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Director, Strategy
Director, Strategy-March 2024
Philadelphia
Mar 28, 2026
About Director, Strategy

  Company Description

  PHM is the leading health media agency in the US. We are designed for—and dedicated to—delivering the best solutions that connect people with meaningful health and wellness solutions every day. Guided by our genuine passion for health and wellness, our work across the entire media ecosystem helps real patients navigate the most important moments of their healthcare journeys.

  While we have grown to be the No. 1 agency in our industry, at heart we're still a startup. It's that energy and spirit of innovation that allows us to create bold and meaningful "health media firsts" for our clients, and to do it all with #phmlove.

  Job Description

  The Director, Strategy defines daily functional leadership and direction to the Strategy team. You will report into the VP, Strategy.

  Main Responsibilities

  Knowledge

  Pharma media experience across a diverse set of conditions, disease states, and audiences (DTC, HCP, Payer)

  Understand the total marketing process and the strategic role of media

  In-depth understanding of the role of media channels in a plan

  Expertise in multiple media research tools and software

  Self-educates on PHM, Publicis Groupe, and client business functions, capabilities, and tools, and processes

  Managing & Leading Others

  Responsible for the daily management of the Strategy team

  Support the VP, Strategy

  Build trust, model inclusion, and show respect for all employees

  Work with internal teams

  Take accountability for the team's deliverables

  Provide clear communication on business initiatives and client requests

  Ensure Strategy team is trained on tools and processes

  Ensure new hires are on-boarded and trained

  Participate in formal development process, including performance management, goal-setting, mid- and yearly reviews

  Nurture and develop lower-level talent on assigned accounts

  Participate in PHM's interviewing efforts

  Strategy & Account Management

  Manage team to, deliver on client and agency requests

  Oversee overall media strategy, approach, and plan on each account

  Help VP, Strategy guide the planning process

  Manage multiple accounts and can transition between them

  Provide initial perspectives on media strategies

  Own media channel mix and initial budget allocation and rationale

  Collaborate with internal leaders to ensure strategic understanding of deliverables with client needs

  Represent the interests of internal teams in client and agency partner meetings when those teams are absent

  Contribute to deliverable timelines in partnership with internal teams

  Push for continuous improvement of self, team, and client deliverables

  Contribute to new business efforts

  Client Service

  Build a daily relationship with appropriate clients on assigned brands

  Conveys passion for clients and their businesses

  Provide input to client to help shape their marketing priorities

  Model outstanding client service for team

  Drive professional standards within team for all written and verbal contact

  Qualifications

  Embrace PHM values of Accountability, Collaboration, Equanimity, Integrity and Respect

  Experience managing people and projects

  Experience earning the respect of clients, internal partners, and peers

  Education & Experience

  7+ years media experience

  3+ years management experience

  Cross-channel media experience

  Familiarity with standard media research and planning tools (e.g. Clear Decisions)

  Pharmaceutical industry experience

  BA/BS; advanced degree

  Additional Information

  Our Publicis Groupe motto "Viva La Différence" means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

  Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

  All your information will be kept confidential according to EEO guidelines.

  #LI-Hybrid

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