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Marketing Science Lead, North America
Marketing Science Lead, North America-March 2024
San Francisco
Mar 31, 2026
About Marketing Science Lead, North America

  Snap Inc (https://www.snap.com/en-US/) is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together. The Company’s three core products are Snapchat (https://www.snapchat.com/) , a visual messaging app that enhances your relationships with friends, family, and the world; Lens Studio (https://ar.snap.com/lens-studio) , an augmented reality platform that powers AR across Snapchat and other services; and it's AR glasses, Spectacles (https://www.spectacles.com/) .

  The Ads Product team uses creativity, research, insights, and operational excellence to steer our product vision across Snap Inc. This team of Designers, Scientists, and Product Managers works in a highly collaborative environment to build the products and experiences that innovate and improve the performance of Snap's advertising platform to drive value and success to our customers.

  We’re looking for a Marketing Science Lead to join our Measurement Team at Snap Inc!

  What you’ll do:

  Be the primary driver of performance improvement across some of our top advertisers through a mix of learning-agenda strategies, experimental design, causal analytics, and ads efficacy solution prototyping

  Lead measurement, research, and learning plans for key clients in support of their media objectives and the long-term growth of the partnership

  Develop a strategy, prioritization, and roadmap for ads measurement and insights product for your industry or verticals.

  Work closely with Product and R&D teams to identify, prototype and scale new solutions or capabilities for the broader Marketing Science team

  Lead the scoping and development of custom multi-study meta analysis in partnership with Data Science and R&D to understand the relative impact of different marketing strategies across digital platforms and media

  Build measurement capability and advocacy across your vertical and with cross-functional partners

  Knowledge, Skills & Abilities:

  Ability to structure and conduct analyses to generate insight and recommendations

  Clear and concise communication; comfortable with presenting insights and recommendations to senior stakeholders

  Understanding of measurement concepts, solutions, and underlying statistical fundamentals leveraged in the ads efficacy and measurement ecosystem

  Subject matter expertise in at least one of the following areas; conversion lift, brand lift, or econometrics modeling

  Understanding of applied statistics including sampling approaches, causal modeling, time series analysis, and data-mining techniques

  Proficiency with advanced analytical tools (e.g. SQL, R, SAS)

  Access, analyze, interpret, and communicate ads performance insights using a wide range of standard data science tooling

  Understanding of the vertical needs and ability to creatively apply measurement solutions and insights in a way that improves advertiser performance and the value-proposition of Snap

  A strong understanding of Snapchat and the digital advertising and measurement ecosystem

  Minimum Qualifications:

  Bachelor’s degree in a quantitative or business field or equivalent years of experience

  5+ years of advanced analytics and measurement experience within a technology company, media agency, consulting firm, advertiser, or research company

  Experience with ads measurement

  Preferred Qualifications:

  Advanced degree in business, math, economics, engineering or a related field

  Direct work experience with top performance or brand advertisers

  Experience with ads measurement for one or more of the following verticals: technology, entertainment, travel, telco, or finance

  Experience building and influencing client or partner relationships

  Experience with team or peer leadership and development

  Default Together" Policy at Snap: At Snap Inc. we believe that being together in person helps us build our culture faster, reinforce our values, and serve our community, customers and partners better through dynamic collaboration. To reflect this, we practice a “default together” approach and expect our team members to work in an office 4+ days per week.

  At Snap, we believe that having a team of diverse backgrounds and voices working together will enable us to create innovative products that improve the way people live and communicate. Snap is proud to be an equal opportunity employer, and committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws. EOE, including disability/vets. If you have a disability or special need that requires accommodation, please don’t be shy and contact us at [email protected].

  Our Benefits (https://careers.snap.com/benefits) : Snap Inc. is its own community, so we’ve got your back! We do our best to make sure you and your loved ones have everything you need to be happy and healthy, on your own terms. Our benefits are built around your needs and include paid maternity & paternity leave, comprehensive medical coverage, emotional and mental health support programs, and compensation packages that let you share in Snap’s long-term success!

  Compensation

  In the United States, work locations are assigned a pay zone which determines the salary range for the position. The successful candidate’s starting pay will be determined based on job-related skills, experience, qualifications, work location, and market conditions. These pay zones may be modified in the future.

  Zone A (CA, WA, NYC) (https://careers.snap.com/us-payzones) :

  The base salary range for this position is $175,000-$250,000 annually.

  Zone B (https://careers.snap.com/us-payzones) :

  The base salary range for this position is $166,000-$238,000 annually.

  Zone C (https://careers.snap.com/us-payzones) :

  The base salary range for this position is $149,000-$213,000 annually.

  This position is eligible for equity in the form of RSUs.

  A Decade of Snap (https://www.youtube.com/playlist?list=PLdfCGl7CQeT_N_Gmli1oV1X6c9Ubzoozp) : Learn about our origin story, values, mission, culture of innovation, and more.

  CitizenSnap (https://citizen.snap.com/) : In our third annual CitizenSnap Report, we demonstrate progress towards our environmental, social, and governance (ESG) goals, and we lay out our plans looking forward.

  The DEI Innovation Summit (https://actreport.com/dei-innovation-summit-2022/) : Watch highlights from the 2nd annual DEI Innovation Summit, which brings together thought leaders and DEI experts for a day of courageous conversations to enable bold action.

  Snap News (https://newsroom.snap.com/) : Stay up to date on the latest and greatest product and innovation news at Snap

  Applicant and Candidate Privacy Policy (https://storage.googleapis.com/hris-assets/Applicant_and_Candidate_Privacy_Policy.pdf)

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