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Field Sales, AVP, National Accounts
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Sales
Full - Time
23-Jan-2024
Section 1: General Information
Job Title: Field Sales, AVP
Function: Sales – Sell-In and Sell-through
FLSA status: Exempt.
Division: Designer Fragrances & Beauty – Couture (Prada, Valentino, Viktor & Rolf, Mugler) and Lifestyle (Ralph Lauren, Maison Margiela, Azzaro) Fragrances; Couture Beauty (Prada & Valentino)
Supervisor Title: AVP Sales Lifestyle &Collections / Couture Fragrance
Location: Remote
Section 2: Job Summary
Negotiate, develop, and execute a sales strategy for US Self Assist channel of distribution for Couture and Lifestyle Fragrance and Beauty accounts to enable the company to maximize its achievement of corporate retail and net sales objectives. Lead the planning and executing of new product launches, promotions, gifting programs, and all special programs at all retailers. Partner with AVP of DF Planning to review and align on weekly, monthly, and annual forecasting. Work in conjunction with AVP of Field Sales and CERE to deploy and plan in-store merchandising, eventing and education.
Maintain strong relationships with external retail partners and internal cross-functional teams to ensure success in all channels of distribution. Anticipate and analyze industry-selling trends and implement strategic action plans to impact the business. Work in close partnership with the One Luxe teams – COE (Sales admin, Retailers), and the Designer Fragrance team (Marketing, D2C, demand planning and education.
Section 3: Job Requirements
Bachelor’s degree and minimum of 10 years’ experience in cosmetic or retail management
Self-motivated, resourceful, results oriented
Highly collaborative to embrace the One Luxe structure to maximize all resources
Enable to be strategic in a highly complex portfolio complex
Strong communication, presentation, and organizational skills
Analytical and creative in approach to identifying opportunities and solving problems
Financial acumen with P&L and budget management experience
Entrepreneurial risk mentality and innovative management skills
Proven ability to develop strategic goals, drive company sales and achieve profit objectives
Strong negotiation skills
Thorough knowledge of the competitive landscape
Proven experience in managing, motivating and developing a sales team
Proficient computer skills necessary – Microsoft Office (Word, Excel, PowerPoint, Outlook)
Section 4: Judgment and Decision Making
Strong judgment and decision-making skills are essential. Must be able to operate in a complex environment and bring simplicity to make most strategic recommendations – and able to challenge the status quo on ways of working to modernize and simplify the current organization in place.
Section 5: Essential Physical Requirements
N/A
Section 6: Essential Duties and Responsibilities
C1 - Internal use
Tasks, Duties & Responsibilities
SalesAchieve retail and net sales goals for all US market Couture and Lifestyle Fragrance/Beauty retailers and channels (B&M, dotcom) of distribution. Establish goals in conjunction with senior management and communicate business strategies to teams to maximize meet/exceed the company’s objectives and increase profitability. Consistently monitor progress to ensure an impact and shift priorities as needed. Track SOM for both B&M and dotcom - outline strategies to achieve goals in SOM, rankings.
Strategic PlanningOversee the strategic wholesale retailer relationships. Ensure the Couture and Lifestyle Fragrance and Beauty objectives and strategies are clear to the retailers, while translating the retailer strategies to the Couture and Lifestyle internal team. Ensure forecasts and plans are established and followed. Partner with Marketing on the development of launch plans for all Couture and Lifestyle Fragrance and Beauty retail channels. Leverage knowledge of retailer playbook to partner with marketing to innovate new go to market strategies and implement omni consumer activations. Align digital strategies with all channels: retailers, D2C and Amazon for an aligned promotional approach. Manage retailer marketing headcount: GWPs, sampling, visuals, Eventing from planning to execution to tie results in with sales ambition.
BudgetOversee the planning and forecasting sales by channel and customer, promotional spending, discounts, and allowances. Review P&L by customer and outline strategies to achieve targets. Plan and manage the capex funding for Couture and Lifestyle Fragrance and Beauty accounts. Management T&E budget for team.
Sell-OutPartner on RSS strategies to ensure spend is aligned with brand / channel / retailer ambition and pivot as needed. Partner with CERE lead to implement best in class training and eventing strategies (track goal and tools)
People DevelopmentRecruit, retain and develop a high performing sales team. Establish selling and management goals to evaluate performance, ensuring succession plans are in place and training needs are met.
Section 7: Required Competencies
Competencies
Acts/Leads with Human SensitivityDemonstrates respect, develops others, enriches team dynamics.
Interacts EffectivelyListens and communicates effectively, actively networks.
Manages ComplexityReasons from multiple perspectives, makes decisions.
Achieves Results with IntegrityConveys energy, focuses on results, acts with integrity.
InnovatesShows curiosity, imagines creative solutions, promotes team creativity.
EntrepreneurshipTakes initiative, focuses on customers, improves business performance, develops a vision.
Please note: This job description does not list all duties of the job. Employees may be asked by management to perform other duties. The employer has the right to revise this job description at any time.