What you’ll do:
Internship Digital Marketing (8-month) – Burlington, ON, Canada
Eaton has an opening for an 8-month, Digital Marketing Intern position. This position is in Burlington, ON.
Primary Function:
This position is responsible for supporting digital and traditional marketing initiatives and campaigns, aligned with Eaton’s growth strategy and B2B customer journey. This includes supporting the marketing communications (MarCom) team in analyzing campaign metrics, supporting and planning events and providing creative input on current marketing campaigns.
The position requires understanding the importance of the B2B buyer journey and drawing on the perspectives and needs of the customer, creating informative content that drives conversation, leads and sales. The role will require collaborating with product managers, sales teams, content writers, other Eaton marketing divisions, web designers and agencies.
Essential Functions:
• Support the MarCom team in analyzing data (web, social, PPC and campaign)
• Support marketing events (webinars, distributor events, tradeshows)
• Support activities within an integrated marketing campaign from design to execution
• Coordinate with external agencies and vendors on creative content creation (digital/print)
• Partner with product managers and sales teams to build and optimize content on the website
• Seek, analyze, and share feedback on other industry marketing material and digital content
• Manage the creative asset library
Qualifications:
Basic Qualifications:
• Currently enrolled full-time pursuing a college diploma or university degree in Marketing, Data Analytics, Business or Communications.
• This position does not offer relocation.
• Must be legally eligible to work in Canada without company sponsorship now and in the future.
Preferred Qualifications:
• Experience in data analytics.
• Ability to engage with stakeholders at all levels of the organization.
• Ability to multi-task and work in a fast-paced environment.
• Effective time management and project management skills.
• Excellent verbal and written communication skills to effectively collaborate with cross functional teams ranging from IT, field sales, marketing, product line management, and senior leadership.
• Highly motivated, self-starting, enthusiastic, results oriented team player.
• Strong MS Office skills; PowerPoint, Excel, Outlook.
Eaton has in place accessibility policies for accommodating employees with disabilities. If you are selected for an interview and require accommodations, please let the recruiter or hiring manager know so that we can work to make reasonable adjustments that best suit your needs. Accessibility information may be found at: https://www.eaton.com/ca/en-gb/company/policies-and-statements/accessibility.html