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Digital Marketing Specialist, Hybrid (Work from Home Opportunity)
Digital Marketing Specialist, Hybrid (Work from Home Opportunity)-May 2024
Cincinnati
May 9, 2025
About Digital Marketing Specialist, Hybrid (Work from Home Opportunity)

  Digital Marketing Specialist, Hybrid (Work from Home Opportunity)Current UC employees must apply internally via SuccessFactors >Founded in 1819, the University of Cincinnati ranks among the nation's best urban public research universities. Home to over 50,000 students, 11,000 faculty and staff and 332,000 alumni, UC combines a Top 35 public research university with a physical setting The New York Times calls "the most ambitious campus design program in the country."With the launch of Next Lives Here, the Cincinnati Innovation District, a $100 million JobsOhio investment, nine straight years of record enrollment, global leadership in cooperative education, a dynamic academic health center and entry into the Big 12 Conference, UC's momentum has never been stronger. UC's annual budget tops $1.65 billion and its endowment totals $1.8 billion.Job OverviewThis hybrid position offers a flexible work environment, allowing you to contribute both on-site and remotely. You will be responsible for a diverse range of tasks, encompassing web content management, design coordination, promotional material development, and administrative support. This role demands a creative and organized professional who can collaborate effectively with various teams and ensure the seamless execution of marketing strategies.Essential Functions60% - Web Content ManagementDevelop and manage context and content for primary to tertiary level web pages, including divisional unit pages.Ensure regular updates of web content and design, focusing on user engagement and experience.Collaborate with the university's marketing and communications team to optimize website performance.Serve as the unit web APEX user.Assist with other storytelling and promotional efforts.Maintain internal and external websites, ensuring digital content complies with ADA standards.20% Design Coordination and Print/Digital MaterialsAssist in the design, layout, and writing of print and digital materials.Coordinate and evaluate the bidding process for advertising and promotional materials.Ensure student staff meet quality and style work standards.Determine program schedules, deadlines, and develop promotional materials.Create social media content within brand and messaging guidelines.20% - Administrative SupportCoordinate student hiring, interviews, onboarding, and time approval.Coordinate TUC banner installations.May supervise student staff.Manage office supplies ordering.Perform related duties based on departmental needs.Required EducationBachelor's DegreeFive (5) years of revelant work experience in lieu of education requirementRequired ExperienceOne (1) year of relevant work experience.Additional Qualifications ConsideredProven experience in web content management, design coordination, and administrative support. AEM experience is a plus.Familiarity with ADA standards for digital content.Strong organizational, communication, and interpersonal skills.Ability to work independently and collaborate effectively in a remote or hybrid work environment.Proficiency in relevant software and tools for web content management, design, and administrative tasks.Physical Requirements/Work EnvironmentOffice environment/no specific unusual physical or environmental demands.Compensation and BenefitsUC offers a wide array of complementary and affordable benefit options, to meet the financial, educational, health, and wellness needs of you and your family. Eligibility varies by position and FTE.Competitive salary range dependent on the candidate's experience.Comprehensive insurance plans including medical, dental, vision, and prescription coverage.Flexible spending accounts and an award-winn

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