Home
/
Comprehensive
/
Ad Intel Classification Analyst- Mumbai/Bangalore
Ad Intel Classification Analyst- Mumbai/Bangalore-June 2024
Mumbai
Jun 24, 2025
ABOUT NIELSEN
We’re in tune with what the world is watching, buying, and everything in between. If you can think of it, we’re measuring it.
10,000+ employees
Client Services
VIEW COMPANY PROFILE >>
About Ad Intel Classification Analyst- Mumbai/Bangalore

  At Nielsen, we believe that career growth is a partnership. You ultimately own, fuel and set the journey. By joining our team of nearly 14,000 associates, you will become part of a community that will help you to succeed. We champion you because when you succeed, we do too. Embark on a new initiative, explore a fresh approach, and take license to think big, so we can all continuously improve. We enable your best to power our future.

  ABOUT THIS JOB

  This is a Data Entry position. As an Ad Intel Classification Analyst, you will be responsible for the identification, monitoring and classification of advertising from a range of media (Press/TV/Radio) using bespoke monitoring software.

  RESPONSIBILITIES

  Using Nielsen applications, identify relevant advertising from a variety of media

  Enter key details into the database from adverts for clients to use to improve their own media campaigns and monitor competitor activity

  Follow and understand coding rule guidelines

  Follow established business rules to identify products or services being advertised.

  Identify valid new brand records to flag for additional research.

  Research problem areas found in the database through daily maintenance procedures to address and resolve discrepancies.

  View digitised print content using the proprietary print platform; content viewed includes national and local Consumer Magazines and Newspapers.

  Sort and organise digitised content to ensure all pages of an ad are captured together.

  Assign positions and page attributes as outlined by media-specific guidelines.

  Identify advertising content within digitised print content by “clipping” ads, or validating automated “clips”.

  Quickly and accurately identify characteristics from the image like Brand/Advertiser Name, Product Classification, Ad Type, Color and Positioning of Advertisement, Title Information.

  Watch and listen to commercial suspects via video clips and use Ad Intel classification guidelines to determine the type of suspect (commercial, promo, PSA, etc.)

  Work as part of a team to ensure all departmental deadlines are met

  Work to reach and exceed agreed targets for both productivity and quality to enable the team to meet all SLA agreements

  Receive feedback from your line manager or supervisor and act upon it to ensure continuous improvement

  Work closely with your peers and communicate on a regular basis to help support each other and ensure everyone is working effectively towards the same goal

  Must be aligned with Nielsen's core values of Courage, Growth, and Inclusion.

  PERSONAL SKILLS

  High focus on attention to detail

  Delivery focused

  Excellent written and verbal communication skills

  Excellent typing skills

  Good basic numeracy skills

  Good understanding of the Google suite

  Fluent in UK English

  Demonstrate both strong results focus and sensitive people skills

  Be flexible and open to change

  Knowledge of UK brands is a plus.

  May be required to work weekends as part of a shift rota.

  May be required to work some UK Bank Holiday days in line with department shift rotas.

Comments
Welcome to zdrecruit comments! Please keep conversations courteous and on-topic. To fosterproductive and respectful conversations, you may see comments from our Community Managers.
Sign up to post
Sort by
Show More Comments
SIMILAR JOBS
Merchandiser
Merchandiser General Information Company: PRE-US Location: REDWOOD CITY, California, 94063 Ref #: 66874 Pay Rate: $ 19.00 Experience/skills and/or location may influence position wage rate Range Mini
ServiceNow - Product Owner Service Catalog & Virtual Agent - Remote
Business Title: ServiceNow - Product Owner Service Catalog & Virtual Agent - Remote Requisition Number: 109026 - 33 Function: Business Support Services Area of Interest: State: IL City: Lisle Des
Nurse Practitioner/Physician Assistant
Bring your heart to CVS Health. Every one of us at CVS Health shares a single, clear purpose: Bringing our heart to every moment of your health. This purpose guides our commitment to deliver enhanced
Kitchen Leader
Service Leader (24005014) Description CULTIVATE A BETTER WORLD Food served fast does not have to be a typical fast-food experience. Chipotle has always done things differently, both in and out of our
Head (f/m/d) of Project Management Office eMobility
Job Family: Assurance Req ID: 402436 Our worldwide teams at Siemens Smart Infrastructure (SI) connect energy systems, buildings and industries to significantly improve efficiency and sustainability.
Electrical Technician
This job was posted by https://joblink.maine.gov : For more information,please see: https://joblink.maine.gov/jobs/1030230 Electrical Technicianin Ashland, Maine Pay: \$22 - \$25 per hour Schedule: R
Schwickert's HVAC-R Service Technician
Join our time-tested legacy as an HVAC-R Service technician for a company that's been cool since 1906, where you'll blend your expertise with craftsmanship, creating comfortable spaces that stand the
Nurse Practitioner
Bring your heart to CVS Health. Every one of us at CVS Health shares a single, clear purpose: Bringing our heart to every moment of your health. This purpose guides our commitment to deliver enhanced
Travel Medical Surgical RN job in Olympia, WA - Make $1990 to $2214/week (Job #2
Aya Healthcare has an immediate opening for the following position: Medical Surgical Registered Nurse in Olympia, WA.We'll work with you to build the healthcare career of your dreams. Whether you wan
Head (f/m/d) of Solution Business eMobility
Job Family: Project Management Req ID: 401425 Wissen für die Welt von morgen. Elektromobilität ist einer der bislang wichtigsten Wachstumsmärkte mit signifikantem Einfluss auf den Mobilitäts-, aber a
Copyright 2023-2025 - www.zdrecruit.com All Rights Reserved