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Market Research Analyst
Market Research Analyst-April 2024
Cairo
Apr 3, 2026
About Market Research Analyst

  The Big Picture

  DigiSay is a leading MPN (Multi-Platform Network) in the MENA region that has diversified its portfolio of services to be specialized in the media sector but aiming for those services to be scalable and technology-based. DigiSay's objective is to become one of the biggest digital media companies in the EMEA region using technology and targeting the global market and making sure it's a great place to work for.

  About the Role

  As a Market Research Analyst, you will have the opportunity to contribute to meaningful projects, assist in secondary and primary research, and support the generation of valuable insights for our company's success.Responsibilities

  Data Gathering & Observation:

  Assist with collecting data from various sources, including online surveys, social media monitoring, shows, influencers, and competitor analysis.

  Conduct basic observation tasks, such as monitoring trends or topics.

  Basic Data Analysis:

  Perform basic data analysis tasks, such as data entry, cleaning, and organization.

  Create simple visualizations and charts to present key findings internally.

  Internal Reporting:

  Contribute to the development of internal reports by filling in data sections and formatting documents.

  Proofread and edit reports for accuracy and clarity.

  List Preparation:

  Compile and maintain accurate lists of market participants, competitors, industry trends, influencer lists, show lists, or client lists.

  Assist with data segmentation and targeting activities.

  Primary Research Support:

  Provide logistical support for primary research projects, such as scheduling interviews, recruiting participants, conducting phone calls, sending emails, texting, and managing data collection tools.

  Transcribe interview recordings and prepare summaries.

  Requirements

  Bachelor's degree in Marketing, Business, or any relevant field.

  0-2 years of experience in a similar role, fresh grads are welcome to apply.

  Passionate in research.

  Good analytical and problem-solving skills.

  Good in using data analysis tools, such as excel.

  Excellent written and verbal communication skills.

  Ability to work collaboratively in a team environment.

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