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Associate Analyst - Digital Marketing and Personalized Offers Analytics
Associate Analyst - Digital Marketing and Personalized Offers Analytics-March 2024
Gurugram
Mar 29, 2026
About Associate Analyst - Digital Marketing and Personalized Offers Analytics

  Description

  We have a wide variety of career opportunities around the world — come find yours.

  Loyalty

  Loyalty is responsible for the strategic planning, development and execution of our MileagePlus programs and the associated partnership development and marketing

  Job overview and responsibilities

  United Airlines reaches out to customers and potential travelers via digital campaigns with new information, travel inspiration, personalized offers, promos, etc. The Digital Marketing & Personalized Offers team at IKC supports all such digital acquisition initiatives with insights to help strategize campaigns and analytics to help measure performance. We work closely with stakeholders in the US to bring these campaigns to life and continuously improve performance with learning and actionable insights.

  Assist in campaign planning, targeting and audience identification

  Measure campaign results and performance using data analysis

  Gather and organize data from various sources using SQL/ Python/ R

  Continuously develop and demonstrate improved analysis methodologies

  Create presentations for United leadership and external stakeholders

  Conduct exploratory analysis, identify opportunities and proactively suggest initiatives to meet marketing objectives

  Create, modify and automate reports and dashboards - take ownership of reporting structure and metrics, clearly and effectively communicating relevant information to decision makers using data visualization tools

  Sharing of internal best practices and foster collaboration with internal and external teams

  This position is offered on local terms and conditions. Expatriate assignments and sponsorship for employment visas, even on a time-limited visa status, will not be awarded.This position is for United Airlines Business Services Pvt. Ltd - a wholly owned subsidiary of United Airlines Inc.

  Qualifications

  Required

  Bachelor's degree

  0-1 years of experience in Analytics and working with analytical tools

  Comfort and curiosity for working with very large data sets

  Experience in manipulating and analyzing complex, high-volume, high-dimensionality data from various sources to highlight patterns and relationships

  Proficiency in using database querying tools and writing complex queries and procedures using Teradata SQL and/ or Microsoft SQL

  Experience working with Microsoft Office, especially Excel and PowerPoint

  Ability to communicate analysis in a clear and precise manner

  High sense of ownership of work

  Ability to work under time constraints

  Must be legally authorized to work in India for any employer without sponsorship

  Must be fluent in English and Hindi (written and spoken)

  Successful completion of interview required to meet job qualification

  Reliable, punctual attendance is an essential function of the position

  Preferred

  Master's degree

  Bachelor’s Degree in a quantitative field like Math, Statistics, Analytics and/ or Business

  SQL/ Python/ R

  Visualization tools – Tableau/ Spotfire

  Understanding of digital acquisition channels

  Strong knowledge of either Python or R

  Familiarity with one or more reporting tools – Spotfire/ Tableau

  Equal Opportunity Employer - Minorities/Women/Veterans/Disabled/LGBT

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