Senior Marketing Manager

　　General information

　　Press space or enter keys to toggle section visibility

　　JobID

　　14028

　　Position Level

　　Senior Manager

　　Team

　　Sales & Marketing

　　Working Time

　　Full-Time

　　Position Type

　　Regular

　　Travel Requirements

　　15%

　　Workplace Type

　　Remote

　　Description & Requirements

　　Press space or enter keys to toggle section visibility

　　Are you a fintech marketing expert with a deep understanding of the financial industry? Are you recognized for building powerful brand stories and uncovering and communicating relevant sales & marketing insights? Are you passionate about buyer journey and content marketing and the role they play in delivering breakthrough marketing that drives opportunities for sales organizations? Do you use analytics to make thoughtful revenue-generating decisions? Are you a strong, forward-thinking leader and relationship-builder? If the answer to these questions is ‘yes’ - How would you like to work for a Fortune 400 company that is transforming the technology supporting the financial services industry?

　　Jack Henry is currently looking for an experienced and well-rounded strategic marketing professional to join our team as Marketing Manager, primarily targeting our Credit Union audience. The Marketing Manager will be responsible for leading a team of talented marketers and spearheading strategic marketing planning and execution targeting key audiences and supporting key capabilities. You will work collaboratively and cross-functionally with our award-winning in-house creative team, marketing planning & operations, digital marketing, events management, corporate communications, sales and product leadership, as well as Executive management.

　　This position requires a leader who demonstrates in-depth knowledge of the market and target audiences, and the ability to craft go-to-market strategies and plans that help drive top-line revenue and brand building. In this role you will be responsible for strategic planning and development, sales pipeline growth and nurturing, product launch and sunset marketing, and relevant oversight of tactical execution of all marketing initiatives.

　　This is a remote position and candidates can be located throughout the U.S.

　　What you'll be responsible for:

　　Leadership and Communication

　　Demonstrated experience successfully coaching and mentoring team members

　　Results-oriented focus with the ability to prioritize clearly and effectively

　　Great communication skills and the ability to clearly convey a strong point-of-view while respecting and collaborating with others who may share a different perspective

　　Team-builder and motivator – identify and manage individual performance objectives of team members and continually coach members up in the organization

　　Marketing Strategy

　　Provide strong strategic marketing leadership, coaching and guidance to team members as well as clients within the organization

　　Research, segment, and understand our audiences and how to engage them effectively

　　Ability to craft powerful marketing messaging strategy and positioning statements and convey marketing strategy direction to creative team members

　　Consolidates competitive research knowledge and intelligence to disseminate to clients and organizational and partner stakeholders

　　Collaborate closely with sales leadership to drive lead generation, lead nurturing, and opportunity pipeline from marketing programs

　　Marketing Campaign and Cross-Functional Responsibilities

　　Work as part of the team including executives, sales, product, creative, digital, events, planning and operations, corporate communications, and PR firm

　　Identify annual marketing/sales priorities and establish/guide the objectives, strategic approach, deliverables, and metrics for achieving marketing goals

　　Liaison with clients, consultants, analysts, and internal SME’s to contribute to content development for all educational conferences and events

　　Provide leadership and oversight, as well as hands-on support, for all marketing initiatives within the scope of work of your marketing team

　　Collaborate with marketing specialists and supervisors, as well as creative and digital marketing team members, to identify new approaches to marketing campaign and lead nurturing development and execution to increase the volume and quality of qualified leads for the sales organization.

　　Measurement and Analytics

　　In partnership with the digital team, report marketing program effectiveness to determine return on marketing investment and inform budget and resource priorities

　　Budgeting and Forecasting

　　Participate in annual marketing budgeting process by contributing recommendations for investment to improve marketing

　　Manage monthly forecasting for your marketing team ensuring that expenses are forecast and allocated appropriately and accurately

　　May preform other job duties as assigned.

　　What you'll need to have:

　　Bachelor’s degree.

　　Minimum of 10 years of experience working in a strategic marketing capacity.

　　3+ years specifically in financial services marketing.

　　Previous management or leadership experience.

　　Familiarity with financial industry technical solutions, financial industry audiences, and competitive market environment.

　　Budget management and/or forecasting experience.

　　15% travel required.

　　What would be nice for you to have:

　　Credit union marketing experience.

　　Experience working with advertising agencies or in-house creative teams.

　　Excellent written and verbal communication skills.

　　HubSpot and Salesforce experience preferred.

　　Proficiency with Wistia.

　　If you got this far, we hope you're feeling excited about this opportunity. Even if you don't feel you meet every single requirement on this positing, we still encourage you to apply. We're eager to meet motivated people who align with Jack Henry's mission and can contribute to our company in a variety of ways.

　　Why Jack Henry?

　　At Jack Henry, we pride ourselves through our motto of, "Do the right thing, do whatever it takes, and have fun." We recognize the value of our associates and believe much of our company's strength and success depends on their well-being.

　　We demonstrate our commitment by offering outstanding benefit programs (https://careers.jackhenry.com/yourexperience#our-benefits-anchor) to ensure the physical, mental & financial well-being of our people is always met.

　　Culture of Commitment

　　Ask our associates why they love Jack Henry, and many will tell you it is because our culture is exceptional. We do great things together. Rising to meet challenges and seeking opportunities is part of who we are as an organization. Our culture has helped us stay strong through challenging times and we credit our dedicated associates for our success. Visit our Corporate Responsibility (https://discover.jackhenry.com/corporate-sustainability) site to learn more about our culture and commitment to our people, customers, community, environment, and shareholders.

　　Equal Employment Opportunity

　　At Jack Henry, we know we are better together. We value, respect, and protect the uniqueness each of us brings. Innovation flourishes by including all voices and makes our business - and our society - stronger. Jack Henry is an equal opportunity employer and we are committed to providing equal opportunity in all of our employment practices, including selection, hiring, performance management, promotion, transfer, compensation, benefits, education, training, social, and recreational activities to all persons regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, genetic information, pregnancy, marital status, sex, gender, gender identity, gender expression, age, sexual orientation, and military and veteran status, or any other protected status protected by local, state or federal law.

　　No one will be subject to, and Jack Henry prohibits, any form of discipline, reprisal, intimidation, or retaliation for good faith reports or complaints of discrimination of any kind, pursuing any discrimination claim, or cooperating in related investigations.

　　Requests for full corporate job descriptions may be requested through the interview process at any time.