Description
We are looking for a smart, results-oriented Online Marketing Manager to support the demand and growth of our Kindle and Fire Tablet business. You will create best in class website, email and social content, develop initiatives and create marketing campaigns to drive adoption of new and existing products to drive device and consumable sales.
Amazon has developed a number of innovative and fast-growing digital and mobile businesses including Amazon Kindle, Fire Tablet, Fire TV, Amazon Instant Video, Amazon Mobile shopping, and the Amazon Echo. Leveraging the strength of our product lines, you will build strategies and execute the marketing plan to grow Kindle and Fire Tablet sales through our channels. You will partner with the go-to-market, product management, and retail organizations to increase sales. The position will be based in Japan.
As an Online Marketing Manager, you will drive all copywriting and localization for the Japanese audience and will be seen as the Amazon device's voice for Japan. You will support the planning of the merchandising calendar for device sales, and execute the plan. These include e-mail programs, new product launches, cross-category placements, and participation in Amazon site-wide events. You will also compile and analyze traffic and other web metrics, and report on performance to our management teams.
Technical requirements include HTML, XML and Excel. The successful candidate will be detail-oriented, capable of handling multiple projects at once, able to take direction and work well with multiple teams. In addition to having first-class written and verbal communication skills, this Online Marketing Manager will be able to prioritize to meet deadlines in a fast-paced environment.
Key job responsibilities
Supporting the planning and execution of the site merchandising calendars. This includes email programs, new product launches, cross-category placements, participation in Amazon site-wide events, browse tree design and search results
Support Amazon device business' brand/voice for Japan, ensuring all copy is compelling and on-brand
Develop, execute, and analyze creative test plans for marketing channels subject to management approval
Create emails, category pages, brand stores, campaigns, and free search improvement projects
Support the end to end on-site experience for Amazon Device
Act as the "business owner" for product marketing, understanding and reporting on campaigns, along with responsibility for driving projects and promotions to achieve business objectives
Work closely with the design team on creatives for marketing campaigns
Ability to coordinate projects across functional teams in both Japanese and English, including marketing, merchandising and operations.
We are open to hiring candidates to work out of one of the following locations:
Tokyo, 13, JPN
Basic Qualifications
5+ years of professional non-internship marketing experience
Experience using data and metrics to drive improvements
Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion
Experience managing and measuring marketing performance in various channels
Native level in Japanese and business level in English
Preferred Qualifications
Experience managing external partners to develop marketing programs
Experience presenting ideas to various levels of an organization to gain support for initiatives
Please check the website below for measures to eliminate unwanted second-hand smoking in each facility:
https://www.amazon.jobs/en/landing_pages/passivesmoking
就業の場所における受動喫煙を防止するための措置に関する事項については、下記リンク先をご覧ください。
https://www.amazon.jobs/jp/landing_pages/passivesmoking
The salary information can be provided individually prior to the 1st interview
賃金に関する条件は、1次面接の前に個別にご案内することができます