Job Description Summary
Newly created opportunity for a Clinical Digital Marketing Associate to join our team at BD.
Job Description
We are the makers of possible
BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it's no small feat. It takes the imagination and passion of all of us-from design and engineering to the manufacturing and marketing of our billions of MedTech products per year-to look at the impossible and find transformative solutions that turn dreams into possibilities.
Job Description Summary:
The Clinical Digital Marketing Associate will provide specialised clinical input and support the marketing team by facilitating the creation and/or localisation of global marketing collateral and clinical education material to meet the requirements of the ANZ market. This role will have responsibility for the management of clinical digital collateral on the Litmos platform and be the clinical lead for Vascular Access Management (VAM) audit data analysis and output reports.
Responsibilities:
Responsible for the development of clinical education content to support the creation and localisation of digital collateral leveraging local video resources, in line with key marketing initiatives.Support the generation of clinical digital collateral destined for the BD Litmos platform, in line with key marketing initiatives.Liaise with WW & Regional marketing and local IT associates to help design and deliver clinical audit tools.In alignment with the business strategy, provide product training, clinical procedure training and technical assistance as required, utilising relevant educational and training resources.Tailor, plan for and coordinate education programs to meet individual customer requirements to support product trials, clinical simulations and implementations. Engage internal and external stakeholders to deliver on plan.Ensure a system is in place to gather feedback from customers engaged with and participating in BD digital education e.g. Litmos. Use this feedback and incorporate into continuous improvement practice.Have a sound knowledge of relevant Government legislation, standards and policies. Maintain a strong clinical knowledge relating to Medication Delivery, Infection Control, Healthcare Worker and Patient Safety issues. Keep abreast of current issues in the health care arena.Maintain company property, including computer equipment, in good working condition and in an image that always reflects the professional standards of BD.Adhere to the requirements of the Quality Management System as maintained by BD Australia and New Zealand.Use needs and gap assessments to ensure that the design and development of clinical digital resources meet current and future business needs.Partner with the Sales, Clinical & Marketing teams to design reports and dashboards that communicate results of programs, uptake and ROI of clinical marketing strategies.
Knowledge and Experience required:
Nursing qualification in an acute care setting (Essential)A Certificate IV in Training and Assessment or equivalent preferred.Experience in the provision of adult education and training required.Business acumen and commercial awareness are desirable.Experience with SFDC, Marketo, Showpad, GlobalMeet, Litmos and Teams or related applications an advantage.Knowledge of and exposure to project management tasks.Excellent oral and written communication skills.Analytical thinking - ability to interpret and translate clinical data for meaningful insights.Demonstrated competence in computer literacy with knowledge of MS Office and Outlook.
Click on apply if this sounds like you! If you have a clinical background and are unsure if this role is right for you, we encourage you to apply as you may be a great fit for this role or other opportunities at BD!
Becton, Dickinson and Company is an Equal Opportunity/Affirmative Action Employer. We do not unlawfully discriminate on the basis of race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, or any other protected status.
To learn more about BD visit: https://bd.com/careers
Primary Work Location
AUS Sydney - North Ryde
Additional Locations
Work Shift