Overview
Element has an opportunity for a Marketing Specialist who will manage omnichannel campaigns for American business units and support a data-driven analysis of our customer journey. We’re looking for a team player with a can-do attitude, a passion for quality and the proven ability to succeed. Your strong understanding and experience in digital, social, and traditional marketing channels and well as your understanding of various platforms will help leverage customer journeys. You have a keen awareness of deadlines and the innate ability to think consequentially.
Responsibilities include strategizing and building multi-channel content and campaigns; analyzing and interpreting data trends to make recommendations; and providing project management oversight for day-to-day initiatives and campaigns.
Responsibilities
Develop customer-centric content for omnichannel campaigns (writing and building web pages, email, social, video, etc.)
Analyze data trends in Google Analytics and other platforms to determine key learnings, prepare weekly report for sales team and make recommendations for marketing team
Support customer journey research by researching key industry trends, building surveys, analyzing data, etc.
Manage campaign schedules and provide project coordination oversight and support
Skills / Qualifications
Post-secondary education in Marketing and 2 plus years of experience
Proficiency in web analytics software, SEO and keyword tools
Proficiency in digital marketing platforms such as LinkedIn, Facebook ads, Instagram
Ability to analyse data and provide evidence-based recommendations
Ability to read and interpret documents such as safety rules, operating and maintenance instructions, customer testing specifications, and procedure manuals
Ability to write routine reports and correspondence and speak effectively before groups of customers or employees of organization
Ability to solve practical problems and deal with a variety of concrete variables in situations where only limited standardization exists
Ability to interpret a variety of instructions, data and details furnished in written, oral, diagram, or schedule form
Proficiency in Microsoft Applications (Word, Excel)
Availability, flexibility, and maturity to represent the company at a broad range of events / projects in the community, with customers and within the company
Ability to remain calm when faced with mounting pressure related to deadlines and multiple priorities
Well-developed oral and written communication skills to meet a variety of communication needs
Good interpersonal skills that foster open upward and downward communication built on mutual respect
Company Overview
Element is one of the fastest growing testing, inspection and certification businesses in the world. Globally we have more than 9,000 brilliant minds operating from 270 sites across 30 countries. Together we share an ambitious purpose to ‘Make tomorrow safer than today’.
When failure in use is not an option, we help customers make certain that their products, materials, processes and services are safe, compliant and fit for purpose. From early R&D, through complex regulatory approvals and into production, our global laboratory network of scientists, engineers, and technologists support customers to achieve assurance over product quality, sustainable outcomes, and market access.
While we are proud of our global reach, working at Element feels like being part of a smaller company. We empower you to take charge of your career, and reward excellence and integrity with growth and development.
Industries across the world depend on our care, attention to detail and the absolute accuracy of our work. The role we have to play in creating a safer world is much bigger than our organization.
Diversity Statement
At Element, we always take pride in putting our people first. We are an equal opportunity employer that recognizes diversity and inclusion as fundamental to our Vision of becoming “the world’s most trusted testing partner”.
All suitably qualified candidates will receive consideration for employment on the basis of objective work related criteria and without regard for the following: age, disability, ethnic origin, gender, marital status, race, religion, responsibility of dependents, sexual orientation, or gender identity or other characteristics in accordance with the applicable governing laws or other characteristics in accordance with the applicable governing laws.
Job Locations Work From Your Own Home
ID 2023-12937