Company Description
PHM is the leading health media agency in the US. We are designed for—and dedicated to—delivering the best solutions that connect people with meaningful health and wellness solutions every day. Guided by our genuine passion for health and wellness, our work across the entire media ecosystem helps real patients navigate the most important moments of their healthcare journeys.
While we have grown to be the No. 1 agency in our industry, at heart we're still a startup. It's that energy and spirit of innovation that allows us to create bold and meaningful "health media firsts" for our clients, and to do it all with #phmlove.
Job Description
The Director, Strategy defines daily functional leadership and direction to the Strategy team. You will report into the VP, Strategy.
Main Responsibilities
Knowledge
Pharma media experience across a diverse set of conditions, disease states, and audiences (DTC, HCP, Payer)
Understand the total marketing process and the strategic role of media
In-depth understanding of the role of media channels in a plan
Expertise in multiple media research tools and software
Self-educates on PHM, Publicis Groupe, and client business functions, capabilities, and tools, and processes
Managing & Leading Others
Responsible for the daily management of the Strategy team
Support the VP, Strategy
Build trust, model inclusion, and show respect for all employees
Work with internal teams
Take accountability for the team's deliverables
Provide clear communication on business initiatives and client requests
Ensure Strategy team is trained on tools and processes
Ensure new hires are on-boarded and trained
Participate in formal development process, including performance management, goal-setting, mid- and yearly reviews
Nurture and develop lower-level talent on assigned accounts
Participate in PHM's interviewing efforts
Strategy & Account Management
Manage team to, deliver on client and agency requests
Oversee overall media strategy, approach, and plan on each account
Help VP, Strategy guide the planning process
Manage multiple accounts and can transition between them
Provide initial perspectives on media strategies
Own media channel mix and initial budget allocation and rationale
Collaborate with internal leaders to ensure strategic understanding of deliverables with client needs
Represent the interests of internal teams in client and agency partner meetings when those teams are absent
Contribute to deliverable timelines in partnership with internal teams
Push for continuous improvement of self, team, and client deliverables
Contribute to new business efforts
Client Service
Build a daily relationship with appropriate clients on assigned brands
Conveys passion for clients and their businesses
Provide input to client to help shape their marketing priorities
Model outstanding client service for team
Drive professional standards within team for all written and verbal contact
Qualifications
Embrace PHM values of Accountability, Collaboration, Equanimity, Integrity and Respect
Experience managing people and projects
Experience earning the respect of clients, internal partners, and peers
Education & Experience
7+ years media experience
3+ years management experience
Cross-channel media experience
Familiarity with standard media research and planning tools (e.g. Clear Decisions)
Pharmaceutical industry experience
BA/BS; advanced degree
Additional Information
Our Publicis Groupe motto "Viva La Différence" means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
All your information will be kept confidential according to EEO guidelines.
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