Responsibilities

　　TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. TikTok has global offices including Los Angeles, New York, London, Paris, Berlin, Dubai, Singapore, Jakarta, Seoul and Tokyo.

　　Why Join Us:

　　Creation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible.

　　Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day.

　　To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always.

　　At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.

　　Join us.

　　About the Team:

　　Creation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible. Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day. At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.

　　The Content Programming Team is obsessed with everything to do with TikTok content. The team works on creative solutions to bring key moments and content categories to life by launching content campaigns that inspire creativity from our diverse user base. By making use of ecosystem data we develop editorial-driven content campaigns and set measurable goals. Furthermore, we help to localise global or regional content initiatives and collaborate with many different internal cross-functions day to day. We're a fast-paced, results-oriented team, working across multiple projects and teams both in Milan and globally.

　　TikTok is looking for a Content Manager (Maternity Coverage) with a main focus on culture, trends, and user communities. The role will contribute to improving the content ecosystem on the platform and help accounts grow. As Content Manager, you will work on priority campaigns throughout and collaborate closely with cross-functional teams across the organisation to own and support all things content-related for various projects.

　　We are looking for someone who gets excited by growing and activating our audiences and coming up with innovative ways to drive the adoption of our key product features. You should have excellent communication skills, as well as the ability to manage multiple projects simultaneously. You know how to build strategies for culture and D&I content, how to measure and validate content success, and how to create processes for feedback to optimise content and enhance its effectiveness.

　　- Develop and execute IT content campaigns, incl. XFN stakeholder management.

　　- Localise and execute regional and global content campaigns.

　　- Planning and execution of all in-app tools, across all Vertical and vertical projects.

　　- Optimise content discovery and accessibility in-app by working with internal systems and teams.

　　- Analyse and utilise data to make informed decisions with the goal of improving content consumption.

　　Qualifications

　　Requirements

　　- 2+ years experience in the digital media/tech industry, ideally with established expertise in content strategy and project management.

　　- Deep passion for TikTok, mobile content, social media and popular culture.

　　- Extensive project management experience working cross-functionally and with all levels of management.

　　- Experienced with managing content-driven campaigns and initiatives from conception to completion.

　　- Experience in using data-driven insights.

　　- Editorial background, expert in developing narratives, and copywriting skills are a plus.

　　- Fluency in Italian language is preferred and advanced fluency in English.

　　- Care for diversity and inclusion.

　　TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.