Swank Motion Pictures helps spread the magic of movies and TV shows beyond homes and theaters. Our business is the licensing and distribution of content to non-theatrical markets like worldwide cruise lines, U.S. colleges and universities, K-12 public schools and libraries, hospitals, motor coaches, Amtrak trains, correctional facilities and other markets such as parks, art museums and businesses. In fact, we’ve been bringing movies and TV shows to more people in more places since 1937.
Swank is seeking a talented and experienced Senior Copywriter and Content Manager to join our dynamic marketing, design, and production team. The ideal candidate will have a passion for storytelling, exceptional writing and proofing skills and a proven track record in creating compelling and engaging content across various platforms. This position will be responsible for leading content creation across multiple markets and mediums and ensuring that all content aligns with our brand voice and objectives.
Develop and execute content strategies that drive engagement, brand awareness, and lead generation across multiple channels, including website, social media, email campaigns, print and more.
Create and oversee the production of diverse content types, including articles, blog posts, social media content, email newsletters, video scripts, whitepapers, and more.
Collaborate closely with marketing, design, and other cross-functional teams to ensure content aligns with brand guidelines, marketing initiatives, and overall business goals.
Conduct thorough research on industry trends, target audience preferences and competitors' content to identify opportunities for content optimization and differentiation.
Develop and maintain an editorial calendar to plan and organize content production, ensuring timely delivery and consistency in messaging.
Review and edit content produced by the team for accuracy, grammar, style, and tone, ensuring it reflects the brand's voice and resonates with the intended audience.
Stay up to date on content marketing best practices, emerging trends, and tools to continually enhance content strategies and execution.
Create, develop and manage strategy and content for organization’s web presence across multiple brands and websites.
Articulate briefs and ideas from senior management into key brand messages and concepts.
Build and manage relationships with marketing, design, and internal partners.
Create, develop, and manage strategy, content and execution for all social media channels across multiple brands.
Stay well-informed of emerging social media tools and trends.
Requirements
5+ years experience in a senior copywriting or content management role, preferably in a fast-paced corporate or agency environment.
Exceptional writing and editing skills, with a portfolio demonstrating a diverse range of high-quality content across different formats and channels.
Strong leadership abilities, with a collaborative approach to working with cross-functional teams.
Proficiency in SEO principles and content optimization techniques.
Excellent organizational and time-management skills, with the ability to manage multiple projects simultaneously and meet tight deadlines.
Creative thinker with a strategic mindset and a data-driven approach to content creation and performance analysis.
Proficiency in content management systems (CMS), social media platforms and analytics tools.
Business-to-business writing experienc
Bachelor degree in English, Journalism, Marketing, Communications or a related field.
Benefits
Swank Motion Pictures provides a competitive compensation program. In addition, the comprehensive benefits package features medical, dental, vision and life insurance, 401(K) with employer match, paid time off including a winter break, wellness programs, volunteer and community outreach opportunities and a work environment where we believe everyone deserves to be a part of something amazing. Whether we’re celebrating an employee achievement or volunteering at a local charity, we aim for incredible experiences for everyone.
This is a St. Louis, MO based position and is eligible for local hybrid structure.
If this sounds like somewhere you want to work, don’t delay, apply today (https://www.swank.com/about-us/join-our-team/) - we’re looking for you!!
EOE, including disability/vets