Job Description Summary

　　Preparation of proposals/bids, contract negotiation and compliance with contract commitments and commercial risk assessment Operates with some autonomy but are typically subject to standard sales practices and procedures. The role is subject to regular review of sales results. Some judgment may be required but this is typically with guidance. May be responsible for medium-sized sales territories.

　　GE HealthCare is a leading global medical technology and digital solutions innovator. Our purpose is to create a world where healthcare has no limits. Unlock your ambition, turn ideas into world-changing realities, and join an organization where every voice makes a difference, and every difference builds a healthier world.

　　Job Description

　　Roles and Responsibilities

　　Development, planning, execution, and optimization of annual and quarterly product marketing plans for the assigned customer types and personas that align to the company’s long-term vision and comprehensive marketing goals.

　　Developing a thorough understanding of the customer journey, behavior & persona to lead and execute effective sales enablement programs.

　　Developing solid understanding of customer and competition insights, sales tools aligned to the customer purchase journey.

　　Developing and executing cohesive omnichannel marketing programs to drive sales funnel growth and creating a tailored marketing strategy specific to prioritized customer types.

　　Creating and executing engagements in a planned manner with key opinion leaders (KOL) spread across private and government institutes

　　Working cross functionally to develop and execute content marketing plans to increase customer touchpoints through the on-ground sales team, digital and other customer facing channels.

　　Measure the impact of marketing programs on sales performance on a full funnel growth marketing zone (visibility, win rate, share, orders, revenue, etc.) and adjust the marketing plan accordingly.

　　Gather voice of field on the customer feedback, areas to improve, program performance and optimize the marketing plan for an ongoing improvement Development of business and marketing plans, including value proposition, for assigned products/offers/services; Involves participation in the evaluation of market research, market positioning, promotions associated with assigned scope.

　　In-depth understanding of key business drivers; uses this understanding to accomplish own work.

　　Has access to technical skills and analytic thinking required to solve problems.

　　The job requires proven interpersonal skills and close coordination with internal and external stakeholders

　　Required Qualifications

　　Bachelor's degree from accredited institution in Marketing, Business, and/or Science.

　　Minimum 5 years of relevant working experience

　　Advanced experience in the Marketing Discipline & Asia-Pacific Regional dynamics.

　　In-depth understanding of matrix style organization, and know how your role integrates with other colleagues, to aid in coordination of marketing activity execution.

　　Uses prior experience and on-the-job training to solve straightforward tasks.

　　Communication with direct colleagues and the business about design and coordination services rendered.

　　Provides informal guidance to new team members and is helpful and respectful in communication.

　　Explains complex information to others in straightforward situations with patience, pride, and attention to detail.

　　Desired Characteristics

　　Demonstrates ability to analyze and resolve problems.

　　Ability to document, plan, market, and execute programs.

　　Established project management skills.

　　Inclusion and Diversity

　　GE HealthCare is an Equal Opportunity Employer where inclusion matters. Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law.

　　We expect all employees to live and breathe our behaviors: to act with humility and build trust; lead with transparency; deliver with focus, and drive ownership – always with unyielding integrity.

　　Our total rewards are designed to unlock your ambition by giving you the boost and flexibility you need to turn your ideas into world-changing realities. Our salary and benefits are everything you’d expect from an organization with global strength and scale, and you’ll be surrounded by career opportunities in a culture that fosters care, collaboration and support.

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　　#LI-ONSITE

　　#LI-HYBRID

　　Additional Job Description

　　Additional Information

　　Compensation Grade

　　LPB2

　　Relocation Assistance Provided: No