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Principal UX Designer, Prime Video
Principal UX Designer, Prime Video-December 2024
San Francisco
Dec 28, 2025
ABOUT AMAZON
Our mission is to be the world’s most customer-centric company.
10,000+ employees
Technology
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About Principal UX Designer, Prime Video

  Description

  Are you interested in shaping the future of entertainment? Are you passionate about enterprise design that enables new consumer experiences, business capabilities and drives efficiency? Prime Video is changing the way people watch movies and TV. Our Enterprise design practice helps make it all possible, and we’re just getting started.

  The Prime Video Design Studio is seeking a highly skilled, customer-obsessed Principal UX Designer to drive design direction for end-to-end experiences for our enterprise customers worldwide. This role will be responsible for helping to define the future vision for how studios, operations, and content partners engage with the Prime Video service. In this fast-paced, collaborative environment, you’ll work on all aspects of UX design including information architecture, UI and interaction design.

  This role is for a hands-on leader who establishes a vision and strategy, scales their impact by empowering other designers on the team and is a key contributor to design artifacts. You will develop strong relationships with fellow Design Leaders and partner closely with Product and Engineering counterparts throughout the product development process to launch bar-raising experiences for customers around the world. As a creative lead, you have a passion for solving the problems of our customer, always putting their needs first.

  The right candidate leads by doing and has a passion for solving problems at massive scale. You excel through innovation, creativity, and attention to detail. You are a proven strategic thinker and collaborator who flourishes in a large organization. You sincerely believe that design is more than how something looks, but also how it feels and functions. You enjoy great design debates and thrive on iterating based on customer feedback.

  Key job responsibilities

  Be a strong design advocate across the entire Prime Video team and a bar raiser for quality of work.

  Work across design verticals to standardize and educate others on design systems and visual languages.

  Analyze customer problems and design delightful solutions that meet measurable business goals.

  Work closely with product teams to develop use cases and high-level requirements.

  Quickly, yet thoroughly, create process flows, wireframes, and visual design mockups as needed to effectively conceptualize and communicate detailed interaction behaviors.

  Create user-centered designs by considering market analysis, customer feedback, site metrics, and usability findings.

  Develop and maintain detailed user-interface specifications.

  Present design work to the user experience team, product team, and project stakeholders for review and feedback.

  Partner with development teams to build experiences: provide appropriate design specifications, create assets, and review finished interfaces.

  About the team

  The Enterprise Design practice is part of the broader Prime Video design team and works closely with internal and external partners to build innovative, efficient solutions needed to scale our business(es). We work with external content providers to effectively distribute their content on Prime Video, our internal Studios teams to create compelling original content, and operations teams to help build efficient solutions enabling us to deliver the best possible content to millions of customers around the world.

  We are open to hiring candidates to work out of one of the following locations:

  Culver City, CA, USA | San Francisco, CA, USA | Seattle, WA, USA

  Basic Qualifications

  10+ years of design experience

  Have an available online portfolio

  Knowledge of HTML and CSS

  Experience integrating UX research into customer experience, team culture, development process, and design principles

  Experience in managing UX Design and rapid prototyping efforts

  Experience working cross-team and synthesizing feedback and input from marketing and product management

  Preferred Qualifications

  Knowledge of variety of design tools including Illustrator, InDesign, and Photoshop

  Experience in creating UX for brand new products

  Experience presenting work using functional prototypes built with InVision, Axure, HTML/CSS/JS, or similar

  Experience designing for mobile platforms

  Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please visit https://www.amazon.jobs/en/disability/us.

  Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $134,200/year in our lowest geographic market up to $249,600/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits. Applicants should apply via our internal or external career site.

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