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Associate Brand Manager, Timeless Brands
Associate Brand Manager, Timeless Brands-March 2024
Chicago
Mar 28, 2026
About Associate Brand Manager, Timeless Brands

  Description:

  The Opportunity

  Are you a dynamic and ambitious brand enthusiast seeking a unique opportunity with a global hospitality leader? Hyatt is actively looking for an Associate Brand Manager to join our Global Brand team and contribute to the success and evolution of the Hyatt Regency and Grand Hyatt brands. As an Associate Brand Manager at Hyatt, you will be instrumental in continuing to make Hyatt a leading hospitality company. You will play a pivotal role in supporting brand experience and integrated marketing efforts at a global scale. As part of a team that is committed to nurturing curiosity and new skills, you will collaborate with many teams across the organization and build connections with colleagues around the world. You will be part of a team passionate about diversity, equity, and inclusion, committed to nurturing curiosity and new skills and building connections across the organization with stakeholders, colleagues, and guests.

  Who We Are

  At Hyatt, we believe in the power of belonging and creating a culture of care, where our colleagues become family. Since 1957, our colleagues and guests have been at the heart of our business and helped Hyatt become one of the world's best and fastest-growing hospitality brands. Our transformative growth and the addition of new hotels, brands, and business lines can open the door for exciting career and growth opportunities for our colleagues.

  As we continue to grow, we never lose sight of what’s most important: People. We turn trips into journeys, encounters into experiences, and jobs into careers.

  Why Now?

  This is an exciting time to be at Hyatt. We are growing rapidly and are looking for passionate changemakers to be a part of our journey. The hospitality industry is resilient and continues to offer dynamic opportunities for upward mobility, and Hyatt is no exception.

  How We Care for Our People

  Our purpose sets us apart—to care for people so they can be their best. Every business decision is made through the lens of our purpose, and it informs how we have and will continue to support each other as members of the Hyatt family. Our care for our colleagues is the key to our success. We’re proud to have earned a place on Fortune’s prestigious 100 Best Companies to Work For® list for the last ten years. This recognition is a testament to the tremendous way our Hyatt family continues to come together to care for one another, our commitment to a culture of inclusivity, empathy, and respect, and making sure everyone feels like they belong.

  We’re proud to offer exceptional corporate benefits which include:

  •Annual allotment of free hotel stays at Hyatt hotels globally

  •Flexible work schedules

  •Work-life benefits including well-being initiatives such as a complimentary Headspace subscription, and a discount at the on-site fitness center

  •A global family assistance policy with paid time off following the birth or adoption of a child as well as financial assistance for adoption

  •Paid Time Off, Medical, Dental, Vision, 401K with company match

  Our Commitment to Diversity, Equity, and Inclusion

  Our success is underpinned by our diverse, equitable, and inclusive culture and we are committed to diversity across the board—from whom we hire and develop, the organizations we support, and whom we buy from and work with.

  Being part of Hyatt means always having space to be you. Our global teams are a mosaic of cultures, ethnicities, genders, ages, abilities, and identities. We constantly strive to reflect the world we care for with teams that achieve and grow together. To learn more about our commitments to DE&I, please visit the Why Hyatt section of the Hyatt career page.

  Who You Are

  As our ideal candidate, you understand the power and purpose of our Culture of Care and embody our core values of Empathy, Inclusion, Integrity, Experimentation, Respect, and Well-being. You enjoy working with others, are results-driven, and are looking for various opportunities to develop personally and professionally.

  The Role

  The Associate Brand Manager is a skillful multi-tasker and an aspiring brand leader, responsible for supporting brand experience and integrated marketing efforts for Hyatt Regency and Grand Hyatt. The ideal candidate is a collaborative team player and passionate brand builder seeking an exciting challenge with a globally recognized hospitality company.

  The Associate Brand Manager will support efforts to achieve short and long-term brand objectives, working closely with the Senior Brand Manager and cross-functional partners across the organization. Leveraging skills in brand management, integrated marketing, consumer insights, and project management, he/she will help to drive consistency within the brand’s portfolio of hotels and differentiate the Hyatt Regency and Grand Hyatt brands, managing marketing programs, brand partnerships, and revenue-driving promotions.

  More specifically, the Associate Brand Manager will:

  •Oversee day-to-day brand management of Hyatt Regency and Grand Hyatt brands, working collaboratively with the in-house creative team and other outside agencies to maintain brand experience guides, create/update all supporting materials (e.g., brand education resources, in-hotel collateral, local marketing templates, etc.), and develop compelling brand content.

  •Develop and deliver brand education and immersion materials, working to create brand champions across the organization.

  •Manage internal communications with regional teams and hotels.

  •In partnership with Senior Brand Manager and internal/external creative resources, provide oversight and guidance to brand, social, and local hotel photography/video shoots.

  •Manage planning, creative execution, and measurement of branded offers and marketing campaigns.

  •Contribute to brand experience workstreams and assist with the implementation of impactful in-hotel experiences and brand-aligned partnerships.

  •Partner with digital, social, public relations, field marketing, and hotel teams to ensure brands are communicated consistently and impactfully in all channels.

  •Conduct regular competitive research, monitor brand health and performance, and host shareouts with cross-functional teams.

  •Manage invoicing and monthly budget reconciliation.

  Additional Skills & Characteristics

  •A passion for brand building and a keen understanding of the hospitality industry.

  •An eye for creativity and the ability to develop visually compelling and impactful presentations.

  •Detail-oriented multi-tasker who can operate efficiently in a fast-paced, complex corporate environment.

  •Strong understanding of the digital and social media landscape, with experience in digital campaign planning and social media activation.

  •Strong collaborative and interpersonal skills to work effectively with cross-functional teams; solution-oriented communicator and inclusive collaborator.

  •A go-getter with a positive “can do” attitude.

  •Demonstrates commitment to Hyatt’s core values.

  •Ability to travel as required on a national and international basis (approximately 5-10%).

  Qualifications:

  Experience Required:

  •4 years of brand marketing and/or brand management experience

  •Undergraduate degree required

  •Highly proficient in Word, Excel, and PowerPoint

  Experience Preferred:

  •Brand marketing and/or brand management experience within hospitality

  •Bachelor’s Degree in business, marketing, or advertising

  •Experience working with regional/global partners

  •Experience with Adobe Creative Suite a plus

  The position responsibilities outlined above are in no way to be construed as all-encompassing. Other duties, responsibilities, and qualifications may be required and/or assigned as necessary.

  We welcome you:

  Research shows that women, people of color, and other historically excluded groups, tend to apply to jobs, only if they meet all the listed job qualifications. Unsure if you check every box, but feeling inspired to enhance your career? Apply. We’d love to consider your unique experiences and how you could make Hyatt even better.

  Primary Location: US-IL-Chicago

  Organization: Hyatt Corporate Office, Chicago

  Pay Basis: Yearly

  Job Level: Full-time

  Job: Global Brand

  Req ID: CHI013573

  Hyatt is an equal employment opportunity and affirmative action employer. We do not discriminate on the basis of race, color, gender, gender identity, sexual orientation, marital status, pregnancy, national origin, ancestry, age, religion, disability, veteran status, genetic information, citizenship status or any other group protected by law.

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