Job Description

　　Market Development Specialist

　　Job Description

　　When you’re part of the team at Thermo Fisher Scientific, you’ll do important work, and you’ll be valued and recognized for your performance. With dedicated managers and encouraging coworkers to support you, you’ll find the resources and opportunities to make significant contributions to the world.

　　Location/Division Specific Information

　　The Market Development Specialist for Genetic Sciences is a member of the Latin America Regional Marketing Team within the Genetic Sciences Division. This role leads the implementation of go-to-market strategies and demand generation plans for their assigned portfolio, which includes our agribusiness and our research core business, like qPCR, Digital PCR, Capillary Electrophoresis, Next-generation sequencing, and Microarrays for genotyping. They will be a project leader and liaison to customers and the sales force to facilitate the conversion of marketing ideas and messages into effective marketing programs leading to sales, improved customer experiences, and market growth.

　　How will you make an impact?

　　In this role you will coordinate closely with the global Market Development team, Product Management, and regional Marketing Operations/Communications, local Commercial Sales, and Digital Marketing to help develop and implement coordinated marketing programs crafted to help reach sales, marketing, and revenue goals for the business unit and region.

　　What will you do?

　　Participates in cross-functional teams as an individual contributor to develop tactical action plans that drive growth in key channels and customer segments.

　　Collects and provides Voice-of-Customer and Voice-of-Sales to business partners to identify new market trends and opportunities. Uses this information to provide input to broader market development strategies to drive a competitive advantage.

　　Partners with direct selling teams to identify knowledge and material needs in order to build useful sales support solutions.

　　Build impactful regional sales support and direct-to-customer marketing initiatives.

　　Develop and drive messaging and tools that communicate the value proposition directly to our customers across the customer experience and through many different channels, including multiple sales teams, digital marketing, distributors, and events.

　　Supports lead generation programs that result in revenue generation and long-term customer partnerships.

　　Achieve financial and market goals for designated product portfolio. Performs and presents detailed analyses & routine reporting around business performance and segmentation.

　　How will you get here?

　　Education

　　Bachelor’s degree in a biological science (i.e., molecular biology and/or cell biology) or related biological laboratory science field required.

　　Masters/PhD degree in life sciences and/or MBA in marketing or business preferred.

　　Experience

　　2+ years experience in product or portfolio marketing, go-to-market strategy, and plan execution.

　　Has functional understanding of corporate marketing functions, planning and strategy, and knowledge of life science research markets with knowledge of competitors.

　　A proficient understanding of customer value proposition and demand/lead generation strategies and lead maintenance efforts with either reagent or instrumentation products

　　Knowledge, Skills, Abilities

　　Ability to communicate well in English and Spanish with stakeholders in different levels of the corporation.

　　Willing to learn with mentorship from peers and supervisors, both in success and failure.

　　Ability to participate in teams working proactively through various levels of internal and external operating mechanisms to achieve goals of the company, customer, and colleagues.

　　Efficiently handles overlapping regional marketing activities and priorities.

　　Ability to analyze metrics and data from multiple sources to arrive at actionable conclusions and recommendations.

　　Provide business partners with regular oral and written communication of key business metrics, successes, and failures to optimize strategies and tactics to achieve targets.

　　Ability to work on problems of routine to diverse scope.

　　Ability to influence without direct authority.

　　Identifies problems, answers questions, gains partnerships and implements efficient solutions.

　　Attention to details and organization in multiple concurrent tasks.

　　Field travel up to 25%

　　Thermo Fisher Scientific is an EEO/Affirmative Action Employer and does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability or any other legally protected status.