Home
/
Advertising and Marketing
/
Marketing Operations Lead
Marketing Operations Lead-August 2024
Flexible / Remote
Aug 25, 2026
ABOUT HEADWAY
Headway is a two-sided marketplace that helps patients find mental health professionals who accept their insurance, which increases overall access.
1 - 50 employees
Healthcare
VIEW COMPANY PROFILE >>
About Marketing Operations Lead

  Headway’s mission is a big one - to build a new mental health care system everyone can access. We’ve built technology that helps people find great therapists with the first software-enabled national network of providers accepting insurance. 

  1 in 4 people in the US have a treatable mental health condition, but the majority of providers don’t accept insurance, making therapy too expensive for most people. Headway is building a new mental healthcare system that everyone can access by making it easy for therapists to take insurance and scale their practice. 

  Headway was founded in 2019 – since then, we’ve grown into a diverse, national network of over 25,000 mental healthcare providers across all 50 states who run their practice on our software. We’re a Series C company with over $225m in funding from a16z (Andreessen Horowitz), Accel, GV (formerly Google Ventures), Spark Capital, Thrive Capital, and Health Care Service Corporation.

  We want your time here to be the most meaningful experience of your career. Join us, and help change mental healthcare for the better.

  As Headway’s first Marketing Operations Lead, you’ll play an integral role in evolving Headway’s provider marketing operations & tech stack. Reporting directly to the Head of Demand Generation, you’ll set the vision for marketing operations at Headway and start creating high quality marketing processes that help us acquire and convert tens of thousands of therapists as we build a new mental healthcare system. 

  You Will:

  Build a 0 to 1 marketing operations strategy that sets our marketing function up to scale successfully Create and execute on a marketing operations roadmap that drives measurable business outcomes Own and improve our marketing tech stack (Marketo, Builder.io, GA, tag manager, etc) Manage the technical components of our paid channels – like setting up pixels and monitoring conversion events Create and own internal processes that make our marketing team and campaigns more efficient  Partner with our RevOps team to ensure that our marketing processes are aligned with sales processes  You'd be great for this role if:

  You’re detail-oriented and enjoy managing complex end-to-end processes You’re extremely comfortable with a broad marketing tech stack You enjoy building new, cross-functional processes from scratch  You’ve worked in health care or mental health care; bonus points if you’ve specialized in an SMB audience You seek an environment that fosters individual growth through open-feedback and a high-autonomy You thrive in the unknown, and seek out opportunities to dive into unfamiliar challenges, roll up your sleeves, learn new skills, and drive towards solutions You are motivated by the opportunity to make an impact on one of our generation’s defining problems, accessible mental healthcare Compensation and Benefits:

  Salary information is based on a single salary target per role and is differentiated based on geographic location (Group A, B, or C) Group A: $165,000 Group B: $148,500 Group C: $132,000 Examples of cities located in each Compensation Grouping: Group A = NYC/Tri-State Area, SF/Bay Area, LA Area, Seattle, Boston, Austin, and San Diego Group B = Chicago, Miami, Denver, Washington DC, Philadelphia, Atlanta, Minneapolis, Nashville, Sacramento, Phoenix, and Portland Group C = All remaining cities Benefits offered include: Equity Compensation Medical, Dental, and Vision coverage HSA / FSA 401K Work-from-Home Stipend Therapy Reimbursement 13 paid holidays each year as well as a Holiday Break during the week between December 25th and December 31st Unlimited PTO Employee Assistance Program (EAP) Training and professional development We believe a team's strength is in its people, and we cannot achieve this mission without a team that reflects the diversity of this problem - across race, ethnicity, gender, sexuality, age, national origin, religion, family status, disability, military status, and experience.

  Headway is committed to the full inclusion of all qualified individuals. As part of this commitment, Headway will ensure that persons with disabilities are provided with reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or receive other benefits and privileges of employment, please contact [email protected]

  Headway employees work remotely across the US, with the option to work from offices in New York City and (coming soon!) San Francisco. Headway participates in E-Verify. To learn more, click here.

Comments
Welcome to zdrecruit comments! Please keep conversations courteous and on-topic. To fosterproductive and respectful conversations, you may see comments from our Community Managers.
Sign up to post
Sort by
Show More Comments
SIMILAR JOBS
Brand Marketing Coordinator
At Bozzuto, it's all about experience. Whether it's the experience you bring, gain or give, we want your journey to be exceptional. Guided by our core values of creativity, concern, passion and the p
Senior Product Marketing Manager, Embedded Analytics and OEM
What makes us Qlik Qlik helps enterprises around the world move faster, work smarter, and lead the way forward with an end-to-end solution for getting value out of data. A Gartner Magic Quadrant Lead
Director Ad Operations
Address: USA-IL-Chicago-300 South Riverside Plaza Store Code: Media Partnership (5119967) What's Our Dish Announced in May 2018, Peapod Digital Labs (PDL) is an Ahold Delhaize USA company that powers
Market Development Leader - Indianapolis, IN / St. Louis, MO
Help us change lives At Exact Sciences, we're helping change how the world prevents, detects and guides treatment for cancer. We give patients and clinicians the clarity needed to make confident deci
Ad Platforms Sales Incentive Strategy Lead
Summary Posted: Sep 12, 2023 Role Number:200502701 At Apple, we believe in the power of technology to enrich people's lives. Everything we build is designed to empower people, including our advertisi
Produce Category Manager - USBL - US
Company: US0001 Sysco Jackson, LLC Zip Code: 39209 Minimum Level of Education: Bachelor's Degree Employment Type: Full Time Travel Percentage: COMPENSATION INFORMATION: The pay range provided is not
Marketing Incentive Coordinator
JOB DESCRIPTION Position: Marketing Incentive Coordinator Location: XIII. District, Budapest, Váci Greens office Campaigns Management is a team at Ford of Europe that makes sure that European dealers
Sr Marketing Manager
The pay range is $87,900.00 - $158,200.00 Pay is based on several factors which vary based on position. These include labor markets and in some instances may include education, work experience and ce
Market Researcher
Company Description Dropbox is a special place where we are all seeking to fulfill our mission to design a more enlightened way of working. We're looking for innovative talent to join us on our journ
Product Management Team Lead, iCloud
Summary Posted: Dec 15, 2023 Weekly Hours: 40 Role Number:200529256 Imagine what you could do here. At Apple, great ideas have a way of becoming outstanding products, services and customer experience
Copyright 2023-2026 - www.zdrecruit.com All Rights Reserved