Who we are:
bread & Butter is a full-service communications agency with a fondness for all things food, drink and travel. We are a collaborative group of dreamers and do-ers. We combine intimate local knowledge with an extensive national network to craft clever and multidisciplinary communications campaigns tailored to our clients’ needs. We only partner with inventive businesses that inspire us and continually challenge us to think big, but act small.
Why bread & Butter:
We are Southerners at heart, always saying, “Please” and “Thank You,” and hustlers by trade. We believe everyone deserves a seat at the table and practice what we preach to ensure the spirit of hospitality runs through everything we do. We're not a company that wastes time—not yours, not ours. We are not too busy to talk, come by or think of new ways to increase long-term brand awareness. For us, there is little difference between work and pleasure because our work is our pleasure.
We’re Looking at You!
Join us at Bread & Butter as an Influencer Marketing Strategist where creativity meets strategy. We're seeking a dynamic individual, a trendsetter and a social media aficionado to lead our influencer marketing initiatives. As a team leader and Chief Idea Officer, you'll be at the forefront of crafting compelling campaigns that exceed client goals. Your role involves establishing robust relationships with online influencers, strategically aligning influencer strategies with client objectives, and ensuring timely delivery of impactful coverage. If you're a proactive problem solver, deadline-driven, and possess a keen eye for aesthetics and social media visuals, this role is for you. Bring your passion for communication and smart strategy, leveraging data to optimize campaigns, and your ability to translate brand strategies into daily social media content. With 2-3 years of relevant experience, including launching social campaigns for various industries, and proficiency in platforms like Facebook, Twitter, TikTok, and Instagram, you'll thrive in our fast-paced environment. Join our office-based team, with occasional travel for client visits, and be part of a culture that values teamwork, creativity, and staying ahead of industry trends. Apply now and be the influencer marketing trailblazer we're looking for at Bread & Butter!
Opportunity:
An Influencer Marketing Strategist for bread & Butter is responsible for supporting influencer marketing campaigns and content creation, as well as managing and answering the needs of, clients daily. Influencer Marketing Specialists serve as a representative of the company and as a liaison between influencers and clients. Influencer Marketing Strategists report to the Director of Influencer Marketing and Chief Digital Officer.
Here's What We Need:
Relevant Experience: 2-3 years of experience in social media management and/or social media marketing, particularly working with influencers and brand partners. BA/BS degree or equivalent practical experience.
Social Media Proficiency: Extensive knowledge of Facebook, Twitter, TikTok, Instagram, and other relevant social media networks.
Campaign Launch Expertise: Proven experience in launching social campaigns for hotels, restaurants, celebrities, and/or CPG brands.
Communication and Strategy: Demonstrate a passion for communication, writing, and smart strategy, leveraging data and analysis to optimize campaigns.
Social Media Expertise: Possess a deep understanding of creating a social media-friendly voice, channeling brand sentiment to build authentic, relevant, and interactive conversations.
Visual Acumen: Showcase an eye for aesthetic and social media visuals, ensuring content aligns with brand strategies.
Multitasking: Navigate seamlessly among multiple clients, platforms, and communities, ensuring that strategies and goals are effectively understood and met.
Pop Culture Savvy: Stay on top of pop culture trends to identify opportunities for social media outreach.
Industry Engagement: Maintain an active daily presence in online and social media, particularly with a passion for the hospitality industry.
Attention to Detail: Possess an almost obsessive attention to detail, ensuring the highest quality in all aspects of influencer marketing.
Interpersonal Skills: Excel in interpersonal and presentation skills with confidence, fostering strong relationships in the influencer space.
Team Player: Embrace a teamwork mentality, collaborating effectively with colleagues to achieve shared objectives.
Current Trends: Stay informed about current trends and industry changes, contributing to the evolution of influencer marketing strategies.
Embrace the challenge of a fast-paced environment, prioritize effectively, and handle multiple projects with flexibility. If you're ready to contribute to a dynamic team and stay ahead of industry trends, we invite you to be part of Bread & Butter's exciting journey. Say yes to growth, new ideas, and making a meaningful impact to our the influencer marketing landscape!
Benefits of Having Our Cake & Eating it Too:
We offer unlimited vacation, generous maternity, family planning and personal leave, hybrid work from home, Summer Fridays and time off for important events like birthdays and parent-teacher conferences.
We offer 401k, new business bonuses and a generous employee referral program.
We love celebrating, whether it’s Wine Wednesday or just Tuesday. We always enjoy an excuse to raise a glass.
Learning something new is our jam. We try to say, “Yes!” and we’ll figure it out. We offer extensive training, opportunities to expand your skillset and the ability to work in any office across the country.
We want you to be healthy – mentally, spiritually and physically. We offer generous medical, dental, and vision insurance, as well as the flexibility that comes with being a “little big” company.
Compensation Range : 75-90k annually in addition to medical, dental, vision, 401K, life, cell phone reimbursement and unlimited vacation.
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