Product Manager (Job Number: AUD001823)
Description
"Vorsprung durch Technik" or, "Progress through Technology" is our company ethos and is the core belief that drives the development of every Audi vehicle. It inspires the innovative solutions, revolutionary engineering and progressive design that have become synonymous with the Audi name. And it reminds us to challenge ourselves, rewrite the rules from time to time and always fuel our pioneering spirit. The spirit that sets us apart on the racetrack and the open road. In our relentless pursuit to become the number one premium car brand in America, we need employees who share in this spirit of challenging the status quo in everything that we do.
Role Summary:
Manage assigned carlines and cross-carline technologies in the U.S. from concept phase input to launch, and throughout lifecycleDrive consistent communication of product values throughout Audi of America and partner agenciesActively participate in the development of all strategic product, pricing, and volume assumptions for the relevant models and technologiesMaintain key information regarding market development and competitive strategiesServe as the “voice of the U.S. customer” for future product development activitiesEnsure all elements of a connected vehicle strategy are implemented and are aligned with the global Audi Brand, U.S. customer requirements, and U.S. legal requirements (federal, state, and local)Role Responsibilities:
Serve as overall vehicle subject matter expert, internal and external –25%
Representation at national auto shows, press events, and dealer meetingsPoint of contact for internal meetings, marketing, communications, operations, and strategyDevelop crisp articulation of product/feature value and benefits for use in marketing and communication materialsOversee and ensure product-correct communications and reviews of productRegularly interfaces with strategy planning and technical development teamsConnected vehicle and electronics subject matter expert, internal and external – 25%
Key counterpart to all relevant teams at AUDI AG regarding technical information of connected vehicle activitiesEstablish roadmaps for key technological areas in-line with AUDI AG planning and development teamsServes as subject matter expert for in-vehicle connected offerings Presents roadmaps at various meetings, as requiredStudies and develops emerging business modelsDefine optimal model line-up for the U.S. market – 20%
Including features, options, packages, color, trim, wheel, and technical selectionsDefine and ensure successful product lifecycle management from launch, through refresh, and final build-outSupport through analysis the pricing of standard and optional featuresMaintains key information regarding market development, competitive strategies and emerging business models - 20%
Collects all market-relevant information regarding competitor offerings, strategies and partnershipsOutlines related conclusions for Audi strategy based on those factsActively seeks partnerships with fitting suppliers / companies to accomplish key strategic objectivesStudies and develops emerging business modelsProvides regular updates on Connected Vehicle development to top managementManage next-generation product lines – 10%
Provide strategic requirements for next-generation productInclude requested improvements based on current-generation model lineTrack equipment changes, project price, and project premise for alignment
Qualifications
Qualifications:
Years of Experience:
10 years of relevant experienceEducation – Required:
Bachelor’s in BA, Engineering, or similarEducation – Desired:
Master’s in BA, Engineering, or similarSkills:
Analytical and conceptual thinkingCreative and strategic thinkingInfluencing and negotiation skillsProblem solving using logic, data, and reasonResource managementKnowledge of vehicle development process and lifecycle managementU.S. market premium vehicle and consumer requirementsDetailed knowledge of Audi products and competitionDetailed knowledge of connected vehicle products, services, and competitor actionsDemonstrated capabilities in writing and presentation skillsExperience with market research sources and data analysisSpecialized Skills – Required:
Collaboration in a cross-cultural environmentExperience in the area of connected vehicles and vehicle servicesBasic knowledge of the connected vehicle industry and its basic principlesOEM product or service planning experienceSpecialized Skills – Desired:
German languageExperience in telecommunication industryElectrified vehicle product management expertiseWork Flexibility:
Travel 15% - international and domesticMust be able to work flexible schedule / hours