The purpose of the role is to enable smooth sell in of our strategic initiatives to the General Trade through comprehensive and impactful customer selling stories, selling materials, training programs & tools that can be used across the system. This role also owns creation of commercial capability content for the system working as an input closely with the System Capability Center (part of HR).

　　The Customer Value Creation Strategy role sits in the CCL function and is closely wired with the bottler teams, OU customer teams, the channel planning team, the human Insights and the strategy team, the marketing and finance teams as well as platform services. The role:

　　Leads the tailoring of our Partnering for Category Growth (aka NARTD Category Vision) framework for GT channel customers in the OU

　　Is responsible to run the right analyses leveraging and connecting the dots between different insights, facts, data sources to get to simple and powerful customer narratives that clearly communicate the compelling opportunity in jointly activating our strategic initiatives.

　　Will directly link to the right bottler teams to provide the right tools, insights, platforms and sessions to drive adoption of these consumer narratives

　　Works in close partnership with the central CCL team and as part of the network of SMEs across OUs to continuously evolve as well as tailor the Partnering for Category Growth/ NARTD Category Vision approach for the customers in the OU.

　　Impact: Drive speed and scale for our Customer Value Proposition and Selling Stories and enable faster deployment through our bottling partners to our customers, influencing towards a less transactional, more strategic engagement, landing our category initiatives in a manner that resonates with the GT customer

　　Covers sell in stories and materials, inputs for pitches/negotiations, bottler conferences, training materials (train the trainer), creating a community of best practice.

　　Qualifications & Requirements

　　8+ years of relevant, proven experience in S&I, Commercial, Category Strategy/ Capability, Bottler Capability or Customer Strategy

　　Outstanding Data Analysis & Interpretation: Proven ability and judgement to identify, leverage and convert the right insights, data-points and findings from different data sources into holistic & compelling selling stories

　　Strong business acumen with broad and deep understanding of bottler system and ability to bridge consumer/brand opportunities with customer relevance.

　　Strong storytelling skills

　　Well networked across the system

　　Strong project management skills

　　Communication Focus

　　Relevant bottler contacts in sales capability to create a community of best practice for the system

　　Senior Management in CCL and Customer Teams as well as Bottlers/ KAM teams

　　All C&CL function pillars globally

　　S&I, Marketing and Finance Directors and teams

　　Our Purpose and Growth Culture:

　　We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what’s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors – curious, empowered, inclusive and agile – and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision (https://www.coca-colacompany.com/about-us/purpose-and-vision) to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.

　　We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or local protected class. When we collect your personal information as part of a job application or offer of employment, we do so in accordance with industry standards and best practices and in compliance with applicable privacy laws.