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Senior Communications Manager - Premium Import
Senior Communications Manager - Premium Import-December 2024
Shanghai
Dec 15, 2025
ABOUT GENERAL MOTORS
We are committed to advancing an all-electric future that is inclusive and accessible to all as we transition from automaker to platform innovator.
10,000+ employees
Consumer Goods & Services, Technology
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About Senior Communications Manager - Premium Import

  Job Description

  Primary responsibility as The Durant Guild Communications Senior Manager is to curate and implement communication strategy for the new import business and its products, to achieve public awareness and positive public sentiment:

  Develop and implement communication strategy for The Durant Guild as GM’s major growth area in China, and the products coming across the brands (Cadillac, Chevrolet, GMC)

  Create cadenced storytelling opportunities to amplify awareness and positive impression of The Durant Guild and the products

  Build and manage media and KOL relations across the social channels

  Crisis communication

  Executive communication

  Develop methodology to track the influence of communication for the new business, which is the first of its kind across the markets

  Managing budget within function and with collaboration with related functions to achieve synergy

  Additional Job Description

  Knowledge:Knowledge of communication across corporate and products

  Deep understanding of media and social media landscape

  Established media and KOL relationship

  Knowledge of products across the brands, including Cadillac, Chevrolet and GMC

  Understanding of the automotive industry and overall business environment in China for broader storytelling opportunities

  Skills:Strategic thinking

  Strong interpersonal skills to build trust with external audience and internal stakeholders across the functions, regions and cultures

  Result-driven

  Innovative and willing to enable new ideas and changes

  Proven desire and ability to manage/coach performance of direct reports

  Ability to learn on the fly continuously

  Fluent English speaking/writing skills for global collaboration

  Experience:Corporate Communication, Media Relations, Executive Communication, Social Impact, Internal Communication

  Education:Master Degree of Communication, Journalism, Automotive or other related areas

  Competencies:Ethics & Values; Composure; Decision Quality; Influence without Authority; Proven ability to think out of the box; Dealing with Ambiguity; Functional/Technical skills; Managerial Courage; Customer Focus; Organizational Agility; Ability to process information from variety of sources to make decisions

  About GM

  Our vision is a world with Zero Crashes, Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better, safer and more equitable for all.

  Why Join Us

  We aspire to be the most inclusive company in the world. We believe we all must make a choice every day – individually and collectively – to drive meaningful change through our words, our deeds and our culture. Our Work Appropriately philosophy supports our foundation of inclusion and provides employees the flexibility to work where they can have the greatest impact on achieving our goals, dependent on role needs. Every day, we want every employee, no matter their background, ethnicity, preferences, or location, to feel they belong to one General Motors team.

  Diversity Information

  General Motors is committed to being a workplace that is not only free of discrimination, but one that genuinely fosters inclusion and belonging. We strongly believe that workforce diversity creates an environment in which our employees can thrive and develop better products for our customers. We understand and embrace the variety through which people gain experiences whether through professional, personal, educational, or volunteer opportunities.

  We encourage interested candidates to review the key responsibilities and qualifications and apply for any positions that match your skills and capabilities.

  We are leading the change to make our world better, safer and more equitable for all through our actions and how we behave. Learn more about:

  Our Company (https://search-careers.gm.com/en/working-at-gm/)

  Our Culture

  How we hire​​​​​​​ (https://search-careers.gm.com/en/how-we-hire/)

  Our diverse team of employees bring their collective passion for engineering, technology and design to deliver on our vision of a world with Zero Crashes, Zero Emissions and Zero Congestion. We are looking for adventure-seekers and imaginative thought leaders to help us transform mobility.

  Explore our global location s

  The policy of General Motors is to extend opportunities to qualified applicants and employees on an equal basis regardless of an individual's age, race, color, sex, religion, national origin, disability, sexual orientation, gender identity/expression or veteran status. Additionally, General Motors is committed to being an Equal Employment Opportunity Employer and offers opportunities to all job seekers including individuals with disabilities. If you need a reasonable accommodation to assist with your job search or application for employment, email us at [email protected] .In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.

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