Assistant Online Manager

　　Brand: Estée Lauder Companies

　　Description

　　What You Will Achieve

　　Analyze sales, promotions, digital marketing and site performance data and formulate data-driven insights and plans to drive sales

　　Develop e-Commerce marketing and promotion calendar in line with brand marketing and online strategies

　　Develop and implement the digital marketing strategy, e-Commerce brand sites, third party platforms, Retailer.com and Omni Channels for business growth for the company including website and social media

　　Enhance the overall brand dotcom consumer journey, including but not limited to website content, purchasing journey, functionality development, and omni-channel features to grow consumer base, traffic, and conversion rate

　　Serve as the key liaison between the Online Team and Brand Team and ensure that the online experience is in line with the brand’s overall strategy

　　Oversee the daily operations of the online business to ensure smooth running of the online platforms

　　Work closely with external and internal stakeholders on marketing, products, creative and system development

　　Manage and prepare regular and ad-hoc reports on key sales and online related metrics

　　Conduct market research and campaign result analysis and generate data-driven recommendations to optimize the online performance

　　Qualifications

　　What You Will Need

　　University degree, preferably in marketing, communication, e-Commerce or related disciplines

　　A minimum of 5 years' working experience in managing online business for a brand or a retailer, or working in an eCommerce player. Media agency background with strong understanding of eCommerce business will also be considered

　　Highly analytical and well-structured in problem solving and presentation

　　Strong business acumen with good understand of how to drive online sales performance utilizing digital marketing and a wide range of data sources

　　Hands-on operational experience managing an eCommerce site would be a strong plus

　　General knowledge of web performance analytics & web development cycle would be a plus

　　Digital media agency experience with experience driving lower-funnel KPIs would be a plus

　　A good team player with strong communication and interpersonal skills

　　Proactive, self-motivated, and independent

　　Can-do attitude with attention to details

　　Well organized and meticulous with the ability to multi-task and work under pressure

　　Good command of written and spoken English and Chinese

　　Job: Online / E-Commerce

　　Primary Location: Asia Pacific-CN-91-Yau Tsim Mong

　　Job Type: Standard

　　Schedule: Full-time

　　Shift: 1st (Day) Shift

　　Job Number: 2319153