ROLE SUMMARY

　　Vaccines is the only place in Pfizer where you can contribute to patients in a way like no other - you can prevent sickness and disease. This is at the heart of what drives us every day and it brings us great #Joy. It is a remarkable time to be part of Pfizer's US Vaccines business as it expands on its mission of preventing disease and improving public health, with the ongoing launch of Abrysvo for the prevention of respiratory syncytial (RSV) virus in older adults.

　　RSV is a common respiratory virus that affects the lungs and airways and can be serious, especially for infants and older adults. Each year, it is estimated up to 120,000 older adults are hospitalized and up to 10,000 die in the US due to RSV. 2023 marks the year where, for the first time ever, vaccines have been approved to prevent this devastating disease. Now our attention turns to ensuring rapid uptake of Abrysvo in a highly dynamic and competitive market entering the first full year of RSV vaccination availability in 2024.

　　Reporting to the Abrysvo OA US Competitive Strategy and Performance Excellence Lead, this role will be accountable for leading key projects and deliverables impacting the overall brand strategy and tactical execution plan. This is an excellent opportunity for colleagues who thrive on problem-solving, working in white-space and exposure to new areas, because as our journey continues, the work evolves and/or needs arise, the selected colleague will flex across a number of different areas to support/drive brand excellence.

　　This role is a unique opportunity to be an integral member of a fast-paced, customer-focused Marketing brand team. This will be accomplished within a team environment that encourages innovative ideas, embraces diverse perspectives, accepts experimentation, and operates in a culture of collaboration and teamwork.

　　Role Responsibilities

　　The Abrysvo OA Performance Excellence Director will work within the marketing team to optimize go-to-market channel strategies and ensure flawless in market execution.

　　Partner with Channel Leads/Cross-functional stakeholders to optimize channel strategy and performance excellence (Retail, Consumer, Organized Customer, Market Shaping)Proactively identify innovative brand strategies or tactical programs for recommendation, resource acquisition and implementation, to support driving increased Abrysvo vaccination rates in older adultsLead KPI & Insight Development for Brand Channels in Partnership with Cross-Functional Stakeholders; from leading indicators to outcome metrics, to help validation or guide the refinement of brand strategies and in market execution.Lead strategic subnational Micro-Marketing efforts - Initiate and sustain market archetype planning, within and across channels, to optimize the go to market plan across distinct market segments for RSV Vx activationLead strategic advancement of the Abrysvo OA retail referral strategy through engagement with cross-functional stakeholders across brand and customer facing partnersLead the Abrysvo OA brand tactical plan process to meet organizational deadlinesLead advancement of customer/account segmentation to ensure executional plan across channels can reach desired outcomes of patient lives protected.Be a patient-focused team player and exemplify the Pfizer values of Courage, Excellence, Equity, and Joy by fostering innovation, customer focus, personal accountability, and a commitment to achieving results.

　　PREFERRED QUALIFICATIONS

　　Bachelor's degree and 10+ years of experience required, or Master's degree and 9+ years of experience, or Ph.D./PharmD and 7+ years of experience required.Marketing, sales, data analytics/insight generation experience is required including US pharma experienceStrong preference for experience with vaccines or other buy/bill business modelsDemonstrated matrix leadership and ability to foster a culture of collaboration and teamworkDemonstrated innovation champion, seeks learnings from other brands and other industries to innovate and enhance launch plansEstablished business acumen and pharma industry/vaccines business knowledgeComfort with ambiguity, and complex "white space" environmentsBe an active contributor to create and operate in an environment that continuously embraces and encourages the implementation of innovative ideas and fosters a culture of collaboration and teamworkDemonstrated ability to effectively work on multiple tasks with a strong sense of urgency and enthusiasm while prioritizing and meeting team goalsDemonstrated ability to execute in 'lightspeed' environment as individual contributor as well as gaining support of matrix stakeholders to align with and execute on tactical prioritiesAn absolute commitment to adherence to all applicable compliance rules and regulations

　　Other Job Details:

　　Last Date to Apply for Job: January 4, 2024 Location information: NYHQ, or Collegeville, PA site (hybrid)Eligible for employee referral bonus

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　　The annual base salary for this position ranges from $144,900.00 to $241,500.00. In addition, this position is eligible for participation in Pfizer's Global Performance Plan with a bonus target of 20.0% of the base salary and eligibility to participate in our share based long term incentive program. We offer comprehensive and generous benefits and programs to help our colleagues lead healthy lives and to support each of life's moments. Benefits offered include a 401(k) plan with Pfizer Matching Contributions and an additional Pfizer Retirement Savings Contribution, paid vacation, holiday and personal days, paid caregiver/parental and medical leave, and health benefits to include medical, prescription drug, dental and vision coverage. Learn more at Pfizer Candidate Site - U.S. Benefits | (uscandidates.mypfizerbenefits.com). Pfizer compensation structures and benefit packages are aligned based on the location of hire. The United States salary range provided does not apply to Tampa, FL or any location outside of the United States.

　　Relocation assistance may be available based on business needs and/or eligibility.

　　Sunshine Act

　　Pfizer reports payments and other transfers of value to health care providers as required by federal and state transparency laws and implementing regulations. These laws and regulations require Pfizer to provide government agencies with information such as a health care provider's name, address and the type of payments or other value received, generally for public disclosure. Subject to further legal review and statutory or regulatory clarification, which Pfizer intends to pursue, reimbursement of recruiting expenses for licensed physicians may constitute a reportable transfer of value under the federal transparency law commonly known as the Sunshine Act. Therefore, if you are a licensed physician who incurs recruiting expenses as a result of interviewing with Pfizer that we pay or reimburse, your name, address and the amount of payments made currently will be reported to the government. If you have questions regarding this matter, please do not hesitate to contact your Talent Acquisition representative.

　　EEO & Employment Eligibility

　　Pfizer is committed to equal opportunity in the terms and conditions of employment for all employees and job applicants without regard to race, color, religion, sex, sexual orientation, age, gender identity or gender expression, national origin, disability or veteran status. Pfizer also complies with all applicable national, state and local laws governing nondiscrimination in employment as well as work authorization and employment eligibility verification requirements of the Immigration and Nationality Act and IRCA. Pfizer is an E-Verify employer.

　　Marketing and Market Research

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