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Market Development Manager
Market Development Manager-March 2024
Salt Lake City
Mar 28, 2026
About Market Development Manager

  Market Development Manager (Utah)

  Overview

  PepsiCo is a global food and beverage leader operating in more than 200 countries and territories with a product portfolio that includes 22 world-famous, billion-dollar brands. From Gatorade to Quaker, LIFEWTR to Lay's, we make hundreds of enjoyable foods and beverages that are loved throughout the world.

  Guiding PepsiCo is our vision to be the global leader in convenient foods and beverages by Winning with Purpose. "Winning with Purpose" reflects our ambition to win sustainably in the marketplace and embed purpose into all aspects of the business.

  Our employees drive our culture. No two days are the same; we're dynamic and full of passionate teams embracing new ideas through our collaborative spirit. At PepsiCo, what makes you unique, makes us better!

  Functional Description

  PepsiCo Foodservice is a division of PepsiCo that brings the company's entire portfolio of food and beverage brands to market in out-of-home consumption channels to meet consumer needs at work, at play, and on the go.

  Rooted in PepsiCo's "Power of One" principles, PepsiCo Foodservice leverages the scale and breadth of the corporation's brands to provide a unified voice to its customers and deliver competitive advantage in the fast-growing foodservice and vending channels.

  Responsibilities

  What's Your Role?

  The Market Development Manager (MDM) for Food Service will be responsible for account management responsibilities associated with assigned Food Service accounts. Overall duties include participation in annual planning, business reviews (QBP Process), reporting and trade management and account administration.

  This role will also require strong project/time management skills coupled with strong interpersonal skills to handle multiple priorities and objectives aimed at meeting annual growth targets for assigned customers.  Customers for this segment may include: Broad line and Vending Distributors, Cash and Carry Wholesalers, Restaurants, Colleges and Universities, Hospitals, Business and Industry, Recreation and Education accounts.

  Represent PepsiCo portfolio (Frito Lay, Quaker, Tropicana, Gatorade, Naked Juice, IZZE, and Sabra) of brands at customer

  Position will be responsible for delivering annual growth plan targets, trade spend and achieving division key performance indexes (KPI's)

  Identify new business development opportunities within their territory

  On-going analysis and review of business trends to identify gaps to plan and execution

  Lead Annual Operating Plan & Forecast process, collaborating with Finance, Area Sales Manager and Region Director

  Make regular buyer calls, identify customer needs/priorities and creating fact-based selling presentations

  Ensure customer maintains a strategic product mix through SKU optimization -- both new item sell-in and/or SKU reduction

  The role will negotiate contracts and programming within their distributors. The MDM will identify, understand and analyze their customer's opportunities and needs.  This person will proactively build high quality relationships at all levels (senior leadership, sales, marketing, procurement, finance and operations) within the distributor/customer.  This role will own the relationship with large key operator customers and region accounts.  

  Qualifications

  Bachelor's degree

  Minimum of 4+ years of sales experience; preferably with a consumer packaged goods organization

  Experience in new business development and in person cold calling

  Foodservice and/or Distributor Experience Preferred

  Highly motivated individual with excellent communication, negotiation, influencing, and follow up skills

  Seasoned in conflict management

  Strong computer skills (Excel and Power Point)

  Solid understanding of financials including P&L impact of sales decisions

  Ability to work a flexible schedule including early mornings, evenings and/or weekends

  Proven leadership capability with a track record of influencing large multi-level teams

  Commitment and ability to succeed within a fast paced organization

  Self-Starter, ability and desire to work independently in the absence of direct supervision

  Proven ability to consistently meet tight deadlines

  Ability to manage multiple tasks simultaneously

  Ability to analyze and solve complex business issues

  Demonstrated professionalism and dependability

  EEO Statement

  All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status.

  PepsiCo is an Equal Opportunity Employer: Female / Minority / Disability / Protected Veteran / Sexual Orientation / Gender Identity

  If you'd like more information about your EEO rights as an applicant under the law, please download the available EEO is the Law & EEO is the Law Supplement documents. View PepsiCo EEO Policy.

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