Position SummaryWe have an immediate need, seeking a highly skilled Lead Product Consultant for large digital marketing transformation engagements in Adobe Marketing Cloud products, primarily using Adobe Experience Platform (AEP).

　　ResponsibilitiesOwn the solution for marketing transformation engagementsServe as subject matter expert for Adobe Experience Platform (AEP)Backlog prioritization together with NFL teamsUnderstand various integration patterns between Adobe experience cloud tools and provide solution to client's requirementCollaborate and lead technical resources to define technical architecture and solution developmentDefine Architecture and design AEP changes based on Adobe’s best practicesBuild AEP data model and data flows and jobsConfigure data collection using Experience Platform Launch and mapping the collected data into XDMGenerate alternate solutions/thought processes when presented with a complex technical/functional scenarioAnalyze client business needs and present with end-to-end marketing solution

　　Required QualificationsExperience working in Adobe Experience Platform and hands on experience on one or more key modules of RTCDP, CJA, AJO, Data ScienceWorking knowledge on implementing/ enhancing AEP related changes as per technical design specificationsUnderstanding of AEP APIs and deployment processesUnderstanding of Identity Graph, Query Service, Real time customer profile, Segmentation service, data science workspaceExperience in Adobe Analytics, Adobe Launch, or any tag management systemExperience working with customer and digital marketing data and segmentation opportunities, and various measurement and analysis techniques and technologies.Solid understanding of how websites work to increase customer acquisition, loyalty, and business metricsAbility to configure email template using HTML, CSS and creation of reusable fragmentsUnderstanding of Offer Decisioning module of AEPExcellent client management skills, strong written and verbal communications, executive level presenceSound knowledge & experience of marketing domain spreading across the industry leading tool platforms

　　Preferred QualificationsExperience in 2 or more adobe experience cloud productsAEP CertifiedPreferred experience and in-depth understanding of integrated architecture of experience cloud offerings from AdobeOutstanding communication skills, ability to interact and make client understand the marketing solution lucidlyExperience of working in on-off model, in multi-vendor environment, team acceptability as per own behaviorCognizant is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law.