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Area Sales Director
Area Sales Director-March 2024
Cincinnati
Mar 30, 2026
About Area Sales Director

  Why Flowers?Flowers Foods, Inc. (NYSE: FLO) is one of the largest producers of packaged bakery foods in the United States with 2022 sales of $4.8 billion. Among the company's top brands are Nature's Own, Dave's Killer Bread, Wonder, Canyon Bakehouse, and Tastykake. Learn more at .Our team is the essential ingredient to success. We embrace diversity and foster an environment that reflects our values of Honesty & Integrity, Respect & Inclusion, Sustainability, Passion, and Humility.Full-time employees are offered:Comprehensive health and medical benefits401(k) Retirement savings planProfessional growth and leadership trainingPaid vacation, holidays, and parental leaveBenefits may vary depending on your work location and your participation in a collective bargaining unit.SummaryPosition is responsible for supporting Independent Distributors' (IDs) efforts to manage customer relationships, engage in sales activities, grow their customer base, seek new selling opportunities in the market, and track sales data. In this supportive role. Area Sales Directors will be responsible for developing recommended sales strategies to build sales, the customer base, and brand recognition. Area Sales Directors will spend the vast majority of their time personally interacting with customers and IDs in the market to complete these tasks. Area Sales Directors will work independently with minimal supervision. Area Sales Directors will review and analyze pertinent sales and marketing data and provide updates and recommendations to IDs Market VP to discuss ways to improve customer relationships, increase selling opportunities, and enhance the business partner relationship with IDs.Job ResponsibilitiesOversee general business operations and activities within assigned area; develop budget and market merchandising and advertising in partnership with the Business Units and Marketing for assigned areaExercise discretion and independent judgment in carrying out job dutiesIn conjunction with IDs, call on customers to promote additional sales and brand awarenessAdvise IDs on maintaining and developing relationships with customersPlan and maintain a schedule of regular key account visits to build rapport and generate increased salesAct as liaison between Flowers and IDs and assist IDs in their sales efforts and strategiesCollaborate with Market VP and Distributor Enablement to analyze market and territory opportunities so that IDs can increase sales and grow territoriesConduct weekly reviews with Market VP to monitor sales data and personal growth objectivesStay current on consumer insights and adjust sales strategies accordinglyWork with IDs on potential opportunities to acquire new customersWork with IDs on product promotions, displays, and other opportunities to build salesTrack market conditions for customersAdvise IDs on the effectiveness and frequency of in-store displays and other promotions and evaluate new ways to partner with IDsEnsure compliance with all company policies and procedures (EEO, Sexual Harassment, Sarbanes - Oxley, Safety, etc.)Perform other duties which are deemed to be an integral part of the position, including but not limited to fulfillment of work schedules, adherence to attendance policies, and other applicable operating rules, policies and procedures.Desired ExperienceAt least 5 years of relevant experience in general management or sales. Past experience as a sales rep, distributor, or other sales position required.Desired EducationBachelor's degree (preferably Sales or Business Administration) or equivalent experienceWe offer a competitive salary and an excellent total rewards package. Please reply by 02/01/2024. Resumes are active for 30 days. Interested job seekers who successfully complete the series of pre-screening questions and who appear to p

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