Our client, in the technology and retail industry is seeking a Marketing Manager III to join their team. In this role, you will create and implement your business line’s media strategy and audience architecture to define channel approach, media plans and campaign activation. The ideal candidate is a tenured marketer who is highly collaborative, but self-driven with strong bias for action and an ability to deliver on ambiguous projects in a highly matrixed environment.

　　Job Title: Marketing Manager III

　　Location: Seattle, WA

　　up to $73/hr weekly pay

　　Work Model: Hybrid

　　What’s the Job?

　　Lead cross-channel media strategy for priority audiences and define the investment levels across channels based on business objectives, audience indices, channel best practices and R&F guardrails

　　Work closely with campaign managers, marketing stakeholders, audience analysts, measurement partners, data science leaders, category leaders creative and content teams and our internal media team

　　Establish and implement media best practices, define segmentation strategy across channels, develop and automate audience segments, collaborate with create rigorous analytical processes, and produce cost-effective campaigns

　　Manage budget and investment decisions across all media channels leveraged against your business line

　　Develop an audience segmentation hypothesis and strategy aligned to business objectives and technical requirements, providing customers with a tailored multi-channel journey

　　What’s Needed?

　　While this specific role is more focused on digital and social media strategy, expertise in a broader list of channels, including TV, CTV/POLV, OOH, Radio, etc. is strongly preferred

　　An entrepreneur mentality to help develop and enhance audience strategy, processes and products, as well as analytic processes and innovations for advanced audience analytics

　　10+ years relevant professional experience in marketing, communications, audience strategy and media

　　In-depth knowledge of cross-channel media strategy and experience leading complex business at an agency or or in-house with a large advertiser

　　Clear understanding of media principles, planning and buying functions in the US

　　If this is a role that interests you and you’d like to learn more, click apply now and a recruiter will be in touch with you to discuss this great opportunity. We look forward to speaking with you!

　　About ManpowerGroup, Parent Company of: Manpower, Experis, Talent Solutions, and Jefferson Wells

　　ManpowerGroup® (NYSE: MAN), the leading global workforce solutions company, helps organizations transform in a fast-changing world of work by sourcing, assessing, developing, and managing the talent that enables them to win. We develop innovative solutions for hundreds of thousands of organizations every year, providing them with skilled talent while finding meaningful, sustainable employment for millions of people across a wide range of industries and skills. Our expert family of brands – Manpower, Experis, Talent Solutions, and Jefferson Wells – creates substantial value for candidates and clients across more than 75 countries and territories and has done so for over 70 years. We are recognized consistently for our diversity - as a best place to work for Women, Inclusion, Equality and Disability and in 2022 ManpowerGroup was named one of the World's Most Ethical Companies for the 13th year - all confirming our position as the brand of choice for in-demand talent.

　　ManpowerGroup is committed to providing equal employment opportunities in a professional, high quality work environment. It is the policy of ManpowerGroup and all of its subsidiaries to recruit, train, promote, transfer, pay and take all employment actions without regard to an employee's race, color, national origin, ancestry, sex, sexual orientation, gender identity, genetic information, religion, age, disability, protected veteran status, or any other basis protected by applicable law.