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Flagship General Manager
Flagship General Manager-February 2024
New York
Feb 12, 2026
About Flagship General Manager

  Company Overview

  KREWE is an independent high-fashion eyewear company inspired by the creativity and spirit of New Orleans, our hometown. Since launching in 2013 the brand has continued to grow and evolve with an extensive offering of unique, hand-crafted sun and optical frames designed in New Orleans and crafted with the utmost attention to detail.  In addition to 4 brick & mortar locations, 12 “Tiny House” concept stores, and a robust ecommerce business the brand is also available at many notable independent and major retailers such as Bloomingdales, Neiman Marcus, Nordstrom, and Shopbop. KREWE’s unique approach to eyewear has created a cult-following amongst consumers and influencers alike. Our frames have appeared in publications from GQ to VOGUE and on celebrities such as Beyonce, Gigi Hadid, Meghan Markle, Carrie Underwood, Hailey Bieber, Zayne Malik, Scott Disick, Adam Huber, among others.

  We are seeking smart, creative, and experienced individuals to join our talented team! Key attributes and qualities we are seeking in candidates for all open roles include an entrepreneurial spirit, innovative and solution-oriented, adaptable and resilient, best-practices methodology, team-oriented with a lean-in attitude, highest standards for execution, and a high level of accountability.

  KREWE is hiring our New York Flagship General Manager for our Maison du Krewe in the Meatpacking District. This is a unique opportunity to represent our brand on a global scale by providing world-class “in-person” customer experiences through a one-of-a-kind shopping experience reflective of KREWE’s spirit of hospitality and creativity. You will act as a KREWE ambassador and host of the store by providing leadership to your team and continuously raising the bar for exceptional customer experiences and the delivery of impeccable brand standards. In this role you will be responsible for consistently achieving sales & profitability goals, operational objectives, merchandising standards and developing a highly successful team that will be motivated to grow, contribute and advance with KREWE.

  Responsibilities and Duties:

  Business Leader

  Develop and execute the brand's retail strategies including exceptional customer experiences, client relations management, employee performance, and community connectivity increasing the brand awareness, driving traffic into the store, and broadening and developing the clientele base

  Aware of business trends that relate to the success of the store and brand

  Make informed recommendations for store opportunities that will lead to increased sales, foot traffic and further enhance customer relationships and the overall in-store experience

  Lead store events strategy to drive brand awareness in the market, increase traffic to store, and generate incremental revenue

  Demonstrate strong business acumen through KPI’s to develop and support business driving strategies

  Lead team by leveraging company tools, incentives & strategies to support meeting sales goals

  Identify and communicate individual and team training needs

  People Leader

  Recruits and hires superior talent with experience in a luxury service environment

  Facilitate new hire onboarding, and on-going training for existing staff members

  Ensure that the sales team genuinely exudes KREWE’s unique customer experience

  Creates an environment that encourages the development of managers and associates

  Consistently drive and motivate the store team utilizing company performance tools to evaluate, achieve and exceed individual sales goals and store KPIs (Conversion, Average Sales, UPT, Lens Revenue %, etc.)

  Ensure that the store team are experts in product knowledge, fit, styling and giving them the tools to be incomparable sales and service professionals

  Operations Leader

  Manage headcount and payroll objectives for the store staff

  Implement tactics to manage and maintain an effective P&L strategy

  Plan for future business needs to continually improve business results

  Ensure the staff's adherence to all store standards (cleanliness, maintenance, replenishment etc.) on selling floor and back of house

  Maintain visual merchandising standards and directives ensuring they are consistently upheld by the store team

  Supervise inventory management to ensure store shrink is at or below company target

  Complete all required daily and weekly reporting as requested

  Ensure that all transfers, consolidations, pricing, shipping/receiving are done in compliance with all company policies and procedures

  Make well-versed recommendations to help improve the company's operational systems and processes

  Business Partner

  Identify opportunities in product, sales, and team development and strategically present ideas and solutions to corporate

  Satisfactorily resolve all customer issues and/or complaints in a timely manner

  Collaborate with cross-functional business partners to support organizational goals

  Communicate effectively and efficiently with all levels in the organization, including the executive team

  Partner with field and corporate leaders to establish effective in-season long term strategies aligned with company initiatives

  Demonstrate an ability to navigate the organization with a balance of business need and brand culture

  Conduct regular store meetings (i.e., morning, weekly, monthly, etc.) to motivate the team, and communicate brand activities and initiatives

  Qualifications and Skills:

  Minimum 5 years experience in retail sales and management; luxury, hospitality and flagship experience preferred 

  Strong financial acumen including advanced retail math knowledge; ability to translate monthly sales goals into daily, weekly goals 

  Born leader with a strong work ethic

  Keen understanding of all aspects of store operations

  Thrives in a goal-oriented working environment

  Proven history of exceeding expectations time and again

  A knack for conversation and always presenting products in their best light

  Passion for providing a unique customer experience

  Intuitive when it comes to meeting customer demands

  Self-sufficiency at organizing and managing multiple clients simultaneously

  Ability to remain flexible throughout a collaborative retail experience

  Someone who shares our inquisitive nature, affinity for fashion and design, self-motivated, and good-work-requires-having-fun mentality

  Advanced knowledge of fashion trends and a keen interest in eyewear

  Optical experience preferred

  Benefits and Perks:

  Competitive wage

  Health, vision and dental insurance

  Retirement plan available

  Parental leave policy

  Free KREWE frames (duh.)

  Spend your time in a truly "one of a kind" retail experience

  Quarterly cultural spend to encourage our get out, see the city, "do you" mentality

  Employee incentive program

  Ongoing educational allowance

  Employee referral bonuses

  We offer competitive salaries commensurate with experience; the range for this position is between $85,000 - $95,000 annually. 

  KREWE believes in providing an inclusive workplace where all individuals have the opportunity to succeed. We are proud to provide equal employment opportunities (EEO) to all employees and applicants without discrimination or retaliation because of race, color, religion, sex, national origin, age, disability, genetics, sexual orientation, gender identity, gender expression, veteran status, pregnancy or any other protected characteristic as established by applicable local, state, or federal law.

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