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eCommerce Marketing Manager
eCommerce Marketing Manager-March 2024
Lawrenceville
Mar 28, 2026
About eCommerce Marketing Manager

  We Create Products and Brands That People Trust to Clean, Sanitize, and Protect Their Homes, Pools, and Cars.

  When you join KIK Consumer Products, you’re joining a team who cares about the work we do and also about each other. We bring exceptional brands and products to consumers that help them protect the health and wellness of their families, the cleanliness of their homes and pools, and the life of their automobiles. We are committed to building a culture of performance driven by accountability, empowerment, collaboration, and agility that enables timely fact-based decision-making and exceptional execution with unwavering ethics. As one of North America’s largest independent manufacturers of consumer products, KIK helps a large portfolio of brands and retailers bring their products to life.

  Your Role at KIK

  The Manager, eCommerce will be the point person for all eCommerce activities within the Pool business unit. This position will be responsible for developing and executing the strategy which will drive growth of our eCommerce business. This role will be a part of the larger marketing team and will work cross-functionally with Marketing, Sales, and Supply Chain to drive growth. Desired traits include entrepreneurial and innovative thinking, a strong sense of urgency and the ability to make decisions, strong communication skills, a passion for understanding consumers and their behaviors and the desire to join an organization where you can make an impact on business results, influence marketing strategies, and be rewarded for results.

  What You’ll Be Doing

  Develops the eCommerce Strategy to deliver against growth ambitions; includes where to play, product assortment, PDP content, ratings/reviews, advertising, and competitive intelligence.

  Collaborates with cross-functional teams including sales, IT, customer service, finance, and logistics to align strategies and achieve business goals.

  Analyzes and assesses business performance within eCommerce, including Sales and POS, identifies root causes and recommends actions to improve performance.

  Actively manages eCommerce product page content, updating as needed for product changes, new product introductions, etc.

  Develops and executes digital marketing campaign strategy to ensure brands remain top of mind across retail.com platforms; inclusive of developing budget recommendations and marketing mix across retailer and types to generate winning RoAS.

  Partner with Retailer.com marketing teams and third-party agencies to analyze and optimize advertising campaign performance.

  Lead brand protection initiatives intended to ensure the marketplace is free of unauthorized, sellers, counterfeit products, and any sourcing mechanisms that could damage brand integrity.

  Partner with IT to maintain the Marketing Technology portfolio and innovation roadmap for KIK Pool Division’s Mass Retail Brands, inclusive of consumer brand pool care apps, product recommendation engine, and brand websites.

  Manage the Clorox Pool consumer database to maximize efficiencies in mapping back to the Marketing CRM platform.

  Stay up to date with industry trends, best practices, and emerging technologies to drive innovation and maintain a competitive edge.

  What You’ll Bring

  Bachelor’s degree required; Marketing, Business Management or Data Analytics preferred.

  5 or more years of experience working in marketing, eCommerce or a related field.

  Experience working with Amazon retailer platform required; Walmart preferred, with and understanding of both 1P & 3P e-commerce. platform tools and technologies to optimize opportunities and operational efficiencies.

  Experience developing, executing, and analyzing digital advertising campaigns; strong knowledge of associated KPIs, how they tie together and how to interpret results.

  Significant Analytical experience, especially related to sales/POS within eCommerce, digital advertising, etc.

  Product Development experience developing consumer-facing mobile and web applications.

  Extensive experience with Microsoft Suite, specifically, Word, Excel and PowerPoint.

  Experience developing and presenting business proposals to peers and business leadership.

  What You Will Get

  KIK offers a competitive salary and comprehensive benefits including health, wellness, dental, vision, life, and disability insurance. You can plan for your future with KIK's retirement savings options including employer match. KIK also recognizes the importance of continuing education and offers Education Assistance to our employees to encourage continued personal development and growth.

  About KIK

  We create the products and brands that people trust to clean, sanitize, and protect their homes, pools, and cars. We are one of North America’s largest independent consumer product manufacturers with 20 North American manufacturing facilities. We also operate globally in Europe, Asia, UK, Australia, New Zealand, and South Africa. We are known by our portfolio of over 40 brands including Spic and Span® and Comet® cleaning products, Clorox® Pool&Spa™ (under license), BioGuard®, and Natural Chemistry® pool chemicals, and Prestone® and Holts® automotive performance chemicals. We are also the #1 producer in North America for store-brand (“private label”) bleach and a leading private label provider of laundry detergent and additives, dishwashing products, general purpose cleaning and other home care products.

  Our global team of over 2,500 employees drive our capabilities in product development, product formulation, strategic sourcing, manufacturing, packaging design, brand marketing, project management, quality assurance, compliance, distribution, and logistics.

  Our organization is constantly evolving and is driven by a set of “One KIK” values – a dedication to following through on commitments in a customer-focused, profit-motivated way; while never compromising on safety, ethics, or integrity.

  KIK is an Equal Employment Opportunity / Affirmative Action employer. KIK does not discriminate against qualified applicants or employees on the basis of race, color, age, religion, sex, pregnancy, national origin, ancestry, age, physical or mental disability, veteran status, status in uniformed services, sexual orientation, gender identity, gender expression, marital status, genetic information or any other status protected by law.

  KIK is also committed to providing reasonable accommodations for applicants and employees with protected disabilities to the extent required by applicable laws. If you require a reasonable accommodation to participate in the job application or interview process or to perform the essential functions of the job, please contact Human Resources immediately.

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