The Enrollment Division at the University of Denver (DU), which consistsof Undergraduate Admission, International Student Admission and FinancialAid, works to attract, enroll, and cultivate an optimal mix of vibrantand intellectually motivated students who will enrich the composition of ourlearning community and go on to lead lives of meaning and purpose. Recognizingeducation as a means of individual and societal transformation, our visionis to inspire, guide, and support prospective and current students asleaders and scholars who will positively impact their communities.
In our daily work, the enrollment team is guided by these values:intentional and informed decisions; integrity; diversity, equity, andinclusion; collaboration; fiscal responsibility; spirit; clear andthoughtful communication; and exceptional quality service. As an educationaland research community, DU values curiosity, intellectual freedom, andopen communication. DU respects individual differences and embraces civildiscourse. DU promotes caring and close individual attention. DU is acommunity distinguished by inclusiveness, collaboration, responsiveness,and accountability. As such, we are committed to enhancing the diversity ofour faculty and staff. The University is an equal opportunity/affirmativeactio
Position Summary
The Associate Director provides leadership over short and long-rangecommunications and manages the daily operational activities of the Office ofFinancial Aid's internal and external marketing and communication efforts.This person uses a wide degree of creativity and latitude to design andimplement multifaceted communication plans and write effective content forvarious platforms. Further, they're responsible for updating the financialaid website and utilizing printed materials, digital resources and othercreative means to effectively share information and build engagement withprospective and current students. This person also will assist in assessinghow well we effectively deliver on our stated mission, goals and objectivesrelative to our resources.
The Associate Director of Financial Aid Communications reports directly to theAssociate Vice Chancellor for Enrollment/Director of Financial Aid. Theposition works closely with other members of the financial aid team to achieveenrollment division and University goals on recruitment, retention, andcompliance. Other close campus colleagues include Undergraduate Admission,the Office of Graduate Education, the Office of the Bursar, the Office ofthe Registrar, the Division of Marketing and Communications, andInformation Te
Essential Functions
Develop and implement timely and effective communication plans for graduateand undergraduate applicants using the Deliver module in Slate; write allqueries and content for drip campaigns, one-time email messages, and SMSmessages.Develop and implement email communication plans for current students usingBanner Communications Management and other campus-based software.Create and maintain all pages and content for the financial aid website.Develop and maintain resources to assist students and families inunderstanding the financial aid process and financing a DU education,including, but not limited to, aid offer letters, print brochures, PDFguides, and billing worksheets.Create and maintain all static and dynamic content within MyDU for currentstudents and application status pages for graduate and undergraduateapplicants. This includes messaging for required application forms anddocuments as well as financial aid checklists in Slate.Using DocuSign, create and manage all financial aid forms and assist inbackend processes to track and index completed documents.Collaborate with Undergraduate Admission to mail financial aid offer lettersand materials to admitted applicants.Serve as the financial aid representative on the Enrollment Div sionCommunication Team.In collaboration with other financial aid staff and IT, lead theimplementation of Salesforce CRM for financial aid communications.Work in partnership with other campus offices, including UndergraduateAdmission, the Office of Graduate Education, the Bursar's Office, andthe Registrar's Office, to provide clear and concise messages regardingfinancial aid processes and policies to students.Ensure consistency in DU branding and messaging guidelines across allchannels.Support and commit to the ideals of inclusivity and display culturalcompetencies in all communications.Stay current on all regulations and policies regarding federal, state,and institutional aid.Knowledge, Skills, and Abilities
Demonstrated excellent writing and editing skills.
Ability to effectively communicate complex ideas in an easy-to-understandmanner to a wide variety of audiences.Strong technological abilities, including proficiency with MicrosoftOffice Suite, database, and CRM systems.Excellent organization and project management skills.Strong attention to detail.Ability to prioritize work and manage multiple assignments concurrentlywhile maintaining professionalism and adherence to deadlines.Ability to cultivate strong relationships and collaborate effectively withtechnical and non-technical colleagues at all levels to successfully executeprojects in support of communication goals.Ability to take initiative and work well both independently and as part of ateam.General knowledge of HTML and CSS.Required Qualifications
Bachelor's degree preferably in a field related to or with strongperformance in marketing, technology, communications, and writing courses.