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Director of Strategic Communications and Marketing-54587
Director of Strategic Communications and Marketing-54587-May 2024
Birmingham
May 16, 2025
About Director of Strategic Communications and Marketing-54587

  "OFFICE LOCATIONMiami, Florida, USAThe Director of Strategic Communications and Marketing will work remotely in Florida and location is flexible, with the exception of Monroe County. Preferred location is close to a major airport.#LI-Remote#PDNWHO WE AREThe mission of The Nature Conservancy (TNC) is to conserve the lands and waters upon which all life depends. As a science-based organization, we develop innovative, on-the-ground solutions to the world's toughest environmental challenges so that people and nature can thrive. Our work is guided by our values, which include a commitment to diversity and respect for people, communities, and cultures. From a rewarding mission to career development and flexible schedules, there are many reasons to love life #insideTNC. Want to know more? Check out our TNC Talent playlist on YouTube to hear stories from staff or visit Glassdoor.One of TNC's primary goals is to cultivate an inclusive work environment so that employees around the globe have a sense of belonging and feel that their unique contributions are valued. We know we'll only achieve our mission by hiring and engaging a diverse staff that reflects the communities in which we work. Recognizing that people bring talent and skills that have been developed outside the scope of a job, we take a holistic approach to recruitment that considers life experience in addition to the professional requirements listed in our postings. Please apply - we'd love to hear from you. To quote a popular saying at TNC, "you'll join for the mission, and you'll stay for the people."WHAT WE CAN ACHIEVE TOGETHERThe Director of Strategic Communications and Marketing leads the development and implementation of an integrated communications, marketing, and engagement strategy to help achieve our goals through donor engagement, facilitating conservation action, supporting policy outcomes, and building awareness of the organization and our mission. You will partner with department directors, executive team, staff, and trustees to develop and implement marketing and communications efforts that help achieve our top priorities. You will also integrate with and leverage the globally dispersed Marketing and Communications Division to extend and share ideas and resources to the benefit of the organization and the work in your specific geography.The Director of Strategic Communications and Marketing, focuses on partnering with multiple stakeholders to tell the story of TNC internally and externally. They lead a team that works directly with leadership, program managers, external partners, and staff to identify the communications platforms and narratives that help us achieve our goals. They lead the strategic communications and marketing plan to build decision-maker, donor, staff, and public engagement in TNC's strategy. They provide direct counsel to the leadership team on communications and marketing strategies to accelerate outcomes through compelling stories and by eliciting action. They elevate our voice and messaging across diverse media and to a diverse audience, both internal and external. They contribute towards building meaningful connections to our programs and projects with multiple priority audiences. They champion TNC's culture throughout all organizational communications and leadership messaging. Occasional travel is needed.As the Director of Strategic Communications and Marketing, you will: Design and direct complex and diverse projects, coordinating the work of other professionals, and ensuring program accountability. Manage multi-disciplinary professional staff. Develop and manage budget, evaluate results, and develop corrective strategies as needed. Drive the development of all communication and marketing plans from concept to execution. Build a clear outcomes-based communications strategy to foster and maintain a strong connection with internal and external audiences to TNC's conservation agenda and inclusive culture. Identify solutions to elp TNC respond to and/or pre-empt any reputational issues that may arise utilizing effective communications and marketing strategies. Work collaboratively across all functions to discover, develop, and amplify compelling stories that speak to diverse audiences. Prioritize limited resources for the greatest possible impact on TNC's conservation goals and external positioning. Serve as mentor/advisor to communications and media staff throughout the organization. Collaborate with the philanthropy team on corporate partnerships and strategic donor-related marketing programs. Provide strategic oversight and develop communications for TNC's board of directors in Florida, including leading the Marketing and Communications committee. Connect local work to regional, national, and global priorities, objectives, and initiatives. Work with multi-state teams to enhance connectivity and effectiveness of regional endeavors.WE'RE LOOKING FOR YOUAre you looking for work you can believe in? At TNC we strive to embody a philosophy of Work that You Can Believe in where you can feel like you are making a difference every day. We're looking for someone with strong experience in leading a diverse, multi-disciplinary team. This is an exciting opportunity to contribute to the ongoing mission of conservation by directing and shaping the work of our team!The ideal candidate will have all or some of these qualifications. If you don't have all of them, apply anyway and tell us about your skills and experience: You can take the complex and boil it down to its essence, making it understandable, compelling, and personal. You understand that communication is about storytelling and crafting a meaningful connection that drives action. Experience cultivating and managing relationships with senior leaders and media contacts. Experience directing and implementing campaigns. Diverse communications experience in advising leadership and guiding your team. Evaluate opportunities for their return on investment, and lead with a strategic approach that delivers outcomes. Experience advising/working collaboratively and have the skills to help our leaders discover and share important, inspiring stories. Comfortable having the accountability for the overall narrative of our work in Florida. Experience in building relationships with diverse audiences and in developing, refining, and spreading a message with them. Stay current on hot topics, trending stories, and new platforms/technologies and use this information to drive strategy, amplify our message, and increase awareness and impact. Experience as a team leader that creates a positive, professional, and productive environment. Cultivate teamwork, provide opportunities for growth, and foster an environment where creativity and innovative thinking thrive. Experience in external and internal communications, policy/advocacy, public relations, and digital marketing. Experience delivering results with limited resources. High level of emotional intelligence, executive presence, and influencing skills.WHAT YOU'LL BRINGBachelor's degree in related field and a minimum of 9 years related work experience or an equivalent combination of education and experience. Experience managing staff and teams. Experience developing communications, media and engagement strategies and measuring results. Experience cultivating and managing client relationships. Experience developing and leading complex projects or programs including financial responsibility and measuring results of strategic plans and programs.WHAT WE BRINGSince 1951, TNC has been doing work you can believe in. Through grassroots action, we have grown from a small non-profit into one of the most effective and wide-reaching environmental organizations in the world. Thanks to more than 1 million members, over 400 scientists, and the dedicated efforts of our diverse staff and partners, we impact conservation around the world! TNC

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