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Consumer Insight Sr Analyst
Consumer Insight Sr Analyst-March 2024
Celebration
Mar 28, 2026
About Consumer Insight Sr Analyst

  About the Role & Team

  At Disney, we‘re storytellers. We make the impossible, possible. We do this through using and developing ground breaking technology and bringing stories to life through our movies, products, interactive games, parks and resorts, and media networks! We help inspire the magic by enabling our teams to push the limits of entertainment and create the never-before-seen for audiences around the world!

  The Consumer Insight team is a key part of Consumer Insight, Measurement, and Analytics, an organization within Disney Parks Experiences and Products Finance responsible for informing strategy development and influencing decision-making company wide. Our role is to drive business value and consumer centric decision-making by deeply understanding both the consumer and the complexities of our business, leveraging actionable insights to identify new opportunities and execute strategies that meet desired business goals. We can only achieve this when we anticipate and address consumer needs and behaviors in ways that optimize the guest experience and drive improved business performance.

  To enable the continuous development of key metrics and rich insights, our internal quantitative research capabilities include survey instrument development, digital and in-person survey administration, structured and unstructured data management, research account services, and advanced technology platforms. Additionally, our team executes qualitative primary research, leverages an extensive array of secondary research sources, and partners with external research agencies to gain deeper understanding of market trends. Internal partners span all functions and lines of business across the enterprise, including Walt Disney Parks and Resorts, Disney Cruise Line, Disney Vacation Club, Adventures by Disney and National Geographic Expeditions.

  What You Will Do

  This Senior Analyst role supports Disney Cruise Line and will need to effectively balance multiple assignments at once, across varied partner groups in a fast paced, dynamic environment.

  Mine, analyze and synthesize data sources using various tools and techniques. Under limited supervision, interpret information to provide objective, clear and actionable insights and implications.

  Foster relationships with teammates, internal partners and external vendors, managing specific work-streams.

  Independently design research studies, applying appropriate methodological techniques to address business needs.

  Develop survey questionnaires/discussion guides that provide a platform for key insight and actionable results.

  Communicate findings in a clear and compelling way.

  Required Qualifications & Skills

  3+ years proven experience in related field (e.g. marketing/sales, market research, business analytics, strategic planning …)

  Proven experience writing survey questionnaires/discussion guides

  Demonstrated experience in quantitative research and statistical/analytical techniques, with experience in qualitative research preferred

  Proven experience with statistical software (SPSS, SAS, R, etc.)

  Demonstrated expertise in project management, including managing internal partners and external vendors

  Flexible and nimble - can adapt and effectively prioritize competing tasks

  Ability to partner and build relationships with various levels of the organization

  Strong attention to detail

  Ability to interpret information to articulate a clear, compelling story

  Demonstrated analytical and critical thinking skills

  Demonstrated strong verbal, written and presentation communication skills

  Demonstrated strong work ethic and high intellectual curiosity

  Demonstrated proficiency with Excel for data analysis and PowerPoint for presentations

  Education

  Bachelor’s degree or equivalent

  Master's Degree preferred

  Job ID: 10077008

  Location: Celebration,Florida

  Job Posting Company: Disney Parks, Experiences and Products

  The Walt Disney Company and its Affiliated Companies are Equal Employment Opportunity employers and welcome all job seekers including individuals with disabilities and veterans with disabilities. If you have a disability and believe you need a reasonable accommodation in order to search for a job opening or apply for a position, email [email protected] with your request. This email address is not for general employment inquiries or correspondence. We will only respond to those requests that are related to the accessibility of the online application system due to a disability.

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