Description

We are in search of a Regional Marketing Manager based in King of Prussia, Pennsylvania. This role involves overseeing marketing activities across the east coast, representing the company at events, and managing a variety of marketing channels. The successful candidate will be responsible for managing company tradeshows, and driving digital marketing campaigns. Candidates must be able to be in the office 5 days per week, and open to travel as needed for events.

Responsibilities:

• Oversee marketing activities across different markets on the east coast

• Represent the company at various events and tradeshows

• Schedule and coordinate events for clients

• Develop and manage digital marketing campaigns

• Handle content creation for various marketing materials

• Manage company's presence on social media platforms

• Create and distribute press releases to enhance brand awareness

• Utilize Content Management System (CMS) and Customer Relationship Management (CRM) tools effectively

• Leverage tools such as Google AdWords, Google Analytics, and Facebook Insights to measure campaign success

• Plan and execute strategies for collateral management and brand awareness.

Requirements

• Bachelor's Degree in Marketing

• Master's Degree in Marketing is a huge plus

• Proven experience in a similar marketing management role, preferably at a regional level

• Expertise in SEO, SEM, paid advertising

• Ability to effectively utilize Google AdWords and Google Analytics

• Proven track record in building brand awareness and recognition

• Experience in campaign planning and execution, both online and offline

• Strong skills in digital marketing strategies and tactics

• Excellent written and verbal communication skills.

Innovation starts with people.®

Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.

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All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.

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