Home
/
Advertising and Marketing
/
Group Marketing Manager, Advanced GTM (Mailchimp)
Group Marketing Manager, Advanced GTM (Mailchimp)-May 2024
Atlanta
May 8, 2025
ABOUT INTUIT
Intuit is the global financial technology platform that powers prosperity for the people and communities we serve with TurboTax, Credit Karma, QuickBooks, and Mailchimp.
10,000+ employees
Consumer Goods & Services, Financial Services
VIEW COMPANY PROFILE >>
About Group Marketing Manager, Advanced GTM (Mailchimp)

  Overview

  Intuit is a global technology platform that helps consumers and small businesses overcome their most important financial challenges. Serving more than 100 million customers worldwide with TurboTax, Credit Karma, QuickBooks, and Mailchimp, we believe that everyone should have the opportunity to prosper. We never stop working to find new, innovative ways to make that possible.

  Part of the Product Marketing team for Mailchimp, the Advanced GTM Team is seeking a seasoned people manager with strong strategic skills, seamless cross-functional partnerships and executive-level influence, inspiring data-driven customer empathy and a bent for speed in action and results. As the Mailchimp GTM Leader for advanced user features (including AI, Marketing Automation, Advanced Reporting/Analytics, and Segmentation), you will develop go-to-market plans for the portfolio of Mailchimp products and manage a team of subject matter experts.

  We're looking for a forward thinking self-starter who has experience translating customer insights into strong marketing plans, with a reputation as a multiplying leader and talent magnet. You'll be challenged to think boldly, move fast, and have a big impact on our customers' lives, their livelihoods, and the Mailchimp brand trajectory.

  What you'll bring

  10+ years of business experience leading marketing strategy development and cross-functional execution, with 3+ years managing direct reportsMarketing software experience preferredStrong Product Marketing Craft and a demonstrated ability to develop the capability in othersStrong influencing and communications skills across all levels up to executiveTrack record of being a multiplier and talent steward, building highly performing teamsExperience using deep customer insight and data to inform segmentation, targeting and positioning, and translating strategy into product roadmaps and actionable, cross-functional go-to-market plansAbility to prioritize and make strategic choices, specifically narrowing from a range of opportunities to highest-impact levers, balancing short and long term business outcomesAbility to identify big insights by synthesizing inputs from multiple data sources to unlock growth opportunities and developing the business cases and activation plans to supportStrong creative problem-solving and analytical skillsExcellent verbal, written, visual/presentation and interpersonal communication skills; storytellerDetail-oriented, sweating the details to deliver awesomeStrong results orientation and decision making skillsBA/BS required or equivalent work experience, MBA preferredExperience with small business a plus

  How you will lead

  Lead a team of 3-5 marketers developing go-to-market plans for the Mailchimp's advanced feature product portfolioDevelop deep customer insights, product expertise and competitive intelligence to inform a segmentation strategy, develop winning product positioning, and influence the product roadmap to deliver on the biggest customer needsOwn the business outcomes and communicate regular updates to leadership through ongoing forecasting, reporting and root cause analysesPartner closely with cross-functional teams spanning marketing, product, design, analytics, legal, strategy, sales and customer successActively analyze data to generate insights and make informed decisions that drive business resultsBuild a high-performing, development culture by building go-to-market best practices, capabilities, and up-leveling the team's marketing craftSet and manage the strategic priorities for the team

Comments
Welcome to zdrecruit comments! Please keep conversations courteous and on-topic. To fosterproductive and respectful conversations, you may see comments from our Community Managers.
Sign up to post
Sort by
Show More Comments
SIMILAR JOBS
Manager, Audience Revenue Marketing
Job Description: Manager, Audience & Revenue Marketing Dow Jones is seeking a Manager of Audience & Revenue Marketing. In this role, you will play a critical part in driving the growth of our
SVB - Managing Director, Investor Coverage & Business Development - Life Sciences
Overview Join SVB, a division of First Citizen's Bank, as a part of the Investor Coverage and Business Development group in the Bay Area. As trusted advisors, building a supportive ecosystem for the
Director, Public Policy
Director, Public Policy At Lyft, our mission is to improve people’s lives with the world’s best transportation. To do this, we start with our own community by creating an open, inclusive, and diverse
New Product Industrial Manager (Onsite)
Date Posted: 2023-10-24 Country: United States of America Location: A01: Rockford - Aerospace 4747 Harrison Avenue, Rockford, IL, 61125 USA Position Role Type: Onsite This role is responsible for man
Director, Marketing Analytics
Director, Marketing Analytics & Data Science The Director of Marketing Analytics will lead our global Marketing Analytics & Data Science team, dedicated to non-financial insights around marke
Field Marketing Student Placement 2024/2025
Join the leader in entertainment innovation and help us design the future. The Dolby U internship program offers impactful, project-based work experience in a collaborative, creative environment wher
Marketing Executive Awareness and Engagement Strategy Lead - CSuite (Cambridge)
Job Title Marketing Executive Awareness and Engagement Strategy Lead - CSuite (Cambridge) Job Description Overview Expand the awareness of Phillips' brand and relevant executive leadership through un
Associate Project Manager STARS Advertising/ Marketing
Job Description Partners, supports and facilitates projects and ensures project initiatives and timelines are met. Assists with management of project plans, research and analysis. Coordinates impleme
Associate Marketing Manager, User Acquisition (Short-term)
Niantic is positioned as a leader in augmented reality and mobile gaming and is looking for a multifaceted contributor joining as an Associate Marketing Manager, User Acquisition. This is an outstand
Senior Product Analyst
ABOUT FANDUEL GROUP FanDuel Group is an innovative sports-tech entertainment company that is changing the way consumers engage with their favorite sports, teams, and leagues. The premier gaming desti
Copyright 2023-2025 - www.zdrecruit.com All Rights Reserved