Home
/
Comprehensive
/
Ad Intel Classification Analyst- Mumbai/Bangalore
Ad Intel Classification Analyst- Mumbai/Bangalore-April 2024
Mumbai
Apr 26, 2026
ABOUT NIELSEN
We’re in tune with what the world is watching, buying, and everything in between. If you can think of it, we’re measuring it.
10,000+ employees
Client Services
VIEW COMPANY PROFILE >>
About Ad Intel Classification Analyst- Mumbai/Bangalore

  At Nielsen, we believe that career growth is a partnership. You ultimately own, fuel and set the journey. By joining our team of nearly 14,000 associates, you will become part of a community that will help you to succeed. We champion you because when you succeed, we do too. Embark on a new initiative, explore a fresh approach, and take license to think big, so we can all continuously improve. We enable your best to power our future.

  ABOUT THIS JOB

  This is a Data Entry position. As an Ad Intel Classification Analyst, you will be responsible for the identification, monitoring and classification of advertising from a range of media (Press/TV/Radio) using bespoke monitoring software.

  RESPONSIBILITIES

  Using Nielsen applications, identify relevant advertising from a variety of media

  Enter key details into the database from adverts for clients to use to improve their own media campaigns and monitor competitor activity

  Follow and understand coding rule guidelines

  Follow established business rules to identify products or services being advertised.

  Identify valid new brand records to flag for additional research.

  Research problem areas found in the database through daily maintenance procedures to address and resolve discrepancies.

  View digitised print content using the proprietary print platform; content viewed includes national and local Consumer Magazines and Newspapers.

  Sort and organise digitised content to ensure all pages of an ad are captured together.

  Assign positions and page attributes as outlined by media-specific guidelines.

  Identify advertising content within digitised print content by “clipping” ads, or validating automated “clips”.

  Quickly and accurately identify characteristics from the image like Brand/Advertiser Name, Product Classification, Ad Type, Color and Positioning of Advertisement, Title Information.

  Watch and listen to commercial suspects via video clips and use Ad Intel classification guidelines to determine the type of suspect (commercial, promo, PSA, etc.)

  Work as part of a team to ensure all departmental deadlines are met

  Work to reach and exceed agreed targets for both productivity and quality to enable the team to meet all SLA agreements

  Receive feedback from your line manager or supervisor and act upon it to ensure continuous improvement

  Work closely with your peers and communicate on a regular basis to help support each other and ensure everyone is working effectively towards the same goal

  Must be aligned with Nielsen's core values of Courage, Growth, and Inclusion.

  PERSONAL SKILLS

  High focus on attention to detail

  Delivery focused

  Excellent written and verbal communication skills

  Excellent typing skills

  Good basic numeracy skills

  Good understanding of the Google suite

  Fluent in UK English

  Demonstrate both strong results focus and sensitive people skills

  Be flexible and open to change

  Knowledge of UK brands is a plus.

  May be required to work weekends as part of a shift rota.

  May be required to work some UK Bank Holiday days in line with department shift rotas.

Comments
Welcome to zdrecruit comments! Please keep conversations courteous and on-topic. To fosterproductive and respectful conversations, you may see comments from our Community Managers.
Sign up to post
Sort by
Show More Comments
SIMILAR JOBS
Water / Wastewater Engineering Manager 6 - US Hybrid
Water / Wastewater Engineering Manager 6 - US Hybrid Date: Jan 23, 2024 Location: US Company: Black & Veatch Family of Companies Together, we own our company, our future, and our shared success.
Health Technician (Dietetic)
Summary The Dayton Veterans Affairs Medical Center (VAMC) is recruiting for a Health Technician. The Health Technician will function with in Nutrition and Food Services. The primary purpose of the po
Phlebotomist
Description Want to Expand your career-development potential, your ability to help donors and patients, and your access to professional opportunities? We’re growing fast. [You can, too!] There are so
Pharmacy Technician
Bring your heart to CVS Health. Every one of us at CVS Health shares a single, clear purpose: Bringing our heart to every moment of your health. This purpose guides our commitment to deliver enhanced
Senior Member of Technical Staff (JoinOCI-SDE)
Job Description We are seeking a strong engineer to join our team which is focused on building and maintaining a scalable software control platform for Compute Infrastructure. Major focus areas of so
L2 Customer Technical Support Analyst - MICROS - Simphony/Ebusiness
Job Description L2 Customer Technical Support Analyst - MICROS - Simphony/Ebusiness Location: Orlando, FL or Columbia, MD highly preferred No visa sponsorship is available for this position. As a mem
Creative Lead / Designer II
Company Summary DISH, an EchoStar Company, is a Fortune 250 that is reimagining the future of connectivity. For over 40 years, we’ve been challenging the status quo and evolving our company to antici
Dispatcher
Dispatcher Location19 Natalie Way Plymouth, Massachusetts 02360 USPhone NumberCategoriesOperation SupportReq IDJR1372 Dispatcher (Open) First for a reasonFirst Student is the largest school transport
Intermediate Compliance Specialist (Hybrid Work Option)
36718BR Requisition ID: 36718BR Business Unit: COR Job Description: CDM Smith is seeking an Intermediate Compliance Specialist to join our Corporate Compliance Team. This individual performs basic to
Hotel Laundry Attendant
Req ID: 431582 Address: 7101 W. Sundust Rd Chandler, AZ, 85226 Welcome to Love’s! * * Where People are the Heart of Our Success * * Hotel Laundry Attendant Laundry Attendants are expected to maintain
Copyright 2023-2026 - www.zdrecruit.com All Rights Reserved