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Branch Manager IV
Branch Manager IV-February 2024
Brockton
Feb 10, 2026
About Branch Manager IV

  In a Retail bank branch, the Branch Manager proactively sells the bank’s products and services to existing customers and prospects, guides the sales efforts of the platform team, ensures superior customer service levels, and manages the daily operations of their branch. The Branch Manager will balance policy and procedure with appropriate judgement, and will make management decisions that are mutually beneficial to the bank and the customer.

  Responsible for the overall management of a large banking office, typically defined as having over $100 million in deposits and/or a staffing complement of 10.0 or more FTE. An office of this size typically has a senior assistant manager who assumes responsibility for managing the daily sales activities of the platform staff toward achievement of their personal sales objectives, as well as established branch goals, however, the branch manager assumes ultimate responsibility for the success of these endeavors. Through tested techniques, directly engages the branch’s management team and platform staff in sales and service coaching sessions.

  With a focus on building commercial relationships, conducts business development activities to include personal visits and outbound teleservicing as components, several of which may be joint with partners from the business banking unit.

  Takes a lead role among peers in project management, regional sales and service events, general management, and/or divisional initiatives as requested by Regional Manager

  Promotes Eastern Bank through taking on leadership roles in community organizations (i.e. Chamber of Commerce, Rotary, etc.), city/town events, local business networks, etc.

  Ensures sound branch operations and compliance. Complies with all bank policies, regulations, and laws applicable in carrying out responsibilities for both staff and self.

  Effectively collaborates with internal business partners (HR, Wealth, Business Banking, Consumer Lending, etc.) to ensure branch success.

  Manage and develop branch staff through observational coaching sessions, joint sales calls where applicable, using the coaching models, defined sales activities, and consultative customer sales tools. Leads by example and inspires confidence, respect, loyalty and ensures a positive team environment among staff.

  Proactively identifies, reports, and resolves customer issues to ensure a positive customer experience, actively promotes programs that solidify the customer relationship, and manages customer service standard levels within the branch, adhering to established guidelines.

  Consistently applies policies for routine aspects of staff management, and as performance issues arise. Prepare and deliver performance appraisals for staff.

  Expected to have / gain full understanding of the teller function.

  Education and Experience

  Bachelor’s Degree or equivalent combination of training and experience required.

  5+ years of management experience and proven leadership capabilities required, preferably in a retail banking environment.

  Must have a history of solid sales, service, and management successes.

  Skills/Knowledge

  Strong problem resolution skills and leadership ability

  Leads by example and inspire confidence, respect, loyalty and ensures a positive team environment among staff.

  Basic business acumen and professionalism is a must.

  The ability to communicate information and ideas so others will understand. Must be able to exchange accurate information in these situations.

  Demonstrated ability to generate sales excitement.

  Ability to build relationships and strong alliances across the organization is crucial.

  Ability to develop branch staff through observational coaching sessions, joint sales calls, where applicable, defined sales activities, etc.

  Must have the ability to quickly adapt and be a change agent.

  Must be able to quickly learn all details about the products and services offered by the bank and must retain and build upon product knowledge base as a member of the division’s management team.

  Must understand the “big picture” in banking – e.g., answers to questions like: How does a bank make money? What makes a product profitable?

  Incumbent may be required to attend a “banking school” program like those offered through the Consumer Bankers Association

  Committed. Inclusive. Courageous. Eastern Bank has built a legacy of investing in the communities we serve and helping our customers, communities and employees thrive and grow. We pride ourselves in having knowledgeable and experienced professionals that can provide the expertise, personal attention and service our customers deserve.

  As a large full service commercial bank in the Greater Boston area, we are able to offer you unique opportunities for career growth throughout the organization, as well as a competitive compensation and benefits program.

  As an inclusive company, we work to ensure that our valued employees are treated fairly, recognized for their individuality, and encouraged to reach their fullest potential. These values have earned us a reputation as a great place to work and provide a strong reason why you should consider a career with us.

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