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Director of Sales (EMEA) Agriculture: Europe, Middle East, Africa
Director of Sales (EMEA) Agriculture: Europe, Middle East, Africa-April 2024
Greater London Area
Apr 2, 2026
About Director of Sales (EMEA) Agriculture: Europe, Middle East, Africa

  TELUS Agriculture & Consumer Goods is a great place to work. You can see it in our team members. The diversity of the team and their unique contributions set us apart from the competition. Our success is based as much on our future friendly team as the innovative technology solutions we offer.

  Our team members include people like you – enthusiastic, innovative, passionate and energetic. We believe that you'll find our high-performance culture personally fulfilling, professionally challenging and financially rewarding.

  Here's the impact you will make and what we will accomplish together

  TELUS Agriculture & Consumer Goods is leveraging our world-leading technology and innovation to tackle one of the most pressing social challenges of our time – achieving more efficient production while lowering the impact on the environment. We believe that by delivering data insights and digital solutions that empower and connect producers to consumers we can improve the quality, safety and sustainability of our food and consumer goods.

  We offer an unmatched suite of innovative solutions and purpose-built applications for every participant in the supply chain, from seed manufacturers and farmers through to grocery stores and consumer goods companies. Our solutions consist of the latest technologies that enable our customers to optimize their businesses with more accuracy, efficiency and profit and create unified, trusted and sustainable food and consumer goods value chains.

  The Head of Sales, Agriculture is charged with people leadership of the commercial business development team facilitating revenue retention, development and new client acquisition across our three lines of business driving the TELUS Premier Sales Organization (PSO) operating model. TELUS Agriculture is a marketing lead, sales driven product organization. Scope includes successful recruitment and development of sales talent, commercial focus across our Agronomy, Program Execution and Supply Chain product lines in the Agriculture Product Company (Basic Manufacturer) and Retail space. Through your leadership you will focus on building a world-class team of Account Executives, as well as Sales and Account Managers, engaging with our customers and establishing a deep understanding of all farm management and ag data management software, leading your team successfully and raising the TELUS Agriculture solutions and revenue to the next level. Span of control is approximately 10 FTEs for the EMEA region.

  Here's How:

  You will possess a unique blend of business and problem solving to lead the identification of customer needs, differentiating TELUS from competitors and driving profitable growth. The ideal candidate will possess the ability to translate complex business problems into efficient and scalable sales strategies and present these both internally and externally. A deep understanding of data products, associated use cases and how to best design a robust sales and account plan is essential.

  You're the missing piece of the puzzle:

  Lead by example in contributing to a strong company culture and high-performing collaborative working environment

  Be a strong leader and member of the leadership team in driving company-wide initiatives and objectives and contribute to the team's growth

  Craft the Agribusiness sales strategy in close interlock with Marketing for Agronomy, Program Execution & Supply Chain that emphasizes user experience for a broad range of personas

  Communicate the strategy and roadmap to both internal and external stakeholders

  Serve as the internal voice of the customer and work closely with marketing and sales to evaluate market opportunities for product positioning

  Recruit and lead sales managers and account executives to drive the sales funnel and revenue goals

  Establish formal PSO management methodologies working with a tremendous level of agility

  Develop, implement and report on performance metrics

  Work closely with and coordinate the needs of other stakeholder groups in a way that balances needs, sets and manages expectations, and leads to successful and timely results

  Create an environment for your team to work directly with customers and internal sources for customer feedback

  Key Qualifications:

  Experience leading sales teams, including in a manager of managers matrix environment built around the TELUS PSO operating model

  Respected for developing complex cross value chain solutions

  Known for your enthusiasm and passion for solving customer problems

  Admired for your ability to collaborate cross-functionally to deliver integrated solutions

  Commended for your strong communication skills and the ability to motivate team members

  You are a leader that people willingly follow

  High level motivational skills so that you can also manage virtual teams

  A solid understanding of software product management disciplines

  Familiarity with cloud services, project management, program management

  Understanding of agriculture data and current solutions in market, an asset

  Education and Experience:

  Bachelor's degree in business administration, accounting, finance, or a related field required

  Ten or more years of commercial leadership in technology, software or agriculture product sales and demand creation and/or management consulting

  MBA a plus

  Join us

  Collectively, our talented team and integrated solutions uniquely position us to transform collaboration within the industry at a global level, empowering and connecting producers to consumers for a more efficient, sustainable future.

  Everyone belongs at TELUS Agriculture & Consumer Goods. It doesn't matter who you are, what you do or how you do it, at TELUS Agriculture & Consumer Goods, your unique contribution and talents will be valued and respected. Because the more diverse perspectives we have the more likely we are to crack the code on what our customers want and our communities need.

  Do you share our passion for enabling remarkable human outcomes?

  Together, let's make the future friendly.

  Accessibility

  TELUS Agriculture & Consumer Goods is proud to foster an inclusive culture that embraces diversity. We are committed to fair employment practices, and all qualified applicants will receive consideration for employment.

  We offer accommodation for applicants with disabilities, as required, during the recruitment process.

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