product management, preferably managing BI tools in the sales finance space, with a proven track record of successful product launches and management

  Work experience in sales, finance or business development teams with exposure to sales finance & supply chain processes and strategies, including demand generation, pricing, sales scenario planning and sales forecasting

  Experience in analyzing large datasets using BI tools, creating predictive models, and understanding statistical methods to drive scenario planning

  Experience in leading and influencing various cross-functional teams and external partnerships to drive decisions and outcomes

  Experience building complex products with designers, engineers and data scientists in a professional environment

  Excellent communication and presentation skills, written and verbal, to all levels of an organization, with the ability to filter and distill relevant information for the right audience, including Senior Executives and Technology Leaders

  Self-motivated and proactive with demonstrated critical thinking and creative problem solving skills, and the ability to assimilate and learn complex processes in a changing and dynamic work environment on a steep learning curve

  Experience using Agile or Kanban Software development methodologies

  Familiarity with machine learning and AI concepts is a plus

  Description

  We are looking for a world-class Product Manager who has the right mix of technical, communication and business skills to lead and deliver strategic initiatives in a fast-paced environment. Your responsibilities will include: * Lead the development, launch and evolution of business systems aimed at supporting sales finance teams in the demand generation space * Collaborate closely with sales, sales finance and business development teams to understand business needs and integrate these insights into product development * Manage the product lifecycle from ideation through launch and beyond, including market research, product strategy, road mapping, feature definition, and go-live strategy * Maintain a deep understanding of market trends, customer needs, and competitive landscape to continually innovate and improve the product * Evangelize the product vision within the department and cross-functional teams to achieve product objectives * Act as a liaison between the business and technical teams, building long lasting relationships with both parties * Collaborate with DSI program management to communicate project status, resolve issues, align with department standards and ensure that high quality products are delivered on time * Analyze and research business data to propose and design solutions in collaboration with Architects, Engineers, Product Designer and Business Partner(s) * Ability to work in an agile team with a ‘hands-on’ approach * Opportunity to lead and mentor a team of product managers

  Education & Experience

  Bachelor degree required; Master’s degree preferred in Computer Science, Finance or related field

  Additional Requirements

  International travel may be required.Pay & Benefits

  At Apple, base pay is one part of our total compensation package and is determined within a range. This provides the opportunity to progress as you grow and develop within a role. The base pay range for this role is between $160,700.00 and $241,500.00, and your base pay will depend on your skills, qualifications, experience, and location.Apple employees also have the opportunity to become an Apple shareholder through participation in Apple’s discretionary employee stock programs. Apple employees are eligible for discretionary restricted stock unit awards, and can purchase Apple stock at a discount if voluntarily participating in Apple’s Employee Stock Purchase Plan. You’ll also receive benefits including: Comprehensive medical and dental coverage, retirement benefits, a range of discounted products and free services, and for formal education related to advancing your career at Apple, reimbursement for certain educational expenses — including tuition. Additionally, this role might be eligible for discretionary bonuses or commission payments as well as relocation.Learn more (https://www.apple.com/careers/us/benefits.html) about Apple Benefits.Note: Apple benefit, compensation and employee stock programs are subject to eligibility requirements and other terms of the applicable plan or program.Apple is an equal opportunity employer that is committed to inclusion and diversity. We take affirmative action to ensure equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics.Apple Footer

  Apple is an equal opportunity employer that is committed to inclusion and diversity. We take affirmative action to ensure equal opportunity for all applicants without regard to race,color,religion,sex,sexual orientation,gender identity,national origin,disability,Veteran status,or other legally protected characteristics. Learn more about your EEO rights as an applicant (Opens in a new window) .

  Apple will not discriminate or retaliate against applicants who inquire about,disclose,or discuss their compensation or that of other applicants. United States Department of Labor. Learn more (Opens in a new window) .

  Apple will consider for employment all qualified applicants with criminal histories in a manner consistent with applicable law. If you’re applying for a position in San Francisco,review the San Francisco Fair Chance Ordinance guidelines (opens in a new window) applicable in your area.

  Apple participates in the E-Verify program in certain locations as required by law. Learn more about the E-Verify program (Opens in a new window) .

  Apple is committed to working with and providing reasonable accommodation to applicants with physical and mental disabilities. Apple is a drug-free workplace. Reasonable Accommodation and Drug Free Workplace policy Learn more (Opens in a new window) .

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