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Product Marketing Manager
Product Marketing Manager-March 2024
Green Bay
Mar 29, 2026
About Product Marketing Manager

  JOB REQUIREMENTS: We have an opportunity at our Corporate Office inGreen Bay for a Product Marketing Manager. In this role, you will be theproduct champion overseeing specific categories including new andexisting product lines. Your responsibilities will consist of creatingproduct strategies, leading new product development projects, executingmaintenance of existing product lines, and assisting in other criticalactivities to support the overall business. Specific jobresponsibilities include: Identify market needs through competitiveanalysis, field sales input, client meetings, and category analysisrelative to gaps. Collaborate with Design and Development andManufacturing facilities to translate market needs into benefit/featuresets. Create and execute market strategy plans for new products and lineextensions as it relates to pricing, product positioning, messaging,content and sales support materials. Train the field sales force on newand existing products. Support new product information needs and supplycompetitive information as needed. Identify new growth, linerationalization and manage care-taker products including identifyingproducts to be deleted. Perform value analysis and value engineering forcurrent products. The ideal candidate will possess a Bachelor\'s degreein Business, Marketing, or related field and 2+ years\' experience in aproduct management role. KI takes pride in being 100% employee owned.Our Employee Share Ownership Program (ESOP) is very valued within theorganization and can have amazing long-term value! Other benefitsinclude: Paid vacation, sick & holidays Medical, dental & visioninsurance Short- & long-term disability Life insurance 401(k) matchOnsite fitness center Onsite cafe Tuition reimbursement Apply today! KIis an Equal Opportunity Employer. ***** OTHER EXPERIENCE ANDQUALIFICATIONS: The ideal candidate will possess a Bachelor\'s degree inBusiness, Marketing, or related field and 2+ years\' experience in aproduct management role. ***** APPLICATION INSTRUCTIONS: ApplyOnline: www.ki.com/careers Other: Include resume with online applicationto be considered for the position. Qualified females, minorities, andspecial disabled veterans and other veterans are encouraged to apply.

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