NinjaHoldings was founded in 2017 by a team seeking to revolutionize the way everyday Americans interact with financial services. Through our NinjaHoldings and NinjaCard brands, we empower people overlooked by traditional financial institutions to take control of their finances via a full suite of digital banking and lending products, providing incentives and rewards along the way as we guide them on a path to financial improvement. Through our NinjaEdge brand, we help companies better understand their customers by offering a package of bespoke underwriting, fraud detection, and analytics services. With offices in Chicago, Miami, and around the world through the power of remote work, we are a lean and innovative team always seeking like-minded talent to join us in our fight to disrupt consumer finance.

　　Description

　　As a marketing generalist, you will be responsible for the support of our mix of marketing channels used to drive new and existing customer growth. You'll gain exposure to a wide range of channels and assist our senior team members in the development and optimization of the new channels. We're looking for someone with an understanding of the basics of marketing and UX design, who is also eager to expand their knowledge in a varied, fast-paced environment.

　　Key Responsibilities:

　　Develop, test and optimize marketing strategies to drive new customer growth and increase engagement

　　Manage the lifecycle of your experiments; building, launching, analyzing and iterating upon A/B tests to improve the overall customer experience

　　Monitor performance of marketing channels, investigate anomalies, problem solve to fix issues, and identify opportunities

　　Collaborate with management, other departments, and business units to create marketing campaigns across channels such as email, SMS, and web

　　Utilize competitive marketing research and product intelligence to understand the competitive landscape

　　Evaluate the effectiveness of key marketing communications activities in terms of conversions, customer response, publicity value and member success

　　Maintain a consistent track record of developing successful customer journeys that support key conversion metrics

　　Work with our PM and engineering teams to create requirements and assist with the development of marketing related features

　　Requirements:

　　BA/BS in Economics, Marketing, Business or equivalent job experience

　　2-3 years of marketing experience

　　Exceptional written communication skills are required

　　Proven experience with marketing, project management, testing and reporting is important for success

　　Ability to communicate complex ideas in easy-to-understand language

　　Must be self-directed with excellent follow through and initiative capabilities

　　Strong understanding of core marketing and communication principles and strategy

　　Working SQL knowledge and experience working with relational databases, query authoring (SQL), as well as working familiarity with a variety of databases

　　Ability to work in a dynamic and fast paced environment; ability to meet deadlines and be flexible to changing priorities; ability to efficiently manage time based on business priorities

　　Working knowledge of HTML and CSS

　　Additional Pluses, but Not Requirements:

　　Experience with email marketing

　　Experience working with specialty finance or FinTech

　　Experience with affiliate referral marketing

　　Experience with Iterable recommended

　　Benefits:

　　Competitive salary and benefits package

　　Fun, fast-paced work environment

　　Dynamic start-up culture

　　Ability to make an immediate impact in a growth stage company

　　Remote working with convenient downtown Chicago office

　　Equal opportunity employer