ABOUT UNILEVER:

　　Be part of the world's most successful, purpose-led business. Work with brands that are well-loved around the world, and that improve the lives of our consumers and the communities around us. We promote innovation, big and small, to make our business win and grow, and we believe in business as a force for good. Unleash your curiosity, challenge ideas, and disrupt processes; use your energy to make this happen. Our brilliant business leaders and colleagues provide mentorship and inspiration, so you can be at your best. Every day, nine out of ten Indian households use our products to feel good, look good, and get more out of life-giving us a unique opportunity to build a brighter future.

　　Every individual here can bring their purpose to life through their work. Join us and you'll be surrounded by inspiring leaders and supportive peers. Among them, you'll channel your purpose, bring fresh ideas to the table, and simply be you. As you work to make a real impact on the business and the world, we'll work to help you become a better you.

　　We are looking to hire for the role of Digital Growth Manager, Lakme, based in Mumbai HO Strategic Planning: Develop and implement a comprehensive D2C growth strategy that aligns with Lakmé's overall business objectives.Campaign development and execution: Lead digital marketing campaigns - strategizing and deployment with agency ecosystem and internal stakeholders, across various media channels (social media, email, SEO/SEM) to drive traffic and conversions on our website.P&L Management: Oversee the D2C marketing and operational budget, ensuring efficient allocation of resources for maximum impact.Customer Engagement: Develop strategies to enhance customer engagement, loyalty, and lifetime value.Data Analytics and Reporting: Utilize data analytics to understand customer behavior, optimize campaigns, and improve the online shopping experience. Engage with tech teams to review and improve conversions and other key retention metrics. Systemize ready-to-consumer reporting on metrics that matterProduct Launches: Collaborate with the wider brand teams to effectively launch new products through our D2C channel.User Experience Optimization: Work closely with the web development team to ensure a seamless and engaging online shopping experience. Implement strategies to reduce cart abandonment and increase average order value. Work closely with teams to ensure hygiene around content and master data with respective stakeholdersInnovation: Stay abreast of industry trends and emerging technologies and using D2C as conduit for landing superlative omni consumer experiences and push to continuously innovate and improve our D2C channel.Key Skills & Requirement: Master's/Postgraduate with 3+ years in marketing/ digital, with at least a year across eCommerce/D2C brands, Social Commerce & FMCG industry.Proven track record of growing online businesses and managing digital marketing campaigns.Strong analytical skills and experience with data-driven decision-making.Excellent leadership and team & stakeholder abilitiesUnderstanding of the beauty and cosmetics industry and its consumersExcellent team player with good written and verbal communication skills.Strong Project Management skills. Experience in leading cross-functional teams to deliver projects.